2016 media planner · 2016. 9. 13. · . hospital news hospital news has been publishing since...

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Hospital News App Available At Celebrating Over 28 Years! Reporting on best practices within the healthcare industry across Canada. Including the lastest in new equipment, products and the people that make a difference. 2016 Media Planner Total Media Coverage Print/Website/App/Social www.hospitalnews.com

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Page 1: 2016 Media Planner · 2016. 9. 13. · . Hospital News Hospital News has been publishing since 1987. We take great pride in being the voice of Canada’s healthcare industry and reporting

Hospital News App Available At

Celebrating Over 28 Years!Reporting on best practices within the healthcare industry

across Canada. Including the lastest in new equipment, products and the people that make a difference.

2016 Media Planner

Total Media CoveragePrint/Website/App/Social

www.hospitalnews.com

Page 2: 2016 Media Planner · 2016. 9. 13. · . Hospital News Hospital News has been publishing since 1987. We take great pride in being the voice of Canada’s healthcare industry and reporting

Hospital NewsHospital News has been publishing since 1987. We take great pride in being the voice of Canada’s healthcare industry and reporting on best practices from across our great country. Our promise, to present clear and concise editorial covering developments that affect all healthcare professionals, executives, administrators and patients.

We are committed to keeping you informed on current health care news, medical advancements and trends.

Feature articles should be submitted by the copy deadline. Let the editor know in advance of story ideas and planned submissions. Feature articles should be approximately 750 words.

Please ensure all submissions have a byline and include a one-line bio for the author/s.

News items can be submitted anytime and should be between 250-500 words. The editor reserves the right to determine whether material submitted for publication shall be printed and reserves the right to edit as needed, for grammar, style and length.

Photos are always welcome. In order to maintain maximum reproduction quality please ensure that photos meet the following guidelines.• Horizontal• 300 dpi or greater• JPEG compression set at high or maximum• Image size at least 4” wide.• Minimum size of photo should be

1.4mb before saving as JPEG file.

For more information please contact: [email protected] x2234

submissions

Issue Publication Date Editorial Focus

Display Ad Booking Deadline

Career Ad/Final Material

Deadline

January Jan 2, 2016 Professional Development/Continuing Medical Education (CME)/Human Resources Dec 11, 2015 Dec 15, 2015

February Feb 1, 2016 Facilities Management and Design/Health Technology/Greening Healthcare/Infection Control Jan 22, 2016 Jan 26, 2016

March Feb 29, 2016 Gerontology/Alternate Level of Care/Home Care/Rehab Feb 19, 2016 Feb 23, 2016

April Apr 2, 2016 Hospital Funding/Personalized Medicine/Volunteers and Fundraising/Health Promotion Mar 24, 2016 Mar 29, 2016

May May 2, 2016 Surgical Procedures/Pain Management/Palliative Care/Oncology Apr 22, 2016 Apr 26, 2016

June May 30, 2016 Health Care Transformation/eHealth/Mobile Health/Medical Imaging May 19, 2016 May 23, 2016

July July 2, 2016 Cardiovascular Care/Respirology/Diabetes/Complementary Health Jun 24, 2016 Jun 28, 2016

August Aug 1, 2016 Pediatrics/Ambulatory Care/Neurology/Hospital-based Social Work: July 22, 2016 July 24, 2016

September Sept 3, 2016 Emergency Services/Critical Care/Emergency Preparedness/Infection Control Aug 26, 2016 Aug 30, 2016

October Oct 1, 2016 Patient Safety/Mental Health + Addiction/Research+ Health Achieve Guide Supplement

Sept 23, 2016 Sept 27, 2016

November Oct 31, 2016 Technology in Healthcare/Patient Experience/Hospital Performance Indicators Oct 21, 2016 Oct 25, 2016

December Dec 3, 2016 Year in Review/Future of Healthcare/Accreditation/Pharmacology Nov 25, 2016 Nov 29-, 2016

supported columns include:• From the CEO’s Desk • Legal Update • Technology • Ethics • Product Review• Patient Safety• Infection Control• Evidence Matters

special supplements for 2016:

www.hospitalnews.com

JANUARY 2016PROFESSIONAL DEVELOPMENT

MAY 2016NATIONAL NURSING WEEK

OCTOBER 2016HEALTH ACHIEVE CONFERENCE GUIDE

JUNE 2016E-HEALTHGUIDE

FEBRUARY 2016INFECTIONCONTROL

MARCH 2016TOGETHERWE CARE GUIDE

NOVEMBER 2016MEDEC ANNUAL REVIEW

AUGUST 2016PEDIATRICREVIEW

NationalNursing

Week

Page 3: 2016 Media Planner · 2016. 9. 13. · . Hospital News Hospital News has been publishing since 1987. We take great pride in being the voice of Canada’s healthcare industry and reporting

16%

42%13%

30%

Supervisors, Assistants, Coordinators, Analysts and Team Leads

Directors, Managers, Purchasing, Administratorsand Associates

Doctors, Nurses, Psychiatrists, Urologists, Radiologists, Scientists, Technicians, Therapists,

Researchers and Support Staff

CEOs, CFOs,. CIOs, Presidents and VPs

Hospital News is Canada’s healthcare magazine for over 28 years. One of the longest standing and respected healthcare websites and publications in Canada. Updated daily and published 12 times a year.

Year over year growth with over 55,000 monthly circulation. Distribution through subscription base of over 14,500 across Canada

and exclusive magazine rack distribution within Ontario hospitals. Online unique visitors averaging +40,000/month and daily interaction with readers via social media.

Readers of Hospital News are not segregated particularly to Hospitals alone. Readership and distribution includes:

* Readership demographics based on subscription base.

SUBSCRIPTIONS REACHING OVER 14,500 NATIONALLY Ontario 52%Western Provinces 30%(BC,AB,SK,MB,NT,NU,YT)Eastern Provinces 18%(QC,NB,NL,NS,PE)

Exclusive in-Hospital distribution in Ontario

Exposure and Distribution Coverageat Major Canadian Health Shows

Supporter and Partner of Symposiums

Readership demographics

Online & Magazine

Reporting on best practices has built a strong, diverse and loyal readership over the past 28 years.*

www.hospitalnews.comBest Of Both Worlds!

• Psychiatric • Long Term Care Facilities • Rehabilitation • Laboratories• Retirement Homes • Universities• Government Institutions • Healthcare Organizations and Associations

Hospital News App Available At

We interact daily with the healthcare industry through:• twitter.com/hospitalnewscom • facebook.com/HospitalNewsAnd more!

Page 4: 2016 Media Planner · 2016. 9. 13. · . Hospital News Hospital News has been publishing since 1987. We take great pride in being the voice of Canada’s healthcare industry and reporting

media requirementsPrinting Process: Web OffsetAds: 300 line screen.FTP access is available on request.Ads can be emailed to [email protected] Formats: Adobe InDesign – packaged, Hi-Res PDF.Fonts: Open Type and Type 1Postscript, please include bitmap and printer version.

specs for web adsFULL BANNER: 96 dpi –728px x 90px, JPG or GIFMEDIUM RECTANGLE:96 dpi – 300px x 250px,JPG or GIF file format.If animating, up to 3 frames/layers, and saved as an animated GIF.

production notesImages downloaded off a website are unacceptable for print.Please include all embedded artwork files. Fonts that are not in our library will be replaced with reasonable substitutes. Please contact us for further details.In order to provide you with the best service possible, we have established some simple guidelines to make sure that your ad gets the full attention of our production department. In order to maintain our standards, we must adhere to the deadlines and specifications set above.

TO ADVERTISE CONTACT:Denise Hodgson905.532.2600 [email protected]

Print advertising rates 2016

Online advertising rates 2016Horizontal Banner Ads 728x90 .........................................................$695 month

Medium Rectangle Ads 300x250 .......................................................$595 month

Custom Sponsorship Ad 300x60 .........................................Inquire for availability

Career Ad Posting 30 Days ....................................................................$295 15 Days ....................................................................$145

Digital Edition Notification Premium Full Banner 728x90 .................................$495 Premium Rectangle Ad 180x150 ............................$295

Health Care Products and Services Online Directory Basic (logo & website) ............................... $195/Annual Premium (+3 pictures) ............................... $295/Annual

610 Applewood Crescent, Suite 401 Vaughan, Ontario L4K 0E3Telephone: 905.532.2600 Advertising x2237 | Editorial x2234Publisher x2235

Website: www.hospitalnews.com Email: [email protected]

Process Colour:Add $450 per insertion for half page and upAdd $250 per insertion for under half page

Page Dominant Half Page

7.45” x 10.02”$3,050

x3 $2,700x6 $2,550x12 $2,250

Half Page Vertical

4.9” x 13.44”

$2,725

x3 $2,400x6 $2,280x12 $1,990

Page Dominant Eighth Page

4.9”x4.9”$880

x3 $795x6 $735x12 $660

Quarter Page Vertical

4.9” x 6.62”$1595

x3 $1440x6 $1360x12 $1199

Quarter Page Horizontal

7.45”x4.9”$1299

x3 $1170x6 $1090x12 $975

Half Page Horizontal

x3 $2040x6 $1925x12 $1690

10” x 6.62”$2325

Full Page

x3 $3,125x6 $2,950x12 $2,625

10” x 13.44”$3,500

Double Page Spread

x3 $6,250x6 $5,900x12 $5,250

21” x 13.44”$7,000

www.hospitalnews.com

www.hospitalnews.com

Eighth Page and Sixteenth Page

Eighth

Sixteenth2.35”x3.22”

$660$355

4.9”x3.22”

NEW! Pop-Up Banner (10" x .875")x1 $1495 x2 $1395 x4 $1125