2016 will be the year of live streaming video for brands
TRANSCRIPT
2016 Will Be the Year of
LIVE STREAMING VIDEO
FOR BRANDS(...according to several experts…)
For brands and marketers,
2015 may have been
the year of video…
…but 2016 will be the year of live
streaming video. Who says so?
Every year, pundits predict what the
future will hold for digital marketing.
The reports are in, and there is one
thing several digital marketing
experts agree on for 2016.
(drumroll…)
Live streaming video
for brands will rise in 2016.
CLICK HERE
to see how brands
are already using
live streaming video.
Here’s what the experts had to say
about live streaming video…
My first day at CES, I was a guest on a panel titled:
‘Social Streaming: The Video Phenomenon of
Everything’...One thing that was clear was the live
streaming is going to be controlled by brands and
be high-quality, or controlled by individuals and
be about community, or maybe both.
CES 2016: Video Streaming -- It's Going To Be Big
“ ”-Steven Rosenbaum,
Forbes Tech
Streaming video has been a mainstay for certain
events, such as sports games and political debates,
but thanks to the sharp increase in popularity for live
streaming apps like Meerkat, Twitch, and Periscope
this past year, live streaming is about to become
even more ubiquitous.
5 Upcoming Technologies that Will Change the World of
Content Marketing
-Jayson DeMers,
Forbes Entrepreneurs
“ ”
Brands, which now have new ways to create
video content, are utilizing live streaming
apps and embracing interactivity.
What Will 2016 Hold for Social Marketers?
-Adweek Social Times
“ ”
CLICK HERE
to see how
it’s done.
Brands are still figuring out the best means to
integrate live streaming, and in 2016 we can
expect scaling to be a challenge. However, there
are key events next year such as the elections that
could put live-streaming in the front seat.“ ”
-iMedia Connection
'Big in 2016' Social Media Predictions: Video Eats the World…
Live streaming (video) continues to bring
niche moments to life, interrupting streams
everywhere, making conversations on
demand a form of engagement and
entertainment.
26 Disruptive Tech Trends for the Rest of the Decade
-Brian Solis,
Altimeter Group
“ ”
People want to be involved, to create and to be
a part of something interactive. That presents an
opportunity for brands to originate and co-create
video content with their communities.
3 Emerging Social Media Content Trends for 2016
-Ragan Communications
“ ”
More and more celebrities and brands will start
using live streaming video platforms…for a
personalized customer experience. These social
video apps will look to put the user right where an
event is taking place.
Top 10 Online Video Trends to Watch For in 2016
-Inc42
“ ”
Online video publishers should plan
to incorporate live streaming into
their marketing strategies in 2016.
2016 Predictions: 5 Online Video Marketing Trends to Watch
-Onlinevideo.net
“ ”
In 2016, content marketers need to test visual and
video platforms, not to mention live streaming, as
new means to offer content that is engaging and
will entice users beyond the classic text-based blog.
Digital Marketing in 2016, Trends and Lessons from the Past
-Business 2 Community
“ ”
Look for more streaming video
opportunities to crop up for both
personal users and brands.
Social Media: How to Plan Your Marketing for 2016
“ ”-The Gazette
This is all great news for brands that are
interested in:
Authenticity
Storytelling
Instant commerce
Real-time engagement
(with team members, channel partners and consumers)
Many brands are already on board.
Click above to see the videos.
We’re happy to report the rise of live streaming video for
brands, since we pioneered the movement several
years ago.
Here’s the original intro video from our CEO
and co-founder. (He looks older now.)
If you haven’t tried live streaming video yet, don’t worry.
It’s easier than you think, and we can help.
CLICK HERE to learn more
ABOUT US
Brandlive is a live streaming video platform used by product brands and
retailers for training, marketing and eCommerce. We are changing the way
that brands bring new products to market, communicating with their team
members, channel partners and consumers in real time online. Contact us
to learn more or set up a free consultation.
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Let’s connect…
866-532-2154