2d wayfinding for shopping malls &...

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http://app.easy-guide.com/100025/web/preview.php | Let us guide you … easyGuide concept 2D WAYFINDING FOR SHOPPING MALLS & RETAIL 3d-berlin vr solutions GmbH | www.3d-berlin.com | S-MAN-007-EN16 | ISSUE D | 07. MAR 2018

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Page 1: 2D WAYFINDING FOR SHOPPING MALLS & RETAILdownload.3d-berlin.com/easyGuide-concept-malls-en... · USt-IdNr.: DE273158896. Dr. Björn Clausen | CEO . bjoern.clausen@3d-berlin.com T:

http://app.easy-guide.com/100025/web/preview.php

| Let us guide you …

easyGuide concept2D WAYFINDING FOR SHOPPING MALLS & RETAIL

3d-berlin vr solutions GmbH | www.3d-berlin.com | S-MAN-007-EN16 | ISSUE D | 07. MAR 2018

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Based on complex three-dimensional networks, the wayfinding system calculates the shortest way from any to any room. Fully accessible and mono-directional ways as well as closed ways are standard features.

PATENTED DE 102008034180 B4easyGuide is the lean indoor navigation system and helps visitors finding

their way. Ideal for a quick orientation, floor maps with animated directions routes are displayed. Provided on: kiosk systems, web browsers, mobile devices and printers.

3d-berlin vr solutions GmbH is specialized in interactive wayfinding solutions and develops unique applications with the solutions ́Guide3D ́ (3D wayfinding) and ́easyGuide ́ (2D wayfinding) which are running on multiple devices: kiosk systems, mobile devices, browsers and as printout.

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STATISTICSThe users’ interactions are recorded and can be evaluated individually

INFO & PROMOTIONAdvertising on split screen | Promotions also in combination with smartphones | Digital signage on split screen | Info pop-up

KIOSK SYSTEMSWayfinding at the entrance: On interactive touch screens.

MOBILE DEVICESWayfinding on the move: Use the web-app on your smartphone.

WEB BROWSERWayfinding from home: Use the web version in your browser.

PRINTTo take away: Step-by-step navigation you can download, send or print.

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easyGuide kiosk

The kiosk systems are positioned in high-traffic areas (e.g. entrances). Here, the user can choose between three options to reach his destination:• explorative search on the map• search by category• search by keywords and names

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MAP TOOLSMini map (display of selected view) and floor slider

INFODisplay of logo, date and time

YOU-ARE-HEREThe clearly perceptible You-are-here-marker shows the location of the kiosk system on the map.

MAIN FUNCTIONSMap, search and quick links (frequently looked up destinations)

INTERACTIVE MAPExplorative search via an interactive map, zoom and pan function, surroundings in 3D

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MULTILINGUALISMThe user interface supports a high number of languages.

CATEGORIESDisplay of product and service ranges by categories (e.g. Shopping, Food, Services)

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SUB CATEGORIESMulti-selection of merchandise groups

SEARCH LISTDestinations of a category are displayed

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SEARCH VIA KEYBOARDSearch for shop, product, brand, keyword

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INTELLIGENT KEYBOARDEfficient keyboard search by reducing the number of possible letters8

SORT BYChange the order by distance or alphabet

HIT OVERVIEWThe hit results of the search are displayed across the floors

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HIT OVERVIEWThe hit results are displayed across the floors

MULTI-HIGHLIGHTINGDestinations of the same category and the list of the search results are displayed on the map

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WAY RELATED INFORMATION / SPECIFIC INFORMATIONDescription of starting point and destination, the way’s distance and duration, as well as a start button to show the way

DESTINATION IS HIGHLIGHTED Marker and highlighting point out the destination on the map. Within the floor slider, the icons of start and destination appear on the corresponding levels

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STEP-BY-STEP NAVIGATIONThe wayfinding is divided into logical parts, thus displaying a navigation across floors in an easy, understandable and user-friendly way

2D WAYFINDINGThe animated path shows the way from starting point to destination on the 2D map

OPTIONSDeactivate the fully accessible routing, transfer the directions to smartphones, end the navigation11

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EYE-CATCHER & INVITATIONHighlights the touch screen functionality and serves as an eye-catcher

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COLORING The colors and fonts are adjusted on the basis of the customer’s corporate design.

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PORTRAIT VERSION The user concept is

also available for the portrait screen.

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easyGuide mobileOur mobile service is web based (HTML5) and can be used on any mobile device with no need of a previous installation. Thus, visitors are always well informed on their way.

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Following use case: Mall of Berlinwww.easy-guide.mobi/simulator

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SEARCHSelecting a category filters the search entry. In addition, destinations can be found via keywords.

MAPServes the building‘s exploration. By selecting a shop, the end point can be set and the navigation can start.

OPTIONSSharing the application as well as information on the system

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CHANGE YOUR LOCATIONVia a list of entries the departure point can be changed manually. The selected departure point will be displayed on the map.

SHOW YOUR LOCATIONBy selecting the You-are-here button in the top-right corner the departure point is displayed on the map.

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STEP-BY-STEP NAVIGATIONThe routing has its own menu. The path sections, covering buildings and levels, can also be displayed consecutively as a step-by-step navigation via the buttons. Floor changes are supported by information which blends in.

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MOBILE TO MOBILEStarting points, destinations and directions can be transferred to further mobile devices via QR codes and clipboard functions.

KIOSK TO MOBILEThe ways, which are displayed on the kiosk system, can be transferred to smartphones via blended in QR codes.

QR TO MOBILEAfter scanning the QR codes (e.g. at the entries), the user’s position is displayed and the destination can be chosen immediately.

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SHARE YOUR ROUTE

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easyGuide webThe web version allows visitors from afar to find directions easily. Here, the user can look up directions from any to any POI.

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Following use case: Sello Shopping Centerwww.g3d.me/to/sello-web

http://app.easy-guide.com/100025/web/preview.php

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http://www.easy-guide.mobi/web.php?project=100025&start=L02P1100&mobile=true&routing=true&print=true

MENUDisplay and selection of starting and destination points. Choosing a destination point can be selected either on the map or by searching (see the following page).

MAP FEATURESInteractive map with zoom function via button or mouse, changing floors and selecting destination points (e.g. room)

INTEGRATIONThis HTML application adapts flexibly to the customer's website. Via URL parameters, languages, start and destination points, as well as additional options (e.g. printing function), can be transferred.

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http://www.easy-guide.mobi/web.php?project=100025&start=L02P1100&mobile=true&routing=true&print=true

SEARCHSearching for names, keywords orselecting categories to filter destinations

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BACKTakes you to the home screen

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http://www.easy-guide.mobi/web.php?project=100025&start=L02P1100&mobile=true&routing=true&print=true

HIGHLIGHTING DESTINATIONSDestination markers and highlighting show destinations on the map.

SHOWING THE WAYStart navigating afterchoosing a destination

DESTINATION INFOInformation on destinations can be included as a URL and forwarded to customer websites.

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STEP-BY-STEP NAVIGATION The path displayes the way from the starting point to the destination point on the map

The route is subdivided into logical sections to present a multi-floor, cross-building navigation in a simple, comprehensible and user-friendly way.

OPTIONENActivation and deactivation of accessible routing•Sharing: Sharing links, transfer routes to smartphones or printing•Stopping navigation•

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easyGuide printPrint offers the possibility to chose and print any combination of ways. Thus, directions can be provided to visitors without the need of technical devices.

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Where did they guide to? Which destinations were directly inquired most?

What is the usage of one or all kiosk systems?

How many people have used thekiosk system for how long?

StatisticsStatistics 2.0 is an online service from 3d-berlin, which evaluates the users‘ interactions with the kiosk systems. All events on the kiosk systems are recorded. The matching statistics are displayed according to the selected period.

www.g3d.me/to/statistics-manual

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PromotionAdvertising on split screen, Ddgital signage on split screens, info window, mobile couponing …Many ideas for your intelligent marketing are already available.

www.g3d.me/to/promotionSales

10% off

Winter Sale

Show way

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Mall of SwitzerlandLuzern (CH) | Nov 2017www.g3d.me/to/moswww.easy-guide.mobi/100094

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La Belle Etoile Shopping CenterBertrange (LU) | 2013www.g3d.me/to/etoile

Metropole LausanneLausanne (CH) | 2015www.g3d.me/to/metropolelausanne

McArthurGlen Designer OutletsOutlet Serravalle (IT) | Dec 2016Outlet Parndorf (AT) | May 2017Outlet Provence (FR) | Jun 2017

Sello shopping centerEspoo (FI) | Mar 2014www.g3d.me/to/sello-web

Success Stories: www.g3d.me/to/references Live Demos: www.g3d.me/to/demo

Shoppyland Shopping CenterSchönbühl (CH) | Dec 2017www.g3d.me/to/shoppylandwww.easy-guide.mobi/100090

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| Let us guide you …

Persons to contact

3d-berlin vr solutions GmbH Geisbergstraße 16 10777 Berlin | Germany

Website: www.3d-berlin.comSuccess Stories: www.g3d.me/to/referencesTest demos live: www.g3d.me/to/demo

CEO: Dr. Björn Clausen, Dipl.-Ing. Adrian Zentner Amtsgericht Berlin Charlottenburg, HRB 128878 USt-IdNr.: DE273158896

Dr. Björn Clausen | CEO [email protected]: +49 (0) 30-92 10 700-12

Yvonne Oscandi | International [email protected]: +49 (0) 30-92 10 700-22