21 inspiring quotes from experts shaping the future of mobile
Post on 17-Oct-2014
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DESCRIPTIONHave you thought about the function of your mobile phone in a decade? Where is the mobile industry heading? Messaging Apps vs SMS, mobile search, push notifications, mobile payments, QR codes, location based services, mobile payments.. What next? Inspired by the growth of mobile industry we decided to gather experts opinion to predict the future of mobile in the coming years.
20 Inspiring Quotes From Experts Shaping the Future of Mobile 3
21 INSPIRING QUOTESFROM EXPERTS
SHAPING THE FUTURE OF MOBILE
David MurphyMobile Marketing Magazine
The key challenges for mobile are to engage with consumers via the channel while respecting their privacy, to accurately identify and target users cross-device.
SMS seems to have a healthy future in re-engaging consumers with apps, and enabling brands to engage with their customers and prospects on an ongoing basis, on an opt-in basis.
The future of mobile is the future of online. It is how people access online content now.
The future of mobile and specifically mobile marketing is creating solutions that customers actually want and need.
Let's face it...as business owners, the only reason we're mobile is to better serve the customer businesses will start showing up...
If youre not using mobile marketing to attract new customers to your business, dont worry your competitors are already using it and are getting those customers instead.
Reijo Pold Telefnica UK
The future of mobile is incremental
innovation with a transformational
Ronan SkehillCauwill Technologieswww.morethan160.com
Global internet users is set for explosive growth over the coming years - majority of them will be mobile.
The future of mobile creativity is in our youth: An entire generation first exposed to
computing in this form.Chris Cheung
Your mobile device quickly has become the easiest portal
into your digital self.
Phil Nickinson Android Central
In my opinion, the future of mobile is the future of everything.
Right now we have been and are building the future of computing, and what it means to be connected to the internet, for the vast
majority of human beings.
Dieter Bohn The Verge
End users not technologies shape the market. Consequently, marketers need to
stay abreast not only of technological developments but also of the way people
respond to them.Matt Haig
Author of Mobile Marketing The Message Revolution
I think the biggest change, and one that we're already starting to see take shape, is that globally the majority of internet usage will be done via a mobile device and for most people the mobile web will be their primary - if not their only -- way of experiencing the internet.
Engadget and Gizmodo
Mobile Is The Future, And There's No Such Thing
As Communication Overload.
Near Field Communication (NFC) will open the floodgates for profound changes in the way we use our mobile devices. While today there's a good deal of trial, error and confusion around mobile technology including apps, QR codes, image recognition, etc., NFC will soon dominate the way consumers secure coupons and deliver payments, our phones will become our wallets.
Thorsten Heins BlackBerry
The future is mobile computing - smartphones and tablets are just elements of it. The industry is on the
verge of a whole new paradigm.
Mobile is the enabling centrepiece of digital convergence. Mobile is the glue for all other digital industries to use when approaching convergence, but mobile is also the digital gateway for the real world to join in this global metamorphosis of human behaviour.
I think the The Economist said it best when, in the issue celebrating the 30th birthday of the PC, it wrote that mobile will fulfil the promise of the 'personal' computer.
Tomi T Ahonen
The mobile device has become our communications hub, our diary,
our entertainment portal, our primary source of media
consumption, our wallet and our gateway to real-time information
tailored to our needs. The revolution is now!
The future of mobile means a more intricately connected ecosystem of applications.
The walled gardens will be torn down and roads and bridges between apps will be constructed.
The relationships between the apps that a user has installed on their phone will become exponentially more important, to both the consumer and the businesses themselves.
Buying media on mobile will almost exclusively go through programmatic
in the next 3 years
Youll be able to bid on advertising
space based on a number of different targeting criteria, whether it is device, mobile operator, operating system, time of day, day of week, geo location, whether you have a certain
app on your phone or not.
Mobile is not the future, it is the now. Meet your customers in the environment of their choice, not where it's convenient for you.
5 years from now, I predict the general shape and UI of most phones will still be a lot like the
Sam Altman Loopt
Mobile is our communications hub, our source of media consumption, car keys, our credit card, our calendar.The future of SMS relies on customer communication.
!Having the highest reach, SMS will be the most powerful tool for businesses to engage with customers.Triin Linamagi
Marketing Executive at TextMagic
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