2016 - american gas association · industry. american gas magazine is read by nearly 12,000 key...

2016 MEDIA KIT

PRINT AND ONLINE PUBLICATIONS

Why Participate?American Gas is your connection to leaders in the natural gas utility industry. Our readers include CEOs, managers and engineers that are involved in making purchasing decisions for goods and services for their companies, accounting for billions of dollars in purchasing power. With American Gas and the digital properties associated, you are reaching the hard to connect with executives as well as those on every part of the pipeline in the natural gas transmission and distribution industry.

American Gas print and online publications provide readers with news and articles about the people, technology, markets and applications that can help them grow their businesses.

Connect with leaders, decision makers and purchasing influencers in some of the following ways:

• High impact ad enhancements that include, gatefold covers, ad inserts, belly-bands and more

• Custom advertorial opportunities • Dynamic digital advertising • Interactive features in the

e-newsletter and website • Bonus distribution at industry events

Justin Wolfe | 717.430.2238 | [email protected]

“American Gas benefits gas utilities by providing timely industry news and analysis. We find great value from partnering with American Gas to connect with utility professionals across North America.”

- Marketing Communications Manager, Itron

AMERICAN GAS MAGAZINE READERS ARE INDUSTRY LEADERS

Whether they are CEOs, managers, or engineers, American Gas readers are involved in making purchasing decisions about goods and services for their companies, accounting for billions of dollars in purchasing power. With American Gas, you’re connecting with the hard to reach executives as well as those on every part of the pipeline.

American Gas delivers in-depth articles that tackle industry changes, includes telling profiles of industry leaders and includes the latest news and updates in the natural gas industry.

AMERICAN GAS MAGAZINE IS READ BY NEARLY 12,000 KEY DECISION-MAKERS.

81% of readers have taken some action as a result of reading or seeing ads in American Gas

MORE THAN 50% have discussed an ad or articles with co-workers

CLOSE TO 50% have forwarded an ad or article to others

CLOSE TO 30% have visited an advertiser’s website

21% Engineers/Specialist/Other

4% N/A

17% Top Management

39% Managers/Supervisors

19% Directors/

General Managers


FEBRUARYFeatures: •NARUC’s New Chair• Getting Down to Work: AGA

Scholarship Winners

Ad Close: 12/21/2015Art Due: 12/30/2016

MARCHFeatures: • Industry Update: Crossbore

Prevention•Corporate Citizenship

Ad Close: 1/19/2016 Art Due: 1/26/2016

APRIL Features: •Customer Service• Impacts & Opportunities of the

Clean Air Act

Ad Close: 2/17/2016Art Due: 2/24/2016

MAYFeatures: •Finance• Operations: AGA’s Peer

Review Program

BONUS DISTRIBUTION Financial ForumOperations Conference

Ad Close: 3/23/2016 Art Due: 3/30/2016

JUNEMember Directory IssueFeatures: • The Global Market Outlook &

LNG Exports•The 2015/16 Winter Heating Season

Ad Close: 4/20/2016 Art Due: 4/27/2016

JULYFeatures: • Mergers & Acquisitions: Change

management & lessons learned • Energy Efficiency: Defining Zero Energy

Homes and the Role of Natural Gas

BONUS DISTRIBUTION AGA Legal Forum

Ad Close: 5/10/2016 Art Due: 5/17/2016

AUG/SEPTFeatures: •Workforce Development•Communicating with Customers Ad Close: 6/21/2016 Art Due: 6/28/2016

OCTOBERBuyer’s Guide Issue Features: •Operations: Insider Threats•New Technologies

Ad Close: 8/23/2016 Art Due: 8/30/2016

NOVEMBERFeatures: •Natural Gas Vehicles•Infrastructure Expansion

Ad Close: 9/21/2016 Art Due: 9/28/2016

DEC/JAN

Features: • The Incoming AGA Chairman’s

Vision for the Industry•Natural Gas and New Construction

Ad Close: 10/26/2016 Art Due: 11/2/2016

2016 EDITORIAL CALENDAR

70%

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of American Gas readers are involved in the purchase of products and services.


32%20% 19%

ADVERTORIALS Advertorials allow you to explain your products and services in a cost-effective, customized way. American Gas Magazine provides a template designed for maximum impact.

Reserve a full page advertorial in select issues of American Gas, and receive a full page ad at 50 percent off. Ask your Account Executive today about this exclusive opportunity.

The advertiser supplies:Advertorial Headline . . . . . .6 words maxSub-headline . . . . . . . . . . . . .15 words maxBody . . . . . . . . . . . . . . . . . . . .600 words maxLogo . . . . . . . . . . . . . . . . . . . .jpeg or tif, 300 dpiCompany Information . . . .Address, Phone, Fax E-mail & Website Ad Unit . .PDF only

RATES & SPECSPosition Size/WxH 1x 3x 6x 10x

Cover 2 . . . . . . . . . . . . . . . . . 8 5/8 x 11 1/8 — — — $4,975

Cover 3 . . . . . . . . . . . . . . . . . 8 5/8 x 11 1/8 — — — $4,975

Cover 4 . . . . . . . . . . . . . . . . . 8 5/8 x 11 1/8 — — — $5,225

Spread . . . . . . . . . . . . . . . . . 17 x 11 1/8 $8,400 $7,825 $7,250 $6,725

Full Page . . . . . . . . . . . . . . . 8 5/8 x 11 1/8 $4,475 $4,125 $3,850 $3,550

2/3 Page . . . . . . . . . . . . . . . 4 3/4 x 9 3/4 $3,575 $3,275 $3,050 $2,800

1/2 Page Island . . . . . . . . . . 4 3/4 x 7 1/4 $2,850 $2,650 $2,475 $2,275

1/2 Page Horizontal . . . . . . 7 3/8 x 4 1/4 $2,650 $2,425 $2,275 $2,125

1/3 Page . . . . . . . . . . . . . . . 2 1/4 x 9 3/4 $2,350 $2,150 $1,975 $1,775

1/4 Page . . . . . . . . . . . . . . . . 3 5/8 x 3 5/8 $2,075 $1,925 $1,750 $1,525

1/6 Page . . . . . . . . . . . . . . . 2 1/4 x 4 1/4 $1,350 $1,175 $1,150 $1,100

Marketplace (per inch) . . . . . . . . . . . . . . . . . . . . $200 $185 $170 $150 Trim Size: 8 3/8 x 10 7/8Spread Trim Size: 16 3/4 x 10 7/8Bleeds: Allow 0.125” on all sides. Keep all live matter .25 from trim and gutter.Files: Please supply print-ready PDF’s


AMGAS.ORG

For up-to-the-minute industry updates on trends, events, members, and research, log on the American Gas website. Always relevant and always current, the magazine’s companion digital version helps readers stay on top of all the activities in the natural gas and access archives of American Gas Magazine.

AD POSITIONS Banner (header) 728 x 90 . . . . . . . .$600 per issue

Sidebar 300 x 250 . . . . . .$450 per month

Footer 940 x 90 . . . . . . .$750 per month

Average Monthly Pageviews

3,300

PAYMENT AND CANCELLATIONSThe advertiser and its agency will be held jointly and severally liable for monies due and payable for ads ordered and published. Cancellations or changes in orders (advertising contact) may not be made by the advertiser or the agency after the closing date. Cancellation of any space reservation by the advertiser or its agency will result in an adjustment of the rate (shortage) based on past and subsequent insertions to reflect actual space used at the earned frequency of volume rate.

PUBLISHER’S PROTECTIONThe advertiser and its agency assume liability for all content of ads printed, and also assume responsibility for any claims arising there from made against the publisher. Publisher reserves the right to reject any ad. Publisher reserves the right to reject or cancel any ad or space reservation at any time. Publisher shall not be liable for any costs or damages if for any reason the publisher fails to publish an ad, or for errors in key number, reader service number, or ad index.

AGENCY COMMISSIONSCommissions not to exceed 15 percent of gross billing are granted to recognized agencies and are only applicable to accounts paid within 45 days of the invoice date.

All advertisements are subject to the approval of the Publisher.

Advertiser indemnifies The YGS Group and the American Gas Association (AGA) claims, suits or actions, or losses or other liabilities, including attorneys’ fees and costs, arising from or related to the advertising or its publication. The YGS Group assumes no liability whatsoever, except to the extent of a one time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2 percent per month compounded to yield 26.82 percent per year on overdue accounts. A charge of $30.00 will be levied against all returned checks. Revisions to previously submitted ad copy are subject to additional charges. In the event of a contract cancellation, the advertiser/or agency agrees to repay The YGS Group any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are noncancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s). The YGS Group is not responsible for errors if a hard copy proof is not submitted with the electronic file.


2016 - american gas association · industry. american gas magazine is read by nearly 12,000 key...

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