2014 Leadership Member Program

BISA Leadership Member participation offers manufacturers, and product and solutions provider companies opportunities to work directly with the Board of Directors as a Leadership Advisory Board Member; showcase their company’s

thought-leadership, knowledge and savvy; and, deepen relationships with financial institution executives who are seeking insights and solutions to help them achieve

improved performance and business growth.

The Bank Insurance & Securities Association (BISA) is the leading financial services industry association dedicated to serving those responsible for the marketing, sales and distribution of securities, insurance, and other financial products and advisory services through the bank channel. Member companies include depository institutions of all sizes, their broker/dealer and mutual fund subsidiaries, third-party marketing companies, product manufacturers and firms providing products, technology or services to support these enterprises.

BISA provides unique value across this segment of the financial services industry by:

• Connecting executives across the insurance, investment and bank channel sectors of the financial services industry.

• Creating forums for examining critical issues and presenting innovative solutions that drive business results and manage risk in the bank distribution channel.

• Facilitating collaboration and networking opportunities—creating high-value interactions for leaders from depository institutions and the firms that provide products and services that enable business performance and growth.

• Showcasing innovations, thought-leadership and best practices that help all members improve their performance.

• Providing the business intelligence, research, performance data and education that helps all members make better-informed business decisions, grow their businesses, and advance their personal brand and professional stature in financial services.

BISA Core Value Proposition

Connections

BISA attracts and engages senior executives from across

all segments of the industry by bringing together the bank channel with the investment

and insurance sectors to create unique networks,

relationships and collaboration opportunities.

Content

BISA provides information delivery channels for industry thought-leadership, strategic

insights, and best practices that improve the effectiveness

of executives and their organizations.

Business Intelligence

BISA is the go-to source for business intelligence,

research, data, and analytics that enable executives to

understand industry trends and make better informed

business decisions.

Value Proposition—Product Manufacturers & Solutions Providers

By creating multiple venues for high-value executive connections, brand visibility, thought-leadership and sharing of business intelligence, BISA enables manufacturers and product and solutions providers that target the depository institution channel:

• To develop executive decision-maker relationships and gain insights that drive their business development strategies, performance and competitiveness in serving the bank distribution channel.

• To more effectively market, sell and distribute their investment and insurance products, platforms, or solutions to depository institutions.

• To be positioned as innovative industry leaders and strategic business partners with bank distribution channel program, sales, marketing and product management executives.

1. Increase Membership/Deepen Membership Value

2. Integrate Mutual Fund/Asset Management Sector

3. Play Lead Role in Evolution of Wealth Management/Advisory Business in Bank Channel

4. Become the Source of Industry Performance Metrics/Research

5. Become the Go-To Organization for Education/Insights/Best Practices

BISA Strategic Priorities

Examples of Financial Institution Member Companies

Associated Investment Services, Inc. HSBC*Bancorp South Investment Services Huntington Investment Company

BankUnited Investment Services, Inc.* Key Investment Services*BB&T Investment Services* M&T Securities*BBVA Investment Services* Peoples Securities

BMO Harris Financial Advisors PNC Investments*Capital One Popular Investments

CCO Investment Services Corp. Premier America Credit Union*Citigroup Personal Wealth* Redstone Federal Credit Union

Comerica Securities Regions Investment Services*Commerce Brokerage Services* SunTrust Investment Services*

Fifth Third* Synovus Securities, Inc.First Brokerage America TD Bank

First Citizens Securities Corp. U.S. Bancorp Investments, Inc.*First Merit Financial Services Umpqua Investments

Frost Brokerage Services Wells Fargo Advisors*Webster Investment Services*

* 2014 Board of Directors Representation

Current Leadership Member Companies

Allianz Life Insurance Company National Financial, a Fidelity Investments CompanyAmerican Capital Realty Nationwide

AXA Distributors, Inc. New York Life Insurance CompanyCetera Financial Institutions Northstar Financial Services (Bermuda), Ltd.CUSO Financial Services, LP Pershing LLC/Bank of New York-Mellon

Dividend Capital Principal Financial GroupEssex National Securities, Inc. Protective Life Insurance Co.

First Trust Portfolios Prudential FinancialForethought Financial Distributors Raymond James Financial Services

Genworth Financial Russell InvestmentsInCapital Securities America, Inc.

INVEST Financial Corporation SunAmerica Retirement Markets, Inc.Jackson National Life Insurance Co. Symetra Financial

Lincoln Life Distributors The State Life Insurance Co., A ONEAmerica CompanyLPL Financial Institution Services TransAmerica

MetLife Investors Wells Real Estate Funds

BISA Product & Services PortfolioCategory Offerings

Conferences • BISA Annual Convention, March 5-7, 2014, Hollywood, Florida• Leadership Member Solution Showcases • Sales Management Track • Product Management & Marketing Track • Wealth Management Track• Retirement Income Planning Track

Performance Research & Statistics

• BISRA Performance Benchmarking— PILOT PROGRAM • BISRA Strategic Research Studies

Webinar Series • Thought-Leadership Series • Sales Effectiveness Series

BISRA Executive Summits (see separate prospectus)

• Leadership Member Advisory Board Joint Meetings (3 per year)• CEO Executive Summits (2 per year/option to sponsor)• Topical Executive Summits (min. of 8 per year/option to sponsor)

Bank Insurance & Securities Magazine

• BISM quarterly print magazine• BISM Online

Online/Mobile Information Delivery Channel

• BISA OneSource (Weekly) • BISA OneSource Online Marketplace

New strategic alliance to provide research and knowledge exchange for the bank brokerage industry

On August 1, 2012 the Bank Insurance & Securities Association (BISA) and LIMRA jointly announced the formation of Bank Insurance and Securities Research Associates (BISRA), a strategic alliance between the two highly-regarded financial services industry organizations.

BISRA's mission is to be the primary source of top-quality information and networking to those selling insurance and investment products through the bank/credit union channel.

BISRA will serve as the research arm of BISA, and will offer groundbreaking research products and services, as well as jointly develop a variety of new products and services, including a transaction-level database that will provide banks and credit unions with unprecedented benchmarking capabilities related to their investment services offerings. Through the formation of BISRA we will be taking the executive roundtable platform program established by Kehrer- LIMRA to a new level of value for both invited attendees and sponsors.

BISRA Executive Summit Target Attendees

Summit Invited Attendee Position/FunctionCEO Summit Program Head/President/CEO

Platform Management Summit Platform Program Mgr, Sales Mgr, Product Mgr

Sales Management Summit Sales Management Executives/Managers

Wealth Management Summit Program Head, Wealth Management Exec

Advisory Business Summit Program Head, Wealth Mgmt Exec, Sales Mgmt

Product Management Summit Product Management Executives/Managers

Financial Planning Summit Wealth Mgmt Execs, Heads of Financial Planning, Strategy Support Execs

Bank Life Sales Summit Insurance Program Mgmt Execs, Sales Mgmt, Product Specialists

Operations Summit Operations , IT, and Support Executives

2014 Leadership Member Options

BISA Leadership

Member$25,000

BISAGold

Leadership Member$40,000

BISA Platinum

Leadership Member$50,000

BISA Associate Member

Leadership Advisory Board ParticipationStrategic Leadership & Governance Involvement

Government Relations ParticipationExecutive Summit Participation & Sponsorships

BISA Annual Convention Sponsorship/Exhibit PackageBISA Annual Convention Member Registration Discounts

Educational Program Content Contributors/SpeakersSolutions Showcase Presenters

Content provider for BISA OneSource Online information serviceBISA Online Marketplace Featured Provider

BISRA Research & Statistics Package

Leadership Member Benefits

Leadership Member Benefits

Leadership Member Benefits

Leadership Member Benefits

Contact Information

James M. McNeilExecutive DirectorBISA2025 M Street, N.W., Suite 800Washington, D.C. 20036

Headquarters Office: 202-367-1111Direct Line: 202-367-1256Mobile: 312-523-4984

jmcneil@BISAnet.org

www.BISAnet.org