34 analysis of demat account and online trading himanshu

8/14/2019 34 Analysis of Demat Account and Online Trading Himanshu

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A Project Report

On

Analysis of Demat Account and Online Trading

SUBMITTED TO

IAEERs

PU!E I!STITUTE O" BUSI!ESS MA!A#EME!T

B$

%IMA!S%U SI!#%

&'()*+

I! PARTIA, "U,"I,,ME!T O" POST #RADUATE PRO#RAMME-P#PBM.MBA/

0**+10*2*

IAEERs PU!E I!STITUTE O" BUSI!ESS MA!A#EME!T

-PIBM/3 PU!E

Under guidance of

Internal #uide4 Prof5 Prasad 6 B7at

8ompany #uide4 Mr5 Pradeep Pandey


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DE8,ARATIO!

I,%imans7u Sing7hereby declare that this project report is the record of authentic work

carried out by me during the period from 9t7May 0**' to 9t7:uly 0**'and has not been

submitted earlier to any university or institute for the award of any degree/diploma etc.

HIMA!H" !I#Hame of the !tudent

$ate%

&


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A8;!O


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8OMPA!$ ,ETTER %EAD

8ertificate

his is to certify that the organi-ational study project is a bonafide and sincere work of Mr5

%IMA!S%U SI!#% is original and has been made under my supervision in partial

fulfillment of reuirement for the award of (ost #raduation (rogramme In usiness

Management for the period of & months in the month of May and 0une &112. I am pleased to

say that his performance during this period was% (oor/ !atisfactory/ #ood/ 3'cellent4.

Mr.(radeep (andey5ompany #uide

$ate%

6


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I!STITUTE ,ETTER %EAD

8ertificate

his is to certify that Mr. HIMA!H" !I#H of IAEERs (une Institute of usiness

Management has successfully completed the project work in partial fulfillment of

reuirement for the completion of (# course as prescribed by PIBM5

his project report is the record of authentic work carried out by him/her during the period

from 6HMay to 6th0uly &112 in which he has worked under my guidance.

Project Guide: $ean /$irector Academics%

7Prof.Prasad Bhat) (Jagdish8hadilkar

9


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TAB,E O" 8O!TE!TS

Sr5!o TOPI8S PA#E !O5

25 3'ecutive !ummary =

05 :bjectives and !cope of the project work ;)2

(5 Industrial overview 5 $epository system and $emateriali-ation &?)+6

&5 :nline rading and features +9)61

=5 enefits and problems in :nline rading 6


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OB:E8TI6ES A!D ,IMITATIO!S

O@jecties4

An objective is the brainchild behind any project report. A project report will always

have a certain objective which needs to be accomplished. Eollowing are the objectives

behind the preparation of my project at Indiabulls securities Ctd.

o 5ompare Indiabulls :nline share trading account with the big players in the

Market i.e. I5I5I, 8A@>F, H$E5, @3CI353 M:3F as well as with

I$IA IE:CI3

.

Identify the areas where I$IA"CC! !cores above its competitors and what

are its weak links.

8now the market potential of I$IA"CC! considering the fact that there are

many competitors in this field with some more firms e'pected to join the fray in

the near future. his will be done with the help of a uestionnaire. (rovide

suggestions to the company regarding what else it can do to stand apart in this

ever competitive field and thereby emerge as a market leader.

o understand the company, its achievements and tasks, products and services

and also to collect information about its competitors, its products and services

offered.

After understanding and collecting information about the organi-ation and its

competitors, a trainee will be able to work well for the organi-ation.

o !tudy present online share trading

;


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,imitations of study4

he respondents who have not given any information are not included in the

sample but do come under the population.

It was not possible to cover each and every client of each and every broking house

and hence a sample of aranasi. he market share of all the companies may differ in different cities. It

may also differ nationally.

$ue to the tough competition each every broking firm is offering different

schemes like, free opening A/c or different advance brokerage schemes where

Indiabulls is lacking in this area.

Scope Of Study

It provides a complete knowledge of various fundamental concepts of share market

and online trading.

It will help in analy-ing the behavior of consumers and help in 8nowing the

parameters of investment on which they would like to invest..

hrough this project I am not only bringing long term clients for my organi-ation but

also creating a word of mouth publicity of my organi-ation by offering the best

services to the clients so that more and more potential customer will come and stick

to my organi-ation.

Also through this project I suggest the organi-ation the behavioral pattern of investor

towards different instruments.

Erom the study I have learned very much, about the company as well as the strategy

of the customers, which helps me a lot at my working days.

2


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I!DUSTRIA, O6ER6IEaranasi city

9+


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G.&4 (lease tick the following%)

a.4 ype of trading you generally do intraday / delivery /both

0

5

10

15

20

25

30

35

40

45

intraday delivery both

No. of respondents perenta!e of respondent

Interpretation% ) &=T people prefer intraday trading, 6&. T prefer delivery and

+&T do both type of trading.

96


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b.4ime period of investment less < month/


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0

10

20

30

40

50

a. "a& of

&no'led!e ore(periene

b. )nsatisfatory

servies ofbro&in! fir#s

.$ar&et

*nertainty

d.+har!es by

bro&in! fir#

No. of respondents % of respondents

Interpretation% ) Most of the people facing biggest problem in trading, Cack of

knowledge and believe that unsatisfactory services by their broking firms create

problem in trading while &9 T people consider charges of broking firm as a

problem in trading.

9=


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G.64 *hat is your opinion about the problem of market uncertainty in tradingV

a.4 ItRs a big challenge

b.4 ItRs manageable

c.4 ItRs an opportunity

0

10

20

30

40

50

60

a.,t-s a bi!

hallen!e

b.,t-s

#ana!eable

.,t-s an

opport*nity


Interpretation% ) majority of people consider market uncertainty as a bigproblem, around


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G.94 $oes unsatisfactory services provided by the broking firm create problem

in tradingV

a.4 Fes

b.4 A little

c.4 o

0

10

20

30

40

50

60

Yes a little No


Interpretation %) 96.9T consider the "nsatisfactory services provided by thebroking firm create problem in trading, &1.9T people consider it a little and

&9T were not agree to that.

9;


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G.=4 *hich charge do you consider charged by the broking firms is a problem

in tradingV

a.4 roking charge

b.4 "ndisclosed hidden charge

c.4 Annual maintenance charge

0

5

10

15

20

25

30

3540

a.ro&in! har!e b.)ndislosed

hidden har!e

./nn*al

#aintenane har!e


Interpretation% ) Most people considered undisclosed hidden charges and annual

maintenance charge as their problem in trading.

92


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Huestions regarding perception of traders regarding India@ulls41

G.


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G.+4 Are you aware of products and services offered by India bullsV

a.4 Fes

b.4 o

0

10

20

30

40

50

60

Yes NO


Interpretation% ) 6?.


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G.64 Are you satisfied with themV

a.4 !atisfied

b.4 either satisfied nor dissatisfied

c.4 $issatisfied

0

10

20

30

40

50

60

a.atisfied b.Ne ither satisfied

nor dissatisfied

.issatisfied


Interpretation% ) Majority of people are satisfied with them.

=+


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G.94 Are you satisfied with the charges charged by India bulls for opening $)

Mat accountV

a.4 !atisfied

b.4 either satisfied nor dissatisfied

c.4 $issatisfied

0

10

20

30

40

50

60

a.atisfied b.Neither

satisfied nor

dissatisfied

. issatisfied


Interpretation% ) Most of people are satisfied with the charges charged by India

bulls for opening $emat account.

=6


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G.=4 *hat is your perception regarding IndiabullsV

a.4 #ood

b.4 average

c.4 ad

0

10

20

30

40

50

ood /v!. ad


Interpretation% ) 3'cept


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G.?4 (lease specify reasonsV

a.4 !ervices good /average / bad

b.4 rokerage good /average / bad

c.4 @elationship managerRs support good /average / bad

d.4 ransparency good /average / bad

0

10

20

30

40

50

60

Good A vg. Bad Good A vg. Bad Good Avg. Bad Good A vg. Bad


Interpretation% ) In case of transparency and services Indiabulls is considered

good and average in case of brokerage and relationship managerRs support.

==

a.4!erviceb.4rokerage

c.4@elationship

managerRs supportransparency


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G.;4 At which office location you are more comfortable with Indiabulls%)

a.4 8uber comple'

b.4 Arihant comple'

0

10

20

30

40

50

60

*ber o#ple( /rihant o#ple(


Interpretation% ) 5lients of I$IA"CC! are more comfortable at Arihant

comple'.

=?


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8O!8,USIO!

Most of the traders consider unsatisfactory services of broking firm as biggest

problem in trading.

Most of traders perceive Indiabulls as a good broking firm.

In case of transparency and services Indiabulls is considered good and average in

case, of brokerage and relationship managerRs support.

(eople aware about Indiabulls are satisfied regarding product and services by

Indiabulls.

Market share of Indiabulls in >aranasi is about +9T

=;


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=2


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SU##ESTIO!S

roking charges should revised to make them more competitive.

More relationship managers should be appointed to increase market share.

@elationship managerRs support to the clients should be improved.

Eacility to trade on commodity and !3 should be added.

Indiabulls should conduct some kind of mock 5lasses for new Investors who even

donLt know about share market.

here should be employee I$)5ard for them so that *hen they go on it shows good

impression and Identity of employee.

Indiaulls :rgani-e training (rogram for their e'isting clients once or twice in a

year.

?1


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BIB,IO#RAP%$

www.Indiabulls.com

www.Investopedia.com

www.powerindiabulls.com

www.bseindia.com

www.nseindia.com

www.moneycontrol.com

www.euitymarket.com

www.demat.com

?


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A!!E?URE

Huestionnaire4

G.


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G.?4 ame of the company with which you are making your investmentV

a.4 India bulls b.4 @eliance money c.4 !hare khan d.4 :ther

?+


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G.;4 Are you satisfied in trading with your broking firmV

a.4 !atisfied b.4either satisfied nor dissatisfied c4 $issatisfied

G.24 Are you aware of products and services offered by IndiabullsV

a.4 Fes b.4 o

G.

34 analysis of demat account and online trading himanshu

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