4a’s transformation 2013 - march 11 - the competitive edge
DESCRIPTION
The Competitive Edge: How the general market changes are transforming practices in the competitive landscape for marketers Sallie Mars, SVP Chief Diversity Officer, McCann Worldgroup Judy Smith, President/CEO, Smith and Company/and Co-Executive Producer (and basis) for the ABC TV show, "Scandal" Lisa Torres, President, ZO MulticulturalTRANSCRIPT
THE
4A’S C
OMPETI
TIVE
EDGE
SERIES
“The
Real L
ive
Scandal
”
Sallie MarsSVP, Chief Diversity OfficerMcCann Worldgroup
THE REAL LIVE
THE 4A’S COMPETITIVE EDGE SERIES
Judy SmithPresident & CEOSmith and Company
Lisa TorresPresidentZO Multicultural
THE REAL LIVE
THE 4A’S COMPETITIVE EDGE SERIES