3rd philippine conference on research in csr

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The CSR Research Institute Presents The 3 rd Philippine Conference on Research in CSR: “CSR Is Not Just For Business” September 2, 2013 AIM Conference Center Manila J.V. Del Rosario Bldg., Benavidez cor. Trasierra Sts. Legaspi Village, Makati City 8:00 AM – 5:00 PM A Project of the Benita and Catalino Yap Foundation SACT College System Asian Institute of Management Ramon V. Del Rosario, Sr. Center for Corporate Social Responsibility De La Salle University Center for Business Research and Development In Partnership with Philippine Association of Colleges and Universities Technical and Vocational Schools Association of the Philippines Catholic Educational Association of the Philippines Clark Development Corporation Management Association of the Philippines

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Page 1: 3rd Philippine Conference on Research in CSR

   

                           

The  CSR  Research  Institute    Presents  

 

The 3rd Philippine  Conference  on

Research  in  CSR:  

“CSR  Is  Not  Just  For  Business”  

   

September  2,  2013  AIM  Conference  Center  Manila  

J.V.  Del  Rosario  Bldg.,  Benavidez  cor.  Trasierra  Sts.  Legaspi  Village,  Makati  City  

8:00  AM  –  5:00  PM    

A  Project  of  the    

Benita  and  Catalino  Yap  Foundation  SACT  College  System  

Asian  Institute  of  Management  Ramon  V.  Del  Rosario,  Sr.  Center  for  Corporate  Social  Responsibility  

De  La  Salle  University  Center  for  Business  Research  and  Development    

In  Partnership  with    

Philippine  Association  of  Colleges  and  Universities    Technical  and  Vocational  Schools  Association  of  the  Philippines  

Catholic  Educational  Association  of  the  Philippines  Clark  Development  Corporation  

Management  Association  of  the  Philippines    

 

Page 2: 3rd Philippine Conference on Research in CSR

   

The  BCYF  Story  

   

The  Foundation  was  organized  in  1993  to  honor  the  memory  of  Catalino  D.  Yap  Sr.,  Founder  of  a  number  of  schools  around  1945  including  St.  Anthony  College  of  Technology  Pampanga,  precursor  of  the  Sact  College  System,  one  of  whose  programs  is  S.A.O.P.  (Saint  Anthony  

Outreach  Program),  which  includes  BCYF  as  one  of  its  key  offices.    

Starting  with  scholarships  and  programs  which  assisted  those  affected  by  Pinatubo,  the  Foundation  quickly  got  involved  with  Sports,  Education  and  Institution-­‐Building  projects  till  about  the  mid  2000s  when  there  was  a  fortuitous  meeting  between  Mr.  Antonio  Yap  and  Dr.  Lilian  Sison,  then  Dean  of  the  UST  Graduate  School.    Over  the  next  few  years,  Mr.  Yap  would  

agree  to  organize  the  First  Philippine  Conference  on  Research  in  CSR  while  preparing  suggestions  on  how  UST  might  be  able  to  get  more  involved  in  CSR,  particularly  CSR  

Research.  It  was  clear  to  Mr.  Yap  that  the  wonderful  work  of  various  corporations  in  helping  various  segments  of  society,  based  on  anecdotal  and  other  evidence,  would  only  be  better  

served  with  such  research  at  UST,  at  BCYF,  and  other  institutions.    

Starting  with  four  Institutes  and  five  Centers  in  its  first  20  years,  the  Foundation  now  is  organized  departmentally  into:  CRI,    ISED,  CSR  Today,  Consulting  and  Business  Services  

(CBS),  and  SPAME  (special  projects).    

                           

 SPONSORS  AND  MEDIA  PARTNERS  

Page 3: 3rd Philippine Conference on Research in CSR

   

       

”The  objective  of  CSR  is  to  make  the  business  grow  without  making  other  people  poor.    CSR  is  also  a  return  to  common  sense  –  one  cannot  have  a  business  richer  if  the  community  does  not  have  enough  money.”  

-­‐ Dr.  Thomas  Thomas  Executive  Director  of    

Singapore  Compact  for  CSR  

“Do  not  make  CSR  an  afterthought.  It  has  to  be  integrated  fully  into  the  business  strategy  for  it  to  be  sustainable.”  

-­‐ Mr.  JJ  Moreno  Managing  Consultant  

Palladium  Group  

“It  is  people  who  have  the  heart  for  CSR,  who  will  bring  this  dialogue  of  CSR  into  a  dialogue  of  action.”  

-­‐ Dr.  Lilian  Sison  Dean  SY  2012  -­‐  2013  UST  Graduate  School  

1st  and  2nd  Conference  on  Research  in  CSR  

“How  can  we  make  the  Philippines  the  country  that  leap-­‐frogs  over  the  west?  Don't  copy  the  west.  Reinvent  the  whole  paradigm,  the  whole  concept  of  CSR,  and  why  not  lead  the  world.”    

-­‐ Dr.  Wayne  Visser  Founder  of  CSR  International  

     

Page 4: 3rd Philippine Conference on Research in CSR

   

Message  

               

                                                             

 Dear  Participants,      We  welcome  you  to  the  3rd  instalment  of  our  3-­‐part  introduction  on  CSR  for  Higher  Education  Institutions  we  started  through  our  1st  Conference  in  2011  –  “CSR  101”.    This  CSR  Research  Conference  started  because  of  a  string  of   suggestions   from  Dr.  Lilian  Sison  then  Dean  of   the  UST  Graduate  School.  Last   September  2,  2011,  we   invited  Dr.  Wayne  Visser  to   come  and  share  with  us   the  results  of  his  40-­‐country  study  on  CSR  practices.  To  sum  up  his  key  message  –  “If  it  is  required,  it  is  not  CSR”.  JJ  Moreno  was  kind  enough  to  review  the  entire  history  of  governance  and   its  twin  CSR  in  the   last  couple  of  decades  in  the  Philippines.  Dr.  Ben  Teehankeee  and  Ms.  Lydia  Sarmiento  presented  the  state  of  CSR  Research  in  the  academe,  particularly  La  Salle,  for  the  former,  and  on  the  activities  of  LCF  for  the  latter.    In  the  2nd  conference,  the  message  was  that  “Doing  Good   is  Not  Good  Enough”,  with  Dr.  Thomas  sharing  the  status  of  CSR  in  ASEAN.  During  this  trail  end  of  our  trilogy  we  will  try  to  show  that  “CSR  is  Not  Just  for  Business”.  The  Conference  will  showcase  the  research  of  some  Universities,  on  the  CSR  Knowledge  in  their  schools.    We  await  Dr.  Rebecca  Chung  Hee  Kim  of  Nottingham  University,  who  will  give  us  “Current  Trends   in  CSR  Research”,  Dr.  Raul  Sunico  who  will  talk  about  “CSR  and  the  Arts”,  and  Ms.  Maria  Ressa  who  will  share  her  take   on   “Volunteerism   and   CSR”.     Equally   important,   we   look   forward   to   listening   to   the   participants’  current  involvement  in  CSR  and  how  it  can  become  a  significant  part  of  each  Tertiary  Schools’  DNA.    Thank  you  to  all  the  Presidents,  Research  Directors,  VPAAs,  Heads  of  Extension  Offices,  NSTP  Coordinators,  and   the   Faculty  Members   interested   in   spreading   the   gospel   of   CSR   –  which   BCYF   believes   should   be   a  necessary   part   of   everyone’s   education.  We   take   personal   note   of   the   presence   of   the   Student   Leaders,  Volunteers,  and  CSR  Practitioners  in  the  Conference.    We  look  forward  to  meeting  all  of  you  during  the  Conference.    Sincerely  yours,    

                 Mr.  Antonio  S.  Yap     Mr.  Gil  Miguel  T.  Puyat     Abp.  Paciano  B.  Aniceto,  D.D.  Founder  and  Chairman   Conference  Chair       Archbishop  of  San  Fernando  BCYF         3rd  Philippine  Conference       Chairman,  SACT  College  System  

on  Research  in  CSR          

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7:30  –  8:30   REGISTRATION  8:30  –  9:00   OPENING  CEREMONIES  

Invocation                                                                            National  Anthem          Welcome  Remarks              Fr.  Herminio  V.  Dagohoy  O.P            SACT  Quartet                        Mr.  Antonio  S.  Yap                      Rector  Magnificus                                                                                                                              Founder  and  Chairman              University  of  Sto.  Tomas                                                                                                        BCY  Foundation    Conference  Introduction  Mr.  Gil  Miguel  T.  Puyat            Conference  Chair    

9:00  –  12:00   CONFERENCE  PROPER  Introduction  to  the  Keynote  Speaker  Keynote  Speech:  “Current  Thoughts  and  Trends  on  CSR  Research  in  Asia”    Dr.  Rebecca  Chung  Hee  Kim            Assistant  Professor  of  CSR  and  International  Management            Co-­‐Deputy  Director  of  the  MBA  Programme            Faculty  of  Social  Sciences,  Nottingham  University    Panel  of  Reactors  Open  Forum  Moderator    Mrs.  Violeta  D.  Sibal        Research  Head,  SACT    “Understanding  of  CSR”  in  Higher  Education        Dr.  Oscar  Bautista            Executive  Vice  President,  Lyceum  of  the  Philippines  University  –  Laguna        Dr.  Mac  Arthur    M.  Samson,  Sr.              President,  University  of  Luzon  Panel  of  Reactors  Open  Forum  Moderator      Patrick  Aure      CIO  –  BCYF  Research,  Faculty,  DLSU  -­‐  CBRD    Launch  of  the  BCYF  Research  Awards      Dr.  Raymund  Habaradas              Director,  Center  for  Business  Research  and  Development              De  La  Salle  University    

12:00  –  2:00   LUNCH  Introduction  of  Luncheon  Speaker      Dr.  Peter  P.  Laurel                President,  Lyceum  of  the  Philippines  University  Keynote  Speech:  “Volunteerism  and  CSR”      Ms.  Maria  Ressa            CEO,  Rappler        

3rd  PHILIPPINE  CONFERENCE  ON  RESEARCH  IN    CITIZENSHIP,  SUSTAINABILITY,  AND  SOCIAL  RESPONSIBILITY    

PROGRAM    MORNING    

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Ms.  Joanna  Armenta  Program  Officer,  BCYF-­‐CSR  Today  

Master  of  Ceremonies    

   

   Panel  of  Reactors        Gov.  Mariano  Un  Ocampo  II        President,  BCYF        Representatives  from            JCI,  AIESEC  and  CSR  World  Open  Forum  Moderator        Ms.  Renelyn  Tan                Volunteer,  BCYF-­‐VMX    

2:30  –  3:30  

Selected  CSR  Research  Presentations  Dr.  Remedios  D.  Lagera            Director,  Institutional  Research  and  Development              Southville  International  School  and  Colleges  Dr.  Carmelo  S.  Vidal          Director,  Research  and  Development          University  of  Luzon  Dr.  Merly  Medallion        Research  Director        Lyceum  of  the  Philippines  University  -­‐  Laguna      Panel  of  Reactors          Representatives  from            SJU,  SSC,  FEU,  MTI,  USC,  PASUC,  ALCU  Open  Forum  Ms.  Anna  Cabatuando        Program  Officer,  BCYF  -­‐  ISED        Moderator    

3:30  –  4:00  

Introduction  to  Speaker  “Arts  and  Culture  as  Areas  for  CSR  Involvement”  Dr.  Raul  M.  Sunico          President          Cultural  Center  of  the  Philippines    Open  Forum  Ms.  Jill  Mambalo      Volunteer,  BCYF-­‐CBS      Moderator    

4:00  –  5:00  

“Introduction  to  Social  Entrepreneurship”    Open  Forum  Ms.  Noreen  Bautista      General  Manager,  BCYF-­‐CBS      Moderator    

5:00   CLOSING  CEREMONIES    

   Panel  of  Reactors        Gov.  Mariano  Un  Ocampo  II        President,  BCYF        Open  Forum  Moderator        Ms.  Renelyn  Tan                Volunteer,  BCYF-­‐VMX    

2:30  –  3:30   Selected  CSR  Research  Presentations  Dr.  Remedios  D.  Lagera            Director,  Institutional  Research  and  Development              Southville  International  School  and  Colleges  Dr.  Carmelo  John  E.  Vidal          Director,  Center  for  Integrated  Extension  Services          University  of  Luzon  Dr.  Merly  Medallion        Research  Director        Lyceum  of  the  Philippines  University  -­‐  Laguna      Panel  of  Reactors  Open  Forum  Ms.  Anna  Cabatuando        Program  Officer,  BCYF  -­‐  ISED        Moderator    

3:30  –  4:00   Introduction  to  Speaker  “Arts  and  Culture  as  Areas  for  CSR  Involvement”  Dr.  Raul  M.  Sunico          President          Cultural  Center  of  the  Philippines    Open  Forum  Ms.  Jill  Mambalo      Volunteer,  BCYF-­‐CBS      Moderator    

4:00  –  5:00   “Introduction  to  Social  Entrepreneurship”  Mr.  Mark  Yu      Chairman      Center  for  Strategic  Reforms  (CSR)  Philippines    Open  Forum  Ms.  Noreen  Bautista      General  Manager,  BCYF-­‐CBS      Moderator    

AFTERNOON    

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Speaker  Profiles    .    

             

Dr.  Rebecca  Chung  Hee  Kim  joined  Nottingham  University  Business  School  Malaysia  Campus  as  an  Assistant  Professor  in  March  2010.  She  previously  taught  CSR,  Management  of  International  Relationships  and  Management  across  Cultures  in  Strathclyde  and  Edinburgh  University  Business  School  in  the  UK.  She  worked  in  Foreign  Diplomacy,  Government,  NGO  and  CSR  Consulting  related  businesses  for  twelve  years.  She  was  awarded  the  British-­‐Chevening  Scholarship  to  study  in  the  UK  for  her  final  term  of  MBA  study.  She  was  awarded  a  full-­‐time  three-­‐year  scholarship  to  finish  her  PhD  in  the  UK  and  Korea  with  her  research  on  the  link  between  CSR  and  IHRM  strategies.  

Maria  A.  Ressa  is  the  CEO  and  Executive  Editor  of  Rappler,  a  social  news  network  which  combines  the  best  of  professional  journalism,  citizen  journalism,  and  crowdsourcing.  She  has  been  a  journalist  in  Asia  for  more  than  25  years  -­‐  and  has  been  CNN's  lead  investigative  reporter  focusing  on  terrorism  in  South  East  Asia.  She  was  head  of  the  ABS-­‐CBN  News  and  Current  Affairs  for  six  years  starting  2005.

Dr.  Raul  Sunico  is  the  current  President  of  the  Cultural  Center  of  the  Philippines  and  Dean  of  the  UST  Conservatory  of  Music.  He  is  a  respected  artist  who  has  earned  international  recognition  as  a  concert  pianist,  a  composer-­‐arranger,  and  an  orchestral  soloist.  He  was  a  graduate  of  the  Julliard  School  in  New  York.  Throughout  his  career,  he  has  been  active  in  the  international  concert  scene  and  has  recorded  various  piano  music  collections  of  Filipino  folk  songs  and  kundimans,  solo  classical  pieces,  chamber  and  duo  piano  music,  and  popular  American  songs.  

Dr.  Mac  Arthur  Samson  Sr.  is  currently  the  President  of  the  University  of  Luzon.  He    is  the  President  of  the  Association  of  Private  Schools,  Colleges  and  Universities  (APSCU)  for  Pangasinan  I  &  II  including  Dagupan  City,  from  1978  to  the  present  and  is  the  incumbent  treasurer  of  APSCU  Region  1.  Dr.  Samson  is  also  a  trustee  of  both  the  University  of  Luzon  and  the  Mother  Goose  Special  School  System,  Inc.  He  also  sits  in  the  Board  of  Directors  of  the  Luzon  Medical  Center.

Mr.  Mark  L.  Yu,  is  Chairman  of  the  Center  for  Strategic  Reforms  (CSR)  Philippines,  and  is  the  Chief  Financial  Officer  of  SEAOIL  Philippines,  Inc.  Mr.  Yu  also  served  as  an  Advisory  Board  Member  to  the  Ateneo  de  Manila  University  John  Gokongwei  School  of  Management,  and  to  the  De  La  Salle  University  College  of  Business  and  Economics.  He  has  been  an  active  advocate  of  Social  Entrepreneurship  for  Philippine  Development.  

Dr.  Oscar  Bautista  is  the  current  Executive  Vice  President  of  the  Lyceum  of  the  Philippines  –  Laguna.  He  advocates  the  formation  of  the  youth  in  their  region,  and  has  spearheaded  the  creation  of  the  Sotero  H.  Laurel  Leadership  Center  which  actively  mobilizes  the  Universities  in  their  region.  Last  July  19,  2013,  the  Regional  Tertiary  Students  Leadership  Forum:  Focus  on  Formative  Social  Responsibility  was  held  at  the  LPU  –  B  which  brought  together  Student  Leaders  in  CALABARZON  who  can  implement  projects  with  socially  objectives  in  their  respective  schools.

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CONNECT  WITH  US!  Official  Website:  http://www.bcyfoundation.org     CSR  Today:  http://csrtoday.blogspot.com  Facebook:  http://www.facebook.com/bcyfoundation   CRI:  http://philippinescsrresearch.wordpress.com  Twitter:  http://www.twitter.com/bcyfoundation     ISED:  http://socialenterpriseasia.com  YouTube:  http://www.youtube.com/bcyfoundation     CSR  Stories:  http://csrstories.blogspot.com  E-­‐mail:  [email protected]         CSR  Bulletin:  http://csrbulletins.blogspot.com    

CSR  Today  provides  live  and  digital  options  for  those  interested.  CSR  World  was  created  to  ensure  that  the  'CSR  experience'  of  BCYF  interns,  volunteers  and  employees,  and  those  generally  interested  in  CSR  is  as  comprehensive  as  possible,  from  wherever  they  are.  CSR  Stories,  the  CSR  Bulletin  and  WikiCSR  are   just   the   initial   internet  and   social  media   salvo  of  options   for   the  caring  and  ethical  individual  or  group  who  is  interested  in  participating  in  the  dream  of  changing  society  a  step  at  a  time  through  social  entrepreneurship  and/or  CSR.  CSR  Life  gives  an  array  of  options  (e.g.  Homestay)  to  better  understand  CSR.  It  aims  to  provide  options  for  young  people  to  experience  and  learn  CSR  first   –   hand.   BCYF   -­‐   CT   organises   "CSR   Youth   Fora"   in   HEIs,   runs   various  school-­‐focused  Caravans,  and  has  run  the  First  National  CSR  Youth  Congress.

The   CSR   Research   Institute   is   the   Organizer   of   the   National   CSR  Research   Conference   which   is   on   its   3rd   edition   this   year.   Beginning  2014  in  partnership  with  DLSU  –  CBRD,  the  BCYF  Research  Grants  in  CSR  will  be  awarded.  AIM’s  Dr.  Frankie  Roman,  BCYF-­‐CRI  also  is  responsible  for  CMX  (Case  Writing  Matching  Exchange)  which  encourages  students  and  faculty  from  Colleges  and  Graduate  Schools  to  get  involved  in  case  writing.   CRI   has   taken   over   from   SACT   the   Gabay   Bayan   Volunteers  program  designed  for  LGUs/Barangays  interested  in  having  a  volunteer  and/or  mentor  assist   in   the  organisation  of   their  CSR  projects.  BCYF  –  CRI  also  offers  various  training  programs  through  BCYF  Education  which  includes  CSR  Academy,  the  Academy  for  Social  Enterprise  Training,  the  CDY  Leadership  Institute,  and  the  BCYF  Technology  Institute.

The   Institute   for   Social   Enterprise   and  Development  aspires   to   inspire   and  develop  the  Youth  to  be   the  Social  Entrepreneurs  of   tomorrow.  BCYF   -­‐   ISED  has   the   following   foci:   Advocacy,   Training   &   Education,   and   the  implementation  of   its  own  Social  Enterprise   Initiatives.  The  main  beneficiary  of  the  Institute  (and  BCYF)  are  various  Indigenous  Peoples.