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MERGING OF HBRARTICLES

Presented

by:GROUP:F

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Comparison of recent

activities of key players

in food industry with

those of tobacco industry

two decades ago

The Bi Ide!: Le!dershi" in

the Ae #$ Tr!ns"!ren%y

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The term used by

economists when they talk

about side effects or in the

positive case, the spillovereffects of a business

operation

E&tern!'ities

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The key to becoming acontemporary corporate

leader is to take on

responsibility forexternalities

The Bi Ide!

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No news is Good News: CSR strategy

and Newspaper coverage of Negative

Firm EventsThis study examines

the gate keeping roleof the media in

determining whichnegative corporateevents reach a boarderaudience.

Investment in CSRcreate public good will.

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Opposite Newspaper are more

likely to report negative newsabout companies, if they invest

in the CSR

Oil company investment

Company!s performance

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"edium CSR #$ess

coverage from media

%enefit of CSR& 'ublic

(oodwill

"edia reports are interested

in accidents, if CSR record

is high of the company

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$)( program

$eadership, )nnovation,

change

How GE teaches Teams to lead

Change

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*To embed growth into the

+N of the company-

Prpose of !"G program

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H#( )*%h i)"!%t the"r#r!) h!d )!de+

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,hy (!s LIG s# e-e%ti.e inhe'"in t# brin %h!nes+

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An Inter!ti.e !""r#!%h/ Ide!' St!te0

.ow can company internali/e

positive or negativeexternalities 0Organi/ational

factors and environmental

factors 1 to lead the organi/ation

towards leadership, innovationand growth

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Ch!''enes/Re!'ity0

2ailure to understand CSR as coreissue of organi/ation leading to

customer satisfaction and growth

)ntegrating the concept in

developing nations like Nepal

+ifficult to introduce'articipative change in the

hierarchical organi/ation culture

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A ne( !""r#!%h/ T*rnin %h!''enes int#

#""#rt*nities0

Transparency and

dialogue can help to makea business appear more

trustworthy, and push up

the standards of other

organi/ations at the sametime

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I)"'i%!ti#n

$eader should do the business by

focusing on the corporate socialresponsibility but not only focusing

on profit otherwise result will not be

achieved as target

"edia plays a crucial role in any

company activities performance

Training program bring change in

manager3leader which ultimately

brings growth in business

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Th!n1 y#*2