3 WAYS TO HELP YOUR EDO BECOME MORE

EFFICIENT

• Becoming more efficient seems to be the trend of the digital age…

• That includes saving your organization staff time, budget, and other resources.

• That also means saving your partners and prospects time as well – and they will probably thank you for it!

• So how can your EDO become more efficient?

1. CROSS-TRAIN IN CUSTOMER SERVICE• Maybe you don’t view your EDO has having a “customer

service” entity, but you should.

• Whether it is your business development team or other staff, you should have some sort of “customer service” representation to interact with prospects and website visitors.

• This could include sources such as a chat feature, social media (Twitter, Facebook comments, etc.), emails, or even phone calls.

2. UTILIZE DATA SHARING & TRACKING• As an EDO, you probably already provide property, workforce,

and demographic data to site selectors and decision makers, but there is some other data your EDO should consider tracking.

• Data analysis such as measuring results of your own website, projects, talent management, etc. is important to keeping your EDO running smoothly.

• Analyzing data about your own organization can help you gain insight into your own organization and find new opportunities and refine programs and strategies.

3. SIMPLIFY YOUR RFPS

• Helping save time for your prospects and partners will make them feel that much better about working with you.

• Simplify your RFPs to really help streamline the process for bidders as well as your EDO.

• Focus on the most important aspects, such as price, past performance, approach, and maybe a new idea.

LEARN MORE• Read more about this topic here!

• 5 Technology Challenges in the Economic Development Industry

• 8 Components of a World Class GIS System

• Identify prospects interested in your community in real time with Community Systems LeadIQ! Learn more here.