3 ways to do it marketing to your sweet spots (slides)

SPHomeRun.com

Courtesy of the

Small Business Computer Consulting Blog

http://blog.sphomerun.com

3 Ways to Do

IT Marketing to

Your Sweet Spots

Creative Commons Image Source: Flickr BUILDWindows

http://blog.sphomerun.com/

SPHomeRun.com

In IT Marketing,

Sweet Spots

Exist Too

Sponsored by ITMarketingIdeas.com

http://itmarketingideas.com/

SPHomeRun.com

Here are Three

Possibilities

to Consider:



SPHomeRun.com

1. Your Offering



SPHomeRun.com

Whether Your

Sweet Spot Comes

Through Product

Exclusivity,



SPHomeRun.com

Unique Technical

Knowhow,

or Some Other

Differentiator,



SPHomeRun.com

The Important

Thing is to

Have One



SPHomeRun.com

2. Your

Prospecting



SPHomeRun.com

Everybody Tries

to Call Middle

Management,



SPHomeRun.com

While C-level

Executives are

Then Relatively

Easy to Reach



SPHomeRun.com

And Have More

Decision-making

Power



SPHomeRun.com

Calling Them

Means Less

IT Marketing Effort

for More Results



SPHomeRun.com

3. Your

Advertising



SPHomeRun.com

Better is if You

Can Get Someone

Trusted



SPHomeRun.com

By Your Target

Audience to

Endorse Your

Solution to Them,



SPHomeRun.com

Answering a

General Interest in

a Way that Few of

Your Competitors

Can Match



SPHomeRun.com

What’s Your

Favorite Story

About IT Marketing

that Worked Well?



SPHomeRun.com

Post a Quick Note

in the Comments

Section Below

and let Us Know!



SPHomeRun.com

Download this

Free Special Report Now at

ITMarketingIdeas.com

Recommended Reading:

Top 10 IT Marketing Strategies

Copyright © SP Home Run Inc. All worldwide rights reserved.

SP Home Run is a registered trademark of SP Home Run Inc.

Creative Commons Image Source: Flickr BUILDWindows
