1. 2015 TREND CODECONVERGENCE CODE

2. 2015 TREND CODE MEGA CODE, MICRO CODE, LIFE VALUE CODE, DESIGN CODE , DESIGN CONVERGENCE CODE . 3. 1.11.21.32.12.23.13.2 CONTENTS PART 01PRE-CONVERGENCE CODE1 12233Understanding Convergence Convergence Code For Human Life The Process of Convergence Code 8 PART 02 CONVERGENCE CODECONVERGENCE CODECONVERGENCE CODECONVERGENCE CODE 4. PART 01PRE-CONVERGENCECODE123Understanding Convergence Convergence Code For Human Life The Process of Convergence Code 8 5. PART 01 PRE-CONVERGENCE CODE 091. Understanding Convergence (Convergence Code) , , , .(Convergence) . , . ' . ', convergence 'converge' 'come together from different directions so as eventually to meet' . ' ' '' . , ' , ' , . , . , , , '' . ' , ' , ' ' ' ' ., , .CONVERGENCE Come together fromdifferent directions so as eventually to meet . - Oxford English Dictionar - , - 100 , , 2011 , - _ CEO Information, , 2007, 6. PART 01 PRE-CONVERGENCE CODE 11 1 (tech+) 2009 . Fusion, Hybrid, Overlap, Bundle , . ? 2011 100 3 ., . , . (Fast Follower) , (Pioneer Spirit) . , . , , . , . , . ex) + + .ex) ex) ex) iPad ( + + ) BUNDLEOVERLAPHYBRIDFUSION: ::: : Convergence: Rethink, Review, Remind. SKEYES, 2014. 05. Pioneer Spirit Diversity Open Innovation Convergence : 100 , , 2011 7. PART 01 PRE-CONVERGENCE CODE 13 ? , 2002 . . . 2000 , . MP3, DMB , , , . . 2006 . 50% . LG2007 . 2000 .2007 2008 , App . , , .ICT , TV IPTV , , , . + + + + + ICT(MP3, ) SPH-V4400 2( +): www.pradaphonebylg3.com + App: www.pradaphonebylg3.comIPTVDMB, MP3Sharp SH-920 TVNike +iPod Sport Kit: www.apple.com/ipod/nikee-Book Amazon Kindle 2: www.apple.com/ipod/nike , , PIXMA MX 377( ): www.samsung.com: www.whistleout.com.au: www.sharp.co.jp: www.hyundai.com: www.canon.co.kr: www.mportal.com 8. PART 01 PRE-CONVERGENCE CODE2. Convergence Code For Human Life, R&D, R&D , , , R&D . 4 R&D , R&D . (Design Thinking) R&D . 4 R&D1 R&D2 R&D 3 R&D 4 R&D1900's 1970's 1990's 2000's , , , , , , , R&D R&D R&D . 1 2 , 3 . 4 R&D , . : 3 R&D , 2007, Arthur D Little '' R&D(EU) , .(EU) 2000 IT (EIPKIS) . R&D 7 (FP7) , , , , IT 2007 2013 533 . 'IT 2.0' .(ETRI, ) ( ) `IT ` IT 30 22 , IT IT (F-ICT) . R&D ITUX/UI/' (Design Thinking)' 45% , 21% . ( 2005, National Survey of Firms) : ('14-'17), , 2013 15 9. PART 01 PRE-CONVERGENCE CODE2. Convergence Code For Human Life R&D , , . 'L x (H&D)' , . , Convergence Code .L x (H&D) L x (H&D): Human Life x (value of Happiness & Design)(/ /)(/)(/ /)(////)L x (H&D) 3 //// , , , , . / () + + + + + + + & + ++ + + /+ 17 10. PART 01 PRE-CONVERGENCE CODE3. The Process of Convergence Code L x (H&D) 8 Convergence Code . ( 10 30 ) , 100 . , 2 3~5 . , , .01 02 03 04 05 06 07 08Life Value I&D + 2~324 3 7 / Ideation Design Action 24 , .Convergence CodeLife Value CodeIndustryTechnology7 25 Design ActionDesignLife ValueDesign ' +Best ' Design Action19 11. 213. The Process of Convergence Code'L x (H&D)' , , . , .PART 01 PRE-CONVERGENCE CODE01 Life Value Design 12. PART 01 PRE-CONVERGENCE CODE3. The Process of Convergence Code1 24 , Convergence Code 7 .02 Life ValueDesign 03 (24) 04 (7)23 : : () : : , / 13. PART 01 PRE-CONVERGENCE CODE3. The Process of Convergence Code , , 7 .05 25 () + + + + + + + , , , , 14. PART 01 PRE-CONVERGENCE CODE3. The Process of Convergence Code , Design Action . Ideation . Design Action , , , . 7 ConvergenceCode 24 , 25 Design Action , Part2 .06 ' + Best ' 07 I&D 08 Design Action 27 + (7 ) , I&D IdeationConvergenceCodeLife ValueCodeIndustryTechnology , ? ? ? ? 15. Design Action Life Value Code , . 6 . , , . , . , I&D Convergence Code .PART 01 PRE-CONVERGENCE CODE3. The Process of Convergence Code29 : Future Discovery Research2020, , 2013 &/ / & I&D , I&D , 2 3 16. PART 02CONVERGENCECODE1.11.21.32.12.23.13.2 123CONVERGENCE CODECONVERGENCE CODECONVERGENCE CODE 17. CONVERGENCECODE 011.11.21.3 18. 1. CONVERGENCE CODE1.1 1.21.3 OVERVIEW 01 02 Design Action + 19. 37PART 02 CONVERGENCE CODECONVERGENCE CODE 1.1 2011-2013 | 2011 2011 2012 2012 2013 2013 1 , , , , , , 2 3 4 5 6 7 8 9 1 2 3 4 5 6 7 8 9 10 1. _ : , KT , 2011, , . KT ' ' , 2008 10 2011 9 3 , , , , , , , , , . ' ' ' ' , . 2011~2013 3 '' , 2011 '''' '' , 2013 ', ' . 15 , , , , , , 2013 , .2. _ : , '' ? ' ' ' '' 2009~2012 , , . SNS , . , , . . , , . , . 2009-2012 , " . .. . ?? ." " . 20 . ? ?"" . D ."" !! ! ~" : , www.korea.go.kr 20. 39PART 02 CONVERGENCE CODECONVERGENCE CODE 1.1 3. _ : 2013 '' 1.0%2.9%4.4%5.0%5.3%5.9%6.7% : , , 20120.8% , . , . 2069 1 , ' '(36.7%) ' (30.0%)' . ' '(88.3%) , '/ '(81.7%), .2013 , , . . . EBS 60 30 30 . , . . 3 . . , , . : EBS ,2013, exem.tistory.com 1 346092 327243 296124 238505 226486 217707 209318 204519 1923810 1825011 1737112 1676313 1660114 1588515 157252012 6/1-6/11, 20-60 1 30%36.7% 21. 41PART 02 CONVERGENCE CODECONVERGENCE CODE 1.1 4. _ : 5. _ : 2013 '' 1 178762 169133 150144 133355 110536 109497 106118 86159 837710 774511 698912 665013 656814 647115 64442013 4 , 9, 14, 15 . , , , . ' ' 50(57 2000) 20(76 1000) 2 . 99.2% . , . . , . , . . . , . : , , 2013 : 3 , , 2013, 100()80604092.3 89.681.188.21950 1975 2000 2025 2050 2075 2100 : , , LG, 2014, 2010 ()(%) 105,663 31.8 76,088 22.9 , 48,990 14.7 30,486 9.2 , 25,675 7.7 , 19,711 5.9 , , 10,903 3.3 , , , 9,616 2.9 5,109 1.5 , 332,241 5 ?/* 3 , ,%///876742141414121182 22. PART 02 CONVERGENCE CODECONVERGENCE CODE 1.1 DESIGN ACTION TECHNOLOGY INDUSTRY HUMAN VALUE NFC QR 3D Printing RFID 43 23. CONVERGENCE CODE 1.1 DESIGN ACTION : : Cybathlon,NCCR(Swiss National Centre ofCompetence In Researchi-Free, Ryan Jongwoo ChoiMusic for Deaf People, Frederik Podzuweit 2016 . , , , .2013 iF Design Award i-Free . . , , . : www.cybathlon.com : www.ryanjongwoochoi.com : gizmag.comPART 02 CONVERGENCE CODECONVERGENCE CODE, , (, , ) , , , , , , , , , , , , .45 , , . , , / .LIFE VALUE CODE : , TechnologyIndustry . + + , + , + , , , . , . , . , , 1 , .Bionic Olympics 2016 24. CONVERGENCE CODE 1.1 DESIGN ACTION : Smart Diapers : . QR , , . . QR . : pixiescientific.com / yancodesign.comPART 02 CONVERGENCE CODECONVERGENCE CODE . , , (, ), , , () (UI), , , , , 47 , . , . UI .LIFE VALUE CODE : , , .TechnologyIndustry + , , App + + QR , + , , , . . , , . ,QR .Dialog, Artefact . . . , 911 . : artefactgroup.com 25. CONVERGENCE CODE 1.1 DESIGN ACTION : : : www.dirkbiotto.comPaul's Kettle, Enabled By Design , (Paul Carter) . (Enabled By Design) 3D , 3D . , . : enabledbydesign.orgPART 02 CONVERGENCE CODECONVERGENCE CODE 3D . , , , , , , , , , , ( ),49 , . , .LIFE VALUE CODE : , .Technology , Industry + 3D , , + , 3D . 3D .Chopchop, Dirkbiotto , . , . , . 26. CONVERGENCE CODE 1.1 DESIGN ACTION : : cargocollective.com.. ..Nu Handheld & Measuring Bowls, Nu systemMeu Dia Alimentar(My Food Day),Meu Dia Alimentar 7 10 . . : www.meudiaalimentar.comPART 02 CONVERGENCE CODECONVERGENCE CODE . . , , (Gamification) , (UI), , , , , , , ,51 , . . , , UI .LIFE VALUE CODE : , , , , .Technology .Industry . + RFID , + , , , . . . (BMI) . , RFID , 27. CONVERGENCE CODE 1.1 DESIGN ACTION : () () : www.stanleyspharmacy.comBreathe Right with Help from the Earth 7 10 . . : creativecloseup.comPART 02 CONVERGENCE CODECONVERGENCE CODE . ., , , , , , (, , ), , , , , 53 . , (, , ) .LIFE VALUE CODE : .Industry . . + , , , , . , .Stanleys Pharmacy, Stanley George . , . , , , . 28. 1. CONVERGENCE CODE1.1 1.21.3 OVERVIEW, , 01 , 02 Design Action + 29. 57PART 02 CONVERGENCE CODE1. _ 2. _ , 2014 2 LG , . . , , , . (Trail Running), (: EDM 5K Run) . , , , ( ) . , , , . , , . 2012 1 53.2% 2009 . . , ? , 2006 1 2012 1 . 2006 2 2012 , . , / , 3 2,3 . , , , . 605040302056.948.3 49.245.333.9 : , LG, 2014, 4,000()3,0002,0001,00002004 2006 2008 2010 20122005 2007 2009 201110028.942.153.231.5 : 19 , 1 110 , 1 30 , 5 ) : 2012 ,, , 2013. 11 : 1 2 3 4 52006 / ()2012 () : , 2012 20122011-2013 / TOP10 2011 2011 2012 2012 2013 2013 1 2 , , , , 3 , , 4 5 () 6 () 7 () () 8 9 10 CONVERGENCE CODE 1.2 30. 59PART 02 CONVERGENCE CODE3. _ ? 6 ,, , , 2 . , , . . / , , , , , . , . 6 / , . , , . , . . , .2013. 10 - 2014. 03 TOP5 2013. 10 - 2014. 03 / TOP9 2013.10 - 2014. 03 / TOP10 ! . , , , .. . . . .1 2 3 4 5 1 2 3 4 5 6 7 8 9 CONVERGENCE CODE 1.2 31. PART 02 CONVERGENCE CODE !! TECHNOLOGY INDUSTRY HUMAN VALUE App, AppLED 61CONVERGENCE CODE 1.2 DESIGN ACTION 32. CONVERGENCE CODE 1.2 DESIGN ACTION , Skulpt Aim, Skulpt MQ(Muscle Quality) . , . : skulpt.mePART 02 CONVERGENCE CODECONVERGENCE CODE . , , ( ) , , , ,, , , , , , (UI), , , , , ,63 . . .LIFE VALUE CODE : , . Technology Industry + , + App, , . . App .Wii Fit Meter, Nintendo , . , , , 3 . , . : wiifitu.nintendo.com 33. CONVERGENCE CODE 1.2 DESIGN ACTION Activity, Alfa-Bank & 42Agency 42 . 1 , 1 50 . 6% . (Jawbone), (RunKeeper), (Fitbit) (Tracker) . , , . :activity.alfabank.ruPART 02 CONVERGENCE CODECONVERGENCE CODE . , , , , , ,65 . , . .LIFE VALUE CODE : .Technology Industry + , , App , , , , , . , , , .Peddler's Creamery 'Peddler's Creamery' . 20 3.8 . . : www.peddlerscreamery.com 34. CONVERGENCE CODE 1.2 DESIGN ACTION Electric Run , . 5km LED . : electricrun.ie/PART 02 CONVERGENCE CODECONVERGENCE CODE () , , , , , , , 67 , , , , .LIFE VALUE CODE : (, ) . .LED .Technology IndustryLED , , , , , , , , .Wing for Life World Run Wing for Life WorldRun 37 . , . : www.wingsforlifeworldrun.com 35. 1. CONVERGENCE CODE 1.11.21.3 OVERVIEW 01 3D 02 Design Action + 36. 711. _ , 2011-2013 2000 5 , . , . , . 2011 2013 3 , , , . , 2012 . , . 2 . , . (Modisumer) , . , . 19 1,000 , (43.4%, ) (32.9%) .PART 02 CONVERGENCE CODECONVERGENCE CODE 1.3 2011 2011 2012 2012 2013 2013 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 54.9% 32.9% 74.4% 53.3% 2030 ' ' ? (5 )YX( ) 9 21-3637-4849-584.27(2)4.09(2)3.91(4), . 9 1 , .X Y : , , 2013 : , www.trendmonitor.co.kr 37. 732. _ , 3D . . 6 , , , , . - , , , . , 3 31%, 259% .(: . 2014. 03) , 2011 2013 13 . 6 3D . 3D , , 3D .PART 02 CONVERGENCE CODECONVERGENCE CODE 1.3 2013. 10 - 2014. 03 ' ' . , , , . , . ... ... ... .. _ , : http://blog.naver.com/nayounghime, http://ailee05.blog.me2013. 10 - 2014. 03 '' 2013. 10 - 2014. 03 '3D ' 3D 3D 3D 38. 753. _ 2011-2013 2011 2013 3 20 , . . , . . , , . , , , . 2013 6 , . 26.6% , 15% . , . . , 1994 3.5 2 60% . , , .PART 02 CONVERGENCE CODECONVERGENCE CODE 1.3 2011 2011 2012 2012 2013 2013 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 Dumazedier'Semi-leisure' Jojn Kelly , , (Presser, 2003) , , : , , 2013, , , 39. PART 02 CONVERGENCE CODE !! TECHNOLOGY INDUSTRY HUMAN VALUE App 3D ()3D 77CONVERGENCE CODE 1.3 DESIGN ACTION 40. CONVERGENCE CODE 1.3 DESIGN ACTION 3D Oreo Snack Hackers, Oreo . . , . : oreo.tumblr.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , , 79 DIY . DIY . , 3D . .LIFE VALUE CODE : , 10, 20 Technology Industry . DIY . . ., 3D, SNS , , 3D DIY . (Remixing) .Takt Projects, 3D Printing Product 3D . 3D , DIY . , . 3D . : www.taktproject.com 41. PART 02 CONVERGENCE CODE 81 Atomium 3D Atomium Electrolux Design Lab . 3D , . : electroluxdesignlab.comTakt Projects, 3D Printing Product 2013 57s . 57 . . . : www.toyota-global.comCONVERGENCE CODE , , 3D , , , , , , , . 3D , , .LIFE VALUE CODE : , DIY . , . .Technology Industry, 3D , , , 3D .CONVERGENCE CODE 1.3 DESIGN ACTION 42. PART 02 CONVERGENCE CODE 83CONVERGENCE CODE 1.3 DESIGN ACTION SXSW , . . : www.openpool.ccUltraviolet by Paul Pairet Ultraviolet , pick-up . , , . : uvbypp.ccCONVERGENCE CODE , , , , . , .LIFE VALUE CODE : 2030 ., . .Technology Industry + , , App, , , , .Open Pool 43. CONVERGENCECODE 022.12.2 44. 2. CONVERGENCE CODEOVERVIEW 01 02 Design Action + () 2.12.2 45. 89PART 02 CONVERGENCE CODE1. _ . , . , . 2 . 1 , , . . (froznomics=frozen+economics) (icepocalypse=ice+apocalypse), (snomagddon=snow+amageddon) . , (GDP) 52%, 70~80% . , .- (froznomics=frozen+economics)- (icepocalypse=ice+apocalypse) : ft.hankyung.comCONVERGENCE CODE 2.1 , , , . , . 577 , 65.5% , 29.8% . 2.4%, 2.3%. . 63.4% , 87.4% . 6 / , 1 , 2 , . 3, 4 , .29.8% : , www.trendmonitor.co.kr ( ) : . - (snomagddon=snow+amageddon)2.0(%)1.51.00.50-0.5-1.02000 2004 2008 2013 4 65.5%2.4%2.3%2013 4 - 2014 9 / TOP5 NO. 1 SBS / 1,9792 / 1,8093 / 1,2744 / 8415 / 829 46. 91PART 02 CONVERGENCE CODECONVERGENCE CODE 2.1 2. _ 3. _ 2013 1 1 . 50 . , , , . 10 2014 3 6 , . , . , , () ., , , , , , . , , , . , .2013 10-2014 3, 2013 10-2014 3, NO. 1 962 793 714 595 206 177 158 139 1110 10NO. 1 35,6482 7,5183 4,9704 3,5175 3,4896 3,3937 3,2208 3,1849 3,01110 2,8532013 10-2014 3, 2013 10-2014 3, NO. 1 962 793 714 595 20NO. 1 35,6482 7,5183 4,9704 3,5175 3,489..... . . . ~~~ .. ~~~ .. . , , (13) '' .. . . 47. 93PART 02 CONVERGENCE CODECONVERGENCE CODE 2.1 4. _ 5. _ , . 10 , 8 . , , , , 10 . , , , . , , , . '' 2014 . 300 1 , 80% . ' ?' 47% ' ' , 35% ' ' . , ' ' 53%, ' ' 29%, ' 14% . ' ' , , .2013. 10 - 2014. 03 TOP10 (, ) : 47%: 35% . , : , 300 2014 1 : www.imaeil.com, imnews.imbc.com 48. 95PART 02 CONVERGENCE CODECONVERGENCE CODE 2.1 6. _ ?' '' '' , ' , ' . . . , ., '' . , , . 6 '' / , ', , , ' ', ' , '. ' . , , , .2012. 05 - 2013. 05 '' 2013. 10 - 2014. 03 '' / 49. PART 02 CONVERGENCE CODECONVERGENCE CODE 1.1 DESIGN ACTION !! (, ) () TECHNOLOGY INDUSTRY HUMAN VALUE App 97 (, ) () 50. CONVERGENCE CODE 2.1 DESIGN ACTION (, ) nbbj adds glass biospheres to amazonheadquarters proposal NBBJ . '' . 20~22 . : www.nbbj.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , (, ) , , , 99 , . . , , . .LIFE VALUE CODE : . Technology Industry + , , + , (, ) , , , . . .Ministry Of Supply MIT , , 4 . , , , , , . : www.ministryofsupply.com 51. CONVERGENCE CODE 2.1 DESIGN ACTION () Peres , , , , .: indiegogo.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , , , 101 , . . , .LIFE VALUE CODE : . . , .Technology Industry + + + , . . , , .Fukushima Plate, Nils Ferber , . , . : www.dvice.com 52. V40, Volvo V 40 . , , .Atem _ Magorzata Blachnicka : volvocars.com . : electroluxdesignlab.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , , , , ,, 103, . , . , .LIFE VALUE CODE: , , , . .Technology Industry, , , , + , , . , , .Hand Tree, Alexandr Kostin, Electrolux Design Lab2013 . . . : electroluxdesignlab.comCONVERGENCE CODE 2.1 DESIGN ACTION 53. CONVERGENCE CODE 2.1 DESIGN ACTION BirdiWi-fi Birdi , , . , . : www.getbirdi.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , , , , , , , 105 , , . .LIFE VALUE CODE : , . . .Technology Industry, App, , , , .Fool-Proof Stovetop, Caner Aras Eclipse . : www.red-dot.sg 54. 2. CONVERGENCE CODE1.1OVERVIEW 01 , , 02 Design Action + 2.12.2 55. 109PART 02 CONVERGENCE CODECONVERGENCE CODE 2.2 1. _ 2. _ , , . 1,000 10 8 , . , 20' ' . ' ' 58.1% '' , 50 27.4% 2 . , , 38.4% '' , 40 . 40 . 6 '' / , . 1 '' , '' , '' , '' 10 . 10 8 . : / : www.visualdive.co.kr , . 20 2,343 , 2~4. 86.7% 5 . ' ' 35.5% , 33.7% . 6 '' , // . .2013 10-2014 3, .74643758.127.420 30 5020 50'' Top10 (2013. 10~2014. 03) Q. ? : & / : h ealth.chosun.com 56. 111PART 02 CONVERGENCE CODE3. _ 4. _ , , 6 '' , 1 , 2 , 3 . , , . , 532 54.7% ' ' ,74.4% . 64.7% . , (61.3%, ) . . : , www.trendmonitor.co.krCONVERGENCE CODE 2.2 , . , . .2011 , , , , , , , , `` `` . ` ` , , . 2013 . (Camp Grounded) , , , , , . , , . : thedigitaldetox.org, www.alissawilkinson.com 54.7%74.4%61.3% '' (2013. 10~2014. 03) NO. 1 5,6242 5,5873 3,6844 3,6235 3,414Camp Grounded, Digital Detox , Kinfolk 57. PART 02 CONVERGENCE CODE !! TECHNOLOGY INDUSTRY HUMAN VALUE LED LED 113CONVERGENCE CODE 2.2 DESIGN ACTION 58. 2014 S-The New S-Class, Mercedes-Benz S- . 14 6 . : thecarconnection.comPART 02 CONVERGENCE CODECONVERGENCE CODE , 115 . , , .LIFE VALUE CODE : , . ., , .Technology IndustryLED , , , ,, , , , , , , , LED . , .Adaptive Relaxation Space, Philips . (Hue) , , . (Ambient) . : design.philips.comCONVERGENCE CODE 2.2 DESIGN ACTION 59. CONVERGENCE CODE 2.2 DESIGN ACTION , , ME.WE, Jean-Marie Massaud & Toyota '' . : www.mewe-car.comPART 02 CONVERGENCE CODECONVERGENCE CODE , 117 , , . .LIFE VALUE CODE : , , . . , .Technology Industry , , , , , , , , . .Business Playground, Mathieu Lehanneur , . , . : www.mathieulehanneur.fr 60. CONVERGENCE CODE 2.2 DESIGN ACTION , , El 'B' by selgascano, cartagena, spain . . : www.archdaily.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , , , , , , 119 . , , , , , .LIFE VALUE CODE : , . . , .Technology Industry , LED + , , , , LED .Under The Bridge, Visiondivision , . , . , . . : www.visiondivision.com 61. CONVERGENCECODE 033.13.2 62. 3. CONVERGENCE CODEOVERVIEW, , 01 02 Design Action + 3.13.2 63. 125PART 02 CONVERGENCE CODE1. (, , 3D ..)1982 PC 1989 , 25 . . , (1989~1993), (1994~2003), (2004~) 2004 10 . , 1982 . . 2006 'YOU' . 2010 'Internet ForPeace' . ? . Digital Life in 2025 , (IoT) (Wearble Device) . (IoT) . , , . 2020 260 , 300 ( 31 ) , 19000 ( 2,000 ) . & 1994 1997 . : Pew Research Center, World Wide Web Timeline, 2014. 03 : news.mk.co.kr, IoT , 19821989-19931994-PC 2003 'Machine-' World Wide Web 1982 19891996 2004- , , IoT CONVERGENCE CODE 3.1 64. 127PART 02 CONVERGENCE CODE2. _ 3. _ IT . (trendmonitor.co.kr) 19~44 1,000 (Wearable) , (52.2%), (69.3%, ) (63.8%), (60.9%) . . (66.2%, ) (52.3%) . 6(2013. 10~2014. 03) , / . 3D ?3D , , . . 2 . . ' ' ., : , www.trendmonitor.co.kr 59.7% : :/ 2013. 10 - 2014. 03 '3D ' 2013. 10 - 2014. 03 '3D ' / 3D 3D 3D CONVERGENCE CODE 3.1 65. 129PART 02 CONVERGENCE CODE4. _ , . . ? . , , 1 . , . 2011~2013 3 , , . 3 , . , , 2013 . , , . . (1) 4.7% : (2013), (2012)39.5%28.0%12.2%10.7%9.3%0.4% 2013 9/30-10/6, 20 1006 / 29.9%20.8% 2012 6/11-6/14, 18-69 2000 22.5%15%4.4%2.9% 2011-2013 2011 2011 2012 2012 2013 2013 1 ( () () () ()2 () () () () ()3 () 4 () 5 6 7 8 9 10 11 12 13 14 15 CONVERGENCE CODE 3.1 66. 131PART 02 CONVERGENCE CODE5. _ , . 2011~2013 3 , , . 2011 2013 , , , , 2011 11, 12 , 2013 , , , , , 4 . 2012 2013 , 2013 10 . . 6 , . , ? , , . . , . , , . 2011-2013 2011 2011 2012 2012 2013 2013 1 ( () () () ()2 () () () () ()3 () 4 () 5 6 7 8 9 10 11 12 13 14 15 . . . ... . , , ! , ... . . 100% . . _ 30 : CONVERGENCE CODE 3.1 67. PART 02 CONVERGENCE CODE TECHNOLOGY INDUSTRY HUMAN VALUE App 133CONVERGENCE CODE 3.1 DESIGN ACTION 68. CONVERGENCE CODE 3.1 DESIGN ACTION Emo Spark , PC, TV . , . . : sourcewire.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , , , , ,135 . , . .LIFE VALUE CODE : , . , . .Technology Industry, , App, , . , .Cone, Aether Wi-Fi , , , . : www.aether.com 69. CONVERGENCE CODE 3.1 DESIGN ACTION Mother & Cookie, Sen.se . , . . . : sen.sePART 02 CONVERGENCE CODECONVERGENCE CODE , , , , , , , , , 137 . , . . .LIFE VALUE CODE : , , . ., , .Technology Industry , , , , , , , .Moff, Moff Inc. , . , , . . , , , , , , , . : www.moff.com 70. CONVERGENCE CODE 3.1 DESIGN ACTION Connect & Wizz, Lunar Moondust . . : www.lunar.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , , , , , 139 . .LIFE VALUE CODE : , , , . , .Technology Industry + , + + , , . .Good.co (good.co) , , , 16 , , , , . : www.good.co 71. 3. CONVERGENCE CODEOVERVIEW 01 02 Design Action + 3.13.2 72. 143CONVERGENCE CODE 3.2 1. 2. _ , , , . , , (, . ) , . , , . . 10% . , . , (Treasure hunting) . : , , 2012PART 02 CONVERGENCE CODE (Start-Up) , . . 6 , , , , , , , . . , , 2008 40%2012 49% . ,co-working Space . . , .: besuccess.com , 60% 40% TREASURE HUNTING Wellness : The Boston Consulting Group, 2012, Tracking Consumers Through Europe's Debt Crisis2013. 10 - 2014. 03 ' _' TOP10 3D 73. 145PART 02 CONVERGENCE CODECONVERGENCE CODE 3.2 3. _ : / , . , , . , , , . 1 , , . , . . . 2 . TV . / . , .2013. 10 - 2014. 03 '' NO1 1 12,4282 3,0373 1,7484 1,7425 1,5516 7957 7928 6969 62310 5872013. 10 - 2014. 03 '' .. .. -_-;;; -_- . S . ... Kg .. ... . !!!() ? 2013. 10 - 2014. 03 '' / 2013. 10 - 2014. 03 '' TV... ? 1 6 5 .. .... ~~~ . ... . ... . . .... 74. PART 02 CONVERGENCE CODE !! TECHNOLOGY Market HUMAN VALUE, App , RFID LED SNS, RFID, App 147CONVERGENCE CODE 3.2 DESIGN ACTION 75. PART 02 CONVERGENCE CODE , _CONVERGENCE CODE / , , M-commerce, , , , , (UI)149 , App, , . .LIFE VALUE CODE : , , 1 , , , , . , .Technology Industry, , , + + + , . .FreshConnect, Alessandro Finetto . , . , , . , .Amazon Dash, Amazon Fresh : www.abitare.it . , , . : fresh.amazon.comCONVERGENCE CODE 3.2 DESIGN ACTION 76. CONVERGENCE CODE 3.2 DESIGN ACTION , _Smart Chime, Jiae OhjiaeSmart Chime RFID , . : www.yankodesign.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , , , , , ,151 , . , . .LIFE VALUE CODE : , , 1 / Technology Industry . , . ., RFID, , . App .Cloudwash, BERG . , . : bergcloud.com 77. , , . , , . : getgoldee.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , , , , , , , , , 153 . (App) . , .LIFE VALUE CODE : , , 1 . , . .Technology Industry, App, , LED, , , .Jalousier . (Zigbee) . , , . : www.jalousier.comCONVERGENCE CODE 3.2 DESIGN ACTION Goldee Light Controller, Goldee 78. CONVERGENCE CODE 3.2 DESIGN ACTION . : www.deskcamping.comPART 02 CONVERGENCE CODECONVERGENCE CODE , , , , , (), ( ) , , , , 155 .LIFE VALUE CODE : , . . ,RFID .Technology Industry, RFID, SNS , , . RFID .POP-UP Hotel, Pink Cloud . 21.6% ID , , . ID , , , RFID . : pinkcloud.dkFree Desk Here, Open Studio Club 79. Convergence CODE_ SUMMARYDefinitionConvergenceCodeLife ValueCode+++++++, , (, ,) , , , ,, . . , , . , , , , , . () ., , , / , ,1 , , , ,, 2030 80. www.kidp.or.krwww.designdb.com GFG(Global Future Group) Tel. 031-780-2035trend@kidp.or.kr . . , . . .Copyright KIDP 2014 All rights reserved