>> 2013 smart fortwo electric drive launch information kit...

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smart Canada, a Division of Mercedes-Benz Canada Inc. – Internal Use Only

>> 2013 smart fortwo electric driveLaunch Information Kit: July Update

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>> Index

> Overview p. 3-5

> Price positioning & Rebates p. 6-8

> Technical Data p. 9-10

> Product Specifications p. 11-16

> Target Groups p. 17

> Product Advantages & Disadvantages (& counter arguments) p. 18

> Competitive Comparison p. 19-23

> Competitive Overview

> Nissan Leaf

> Mitsubishi i-MiEV

> Chevrolet Volt

> Ford Focus Electric

> Vehicle Charging p. 24-27

> Connected Services p. 28-29

> FAQ p. 30-33

> Electric vehicles & Safety

> Range

> Battery

> I want to buy one!

> Charging

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>> Overview

The electric race has started in the Canadian Market Place!

The smart strategy is to offer the consumer the best car to be electric

with the best affordability factor (price and cost of ownership).

|

> Target of this infoletter:

> Provide dealers with a full overview of the newest and most important smart product and technology for 2013 and 2014 sales

> Provide supporting material for your pre-sales (getting customers to put a deposit on a MY13 smart electric drive)

> Target users of this infoletter:

> Sales, Service and Parts Management Team

> Sales consultants

> Service Advisors

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>> Overview

> Vehicle concept> In Canada, the new smart fortwo electric drive will be available in both

coupé and cabriolet variants with almost all of the same features andoptions as are available for the gasoline variant, making the electric drive a no-compromise move into electric mobility.

> With its electric drive system, the smart fortwo electric drive embodies the concept of an emission-free vehicle. Its introduction is another step forward in the use of innovative drive technologies which are suitable and efficient for everyday use.

> With the smart fortwo electric drive, the brand is pursuing an ambitious goal – the production of a technically mature, attractive city car which releases zero emissions locally. The smart fortwo electric drive can be charged at a conventional household power socket (level I, 120 V) or with a 240 V level II charging station. A full battery charge is sufficient for a range of around 145 kilometers in urban traffic, offering full driving pleasure and flexibility to smart customers.

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>> Overview

> Innovations

> 55 kW permanent magnet motor providing fast acceleration with 130 Nm (96 lb.-ft.) of torque, all immediately available.

> Transmission with fixed-gear ratio (1-speed forward/reverse) and differential, which means that switching gears is no longer required – a major advantage in heavy urban traffic. The motor simply changes its direction of rotation when in reverse.

> Water-cooled lithium-ion batteries manufactured by Deutsche ACCUmotive, housed between the axles in a space-saving manner. This means that there are no space-related limitations for the smart fortwoelectric drive. The interior compartment and trunk are exactly the same size as for the gasoline variant, enabling the smart fortwo electric drive to be a no-compromise move into electric mobility. The battery position also allows for a lower center of gravity, giving the car better driving dynamics.

> Temperature-controlled air conditioning with battery cooling system.

> Charging of battery via regenerative breaking.

> Pre-heating/pre-cooling of interior (pre-conditioning) when car is plugged in to ensure a cabin temperature that is comfortable for use.

Electric motorLithium-ion battery

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>> Price Positioning

smart = Price leader!

$41,545$38,395

$32,999

$26,990

$29,990

Nissan Leaf Mitsubishi

i-MiEV

fortwo electricdrive coupé

Chevrolet Volt

fortwo electricdrive cabriolet

MSRP

**Note: Manufacturer suggested retail prices only. Dealers may sell for less.

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At an MSRP of $26,990, we are not only competing with fully-electric vehicles but also with hybrid-electric vehicles!

$20,000

$45,000+Chevrolet Volt - $41,545

Mitsubishi i-MiEV Premium - $35,998

Nissan LEAF SL - $39,995

Fully-electric cars Hybrid – electric & extended-range cars

Toyota Prius V - $27,200

Toyota Prius C - $20,950

Honda Insight - $21,990

Honda CR-Z - $22,490

Lexus CT - $30,950

Honda Civic Hybrid- $24,990

Hyundai Sonata Hybrid- $28,999

Nissan LEAF SV - $38,395

Mitsubishi i-MiEV Standard - $32,998

smart fortwo electric drive coupé - $26,990

smart fortwo electric drive cabriolet - $29,990

MSRP

>> Price Positioning

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>> Provincial EV Rebates

> Currently no federal rebate is in place. Ontario, British Columbia and Québec all have electric vehicle incentives in place.

> Rebates have a limited life, based on units registered and provincial budgets. Rebates may also differ depending on purchase type (eg. Shorter lease durations, fleet purchases)

$5,000$5,000$5,000$5,000BC

$7,769$8,000$7,769$8,000QC

$8,231$8,500$8,231$8,500ONProvincial Incentive

VoltLEAFi-MieVedrive

Effect of rebates on electric drive MSRP (price including rebate):

Ontario $18,490

Québec: $18,990

British Columbia: $21,990

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>> Technical Data

Note: On-board charger not available for Canadian market.

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>> Technical Data

Unitsmart fortwo electric

drive coupésmart fortwo electric

drive cabriolet

Maximum speed km/h

Accelleration

0-60 km/h

0-100 km/h

s

Rangekm

miles

Local CO2 emissions g/km

Vehicle length mm

Vehicle width mm

Vehicle height mm

Wheelbase mm

Front track width mm

Rear track width mm

Curb weight kg 900 920

Permissible gross vehicle weight kg 1120 1120

Maximum payload kg 220 200

Max. seating capacity -

Trunk capacity l

Configuration -

Capacity kW/h

Weight kg

Configuration -

Constant output kW/h

Maximum outputkW/h

hp

Maximum torqueNm

lb.-ft.

Drive -

Transmission -

Performance

Power transmission

Electric motor

High-voltage battery

Dimensions and weights

Dimensions

125

4.8

11.5

145

90

0

2,695

1,559

1,542

1,867

EM-Motive (Daimler and Bosch) Three Phase

Synchronous permanent magnet motor

1,283

1,385

2

Deutsche ACCUmotive Lithium-ion battery

220

17.6

175

Rear wheel drive

1-speed spur gear

35

55

74

130

96

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>> electric drive Product Specifications

Exterior

> Standard Equipment

> bodypanels in deep black, rally red or crystal white

> Fuel filler cap finished in the bodypanel colour

> H7 projection headlights

> Door mirror caps in tridion colour

> LED daytime running lights

> 12-spoke alloy wheels (15”) with front 155/60 R15 and rear 175/55 R15 all-season tires

> Radiator grille in silver

> Front spoiler, rear apron and side skirts in bodypanel colour

> tridion safety cell and mirror caps in silver or black

> electric drive-specific equipment

> Solid roof

> electric drive logo on lower tailgate and in mirror triangles

Strategy: Fully equipped and simple to sell!Only 1 model line, based on passion variant for ease of ordering

and stock management

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Interior


> Passenger seat backrest can be folded flat for through-loading

> Storage compartments next to steering wheel, in doors and on seatback sides

> Interior lighting

> Vanity mirror in passenger sun visor

> Lockable glove compartment

> Dual cup holder

> Upholstery fabric in design black, design red or design beige with matching accent parts in passenger cabin


> Storage module in tailgate for 120 V charging cable (coupé)

> 2-spoke leather steering wheel including leather gear knob


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Safety


> tridion safety cell: high strength steel, reinforced at strategic points

> esp® - electronic stability program

> Anti-lock braking system (abs) with electronic brake-force distribution

> Full-size driver and passenger front air bags

> Driver and passenger knee air bags

> Head/thorax side air bags (cabriolet)

> Window air bags (coupé)

> Side air bags (coupé)

> Safety seats with integral seat belts

> Seat belts with belt tensioners and belt force limiters

> Hydraulic dual-circuit brake system with servo assistance

> Hydraulic brake assist

> Crash elements at front and rear

> Crash sensor to activate hazard warning lights

> Drive lock – automatic door locking when the vehicle is in motion

> Automatic hill start assist (on uphill slopes)

> Passenger seat occupancy system


> Drive lock when vehicle is plugged in

> “fuel cap” and plug locked in place when vehicle is locked, weather proof for outdoor charging

> Pedestrian warning sound while driving


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Functional/Electrical


> Central locking with radio remote control, immobilizer and panic button

> Exterior temperature indicator with frost warning

> Indicators with lane changer function

> Comfort windscreen wipers with speed-sensitive interval wiping and automatic wipe/wash function (coupé)

> Rear window wiper with interval wiping and automatic wipe/wash function (coupé)

> Heated rear window

> One-hand operation of tialgate, with electric rear-window release (coupé)

> Rear window release (coupé) or remote roof opener (cabriolet) via 4-button key

> 12-volt socket

> Single tone horn

> Auxiliary jack in glove compartment

> Power windows

> smart entry line radio (AM/FM, USB/Aux, 2 speakers)

> Air conditioning with automatic temperature control including dust and pollen filter

> Electronic power steering (eps)

> Electronically adjustable and heated side mirrors

> smart sound system (2 tweeters, 2 mid-range speakers, subwoofer)


> Pre-conditioning unit with timer

> Communication module for smartphone/tablet/PC updates on charging status, remaining time, current range given state of charge, etc.

> 120 V charging cable (0-100% charging time of 16 hours)

> Trip computer displaying range, state of charge and other trip information

> Heated seats

> Dashboard instruments displaying ampere meter and battery usage/regeneration level


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Optional packages:

> Touring Package (MSRP TBD)

> 3-spoke leather steering wheel with cruise control

> Cruise control

> Leather Package ($900)

> Heated leather seats

> Dashboard in leather optic

> electric drive launch model package – limited to 40 units production ($795)

> bodypanels in crystal white

> tridion safety cell and mirrors in electric green

> Upholstery in design black

> 9-spoke alloy wheel in white with front 165/60 R15 and rear 175/55 R15

> Innovation Package (specific to electric drive) – details to be confirmed

> Multimedia touchscreen system

> PLUS one other innovative feature


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Stand-alone options:

> Multimedia touchscreen system (EV-specific MSRP TBD)

> Ambient lighting – MSRP $230

> smart Surround Sound System (2 high-performance in-door speakers, 2 rear-fill speakers, 2 tweeters in mirror triangles, subwoofer, 8x40 watt amplifier) – MSRP $490

> Panoramic roof with sun screen – MSRP TBD

> bodypanels in light blue metallic ($395), silver metallic ($395), anthracite matte ($495), deep black, rally red or crystal white

> tridion safety cell and mirrors in black, silver or white ($195)

> Centre console storage box ($50)

> Retractable cargo cover with net bag ($145)

> 3-spoke steering wheel with shift paddles for battery recuperation(incl. leather gear knob) (MSRP TBD)– NEW for electric drive!

> Anti-theft alarm system ($210)

> Tire pressure control system ($500)


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>> Target Groups

Target Group 60% private customers 40% fleet customers

Sub-group 1

"Green Lifestyle" OrientedEnvironmentally-minded, healthy lifestyle,

fashion-conscious.

Looks for innovation

Wellness oriented

Age: 35-90

Income: High

Vehicle use: smart is the second or third vehicle

Large Fleets

High social responsibility. need to achieve

sustainalbility objectives

Fleets from 30 to 5,000 vehicles

Examples:

> Municipal/city authorities

> Utilities, power generation and banks

> Manufacturers, suppliers, consultants etc.

> Car rental companies

> Non-profit organizations

> "Green" companies

> Airports

> Service industry: such as consulting, tech

support, catering, health support

Sub-group 2

The "practical city dweller"

Rational, environmentally-minded, value for

money

Urban chich, looking for status

Age: 30-50

Income: average to above average

Vehicle use: main vehicle for the urban area,

possibily owns second larger vehicle for family

and/orweekend get-aways

Small & mid-sized fleets

Image-conscious oriented toward sustainablity

Fleets from 2 to 30 vehicles

Examples:

> Franchise organizations (insurance

representatives, real estate agents, facility

managers, fitness and wellness)

> Small lifestyle businesses (fashion retail, yoga,

personal trainers)

> Energy consultants, construction companies

> Self-employed attorneys, architects

> Craftsmen e.g. electricians

> Advertising agencies

> Travel Industry:Hotels and resorts, agencies

Purchase Reasons

> Driving pleasure

> Environmentally friendly, no fuel cost

> Needs to show a "green" status symbol

> Futuristic concept, embracing new technlogy

> Low cost of ownership

> Positive image: Visibly environmentally

friendly, fits into sustainability strategy

> Positive effects on fleet emissions and fleet

consumption

> Vehicle fleet is attractive to employees

> Fuel savings & low maintenance costs

Product advantages/reasoning

> Easy to drive and full of performance! 75hp

and torque!

> Urban & compact: All advantages of the fortwo

> Individual and noticeable: electric drive

tridion design (edition only)

> The perfect city runabout: No emissions,

suitable for all city driving

> The perfect car for every day use: 140 km

range

> A lot of driving pleasure: smooth running but

impressive acceleration

> Visible sustainability and "green" image:

individual adhesive label design possible on

body panels

> Reduction of overall fleet average (emissions):

Major effect on average fleet consumption and

emissions

> Transparent overall costs with minimal service

needs

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>> Product Advantages & Disadvantages

Target Group 60% private customers 40% fleet customers

Product advantages/reasoning

> Fun & easy to drive

> Urban & compact: All advantages of the fortwo

> Individual and noticeable: electric drive tridion

design (edition only)

> The perfect city runabout: No emissions, suitable

for all city driving

> The perfect car for every day use: 1

> Fun & easy to drive

> Visible sustainability and "green" image: individual

adhesive label design possible on body panels

> Reduction of overall fleet average (emissions):

Major effect on average fleet consumption and

emissions

> Transparent overall cost

Charging - long charging time:

> Users/customers seldom drive more than 30-40 km per day

> A complete charging process on a normal household power outlet takes 16 hours from 0%-100% state of

charge. Most people do not drive their electric vehicles to 0%

> A complete charging process on a 240 V "level II" charging station takes approximately 8 hours, enough

time to fully charge the vehicle overnight.

> It is not necessary to wait until the vehicle is fully charged.

Range - low range:

> The range of the electric drive has been increased to 145km.

> Studies from Germany and the USA have shown that over 80% of commuters travel less than 50km per day

(Federal Statistical Office, Wiesbaden 2009)

> Customers with a commute of 50km per day will still be able to use the electric drive as a daily commuter;

for drivers with more than 50km per day, we recommend the installation of a level II 240 V charging station

for faster charging (approx. 3.5 hours from 20% to 80% state of charge)

Public charging - lack of infrastructure:

> Users prefer to charge at home or at work

> Public charging is often not necessary or often involves a detour. Charging at home or at work is most

times sufficient.

> The infrastructure is developing.

> Connected Services helps consumers find public charging stations and plan charging time.

Battery performance - uncertainty about battery performance:

> Standard warranty of 4 years/80,000 km applies for motor and battery and smart Canada is evaluating

an Extended Limited Warranty option for additional coverage.

Disadvantages/counter arguments

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>> Competitive Overview

Competitive Overviewsmart electric

driveNissan Leaf

Mitsubishi i-Miev

Ford Focus EV

Honda fit EV

Chevrolet Volt

Seats 2 5 5 5 5 5

L (mm)W (mm)H (mm)

2,695

1,599

1,542

4,445

1,770

1,550

3,675

1,585

1,615

4,534

1,824

1,466

4,115

1719

1580

4,498

1,788

1,430

Power/Torque 55 kW/130 Nm80 kW

280 Nm

49 kW

196 Nm

55 kW

246 Nm

100 kW

255 Nm

55 kW

273 Nm

Max range >145 km > 160 km >155 km 160 km 120 km56 km with battery only

600 km with a full tank

Battery type/capacityLi-ion

17.6 kWh

LI-ion

24 kWh

Li-ion

16 kWh

Li-ion

23 kWh

Li-ion

20 kWh

Li-ion

16 kWh

V max >120 km/h >144 km/h >130 km/h 135 km/h 144 km/h 160 km/h

Acceleration (0-100 km/h) 13s 10s 10s 8.4s 9s

Start of Deliveries Q1 2013 Sept. 2011 Dec. 2011 Mid 2012 2013 Sept. 2011

Price $26,990 $38,395 $32,998 $41,199 29,900 USD $41,545

Power train48 months*

80,000 km*

60 months

100,000 km

60 months

100,000 km

60 months

100,000 km

60 months

100,000 km

60 months

160,000 km

Battery48 months*

80,000 km*

96 months

160,000 km

96 months

160,000 km

96 months

160,000 kmN/A

96 months

160,000 km

Technical data:

Market Information:

Warranty:

* Note: smart Canada is evaluating an Extended Limited Warranty offer.

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>> Competitive Overview: Nissan Leaf

Range:

160 kmTop Speed:

144 km/hBattery:

24 kWhMotor:

80 kW (107 hp)

ON Rebate:$8,500 ($30,895 / $31,495)

QC Rebate:

$8,000 ($30,395 / $31,995)

BC Rebate:

$5,000 ($33,395 / $34,995)

> Nissan Leaf SV: $38,395

> Nissan CarWings, 7” navigation

> Intelligent key, push-button start, power locks & windows

> Bluetooth hands-free

> Automatic climate control

> Trip & drive computer

> Cruise control

> AM/FM/CD/MP3/AUX/USB 6-speaker

> Steering wheel controls

> Heated front & rear seats, steering wheel, battery

> Nissan Leaf SL: $39,995

> SV equipment PLUS:

> Fog lights

> RearView Monitor

> Photovoltaic solar panel rear spoiler

> Automatic on/off headlights

> HomeLink universal transmitter

> Cargo cover

Additional Information> AeroVironment contracted to provide charging station install with qualified technicians to provide “one-stop” service (survey, scheduling, site visit, permitting, installation, inspection)

> Nissan screens out owners who have long communites, no garage or no second car to reduce the risk of selling an electric vehicle to persons for whom electric mobility may not be the solution

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>> Competitive Overview: Mitsubishi i-MiEV

Range:

155 kmTop Speed:

130 km/hBattery:

16 kWhMotor:

47 kW (66 hp)

ON Rebate:$8,231 ($24,767 / $27,767)

QC Rebate:

$7,769 ($25,229 / $28,229)

BC Rebate:

$5,000 ($27,998 / $30,998)

> Mitsubishi i-MiEV Standard: $32,998

> Heated driver’s seat

> Power windows

> Fog lamps

> A/C

> Remote keyless entry

> 100 watt AM/FM/CD audio

> Tire pressure monitoring

> Mitsubishi i-MiEV Premium: $35,998

> Leather-wrapped steering wheel & shift knob

> 15” alloy wheels

> Deluxe botanic knit fabric seating surfaces (dark brown)

> 360 watt premium audio system

> Bluetooth hands-free with streaming audio & USB input, voice control

> 40 GB HDD Navigation Multi-Communication System, real time traffic, 7” touch screen panel display

Additional Information> Eaton and AeroVironment are the official charging station partners.

> AeroVironment & Best Buy have been contracted to provide charging station install with qualified technichans.

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>> Competitive Overview: Chevrolet Volt

Range:

40-80 km electricTop Speed:

160 km/hBattery:

16 kWhMotor:

111 kW (150 hp)

ON Rebate:$8,231 ($32,314)

QC Rebate:

$7,769 ($33,776)

BC Rebate:

$5,000 ($36,545)

> Chevrolet Volt: $41,545

> Voltec Drive Unit, 1.4L Ecotec, CVT

> Stability control, traction control

> Fog lights

> Climate control

> Power doors, keyless access & ignition

> Power mirrors

> 7” LCD information centre

> AM/FM/CD/MP3/USB/Aux 6-speaker audio

> Bluetooth, Sirius XM Sat. Radio

> OnStar Navigation

> 110 V charging cable

> Premium Package:

> Leather seating, heated front

> Leather steering wheel, premium door trim

> Rear vision camera & Parking Assistance Package

> Bose premium 6-speaker audio system

Additional Information> SPX has been contracted to provide installation of charging stations with qualified technicians to provide “one-stop” service (survey, scheduling, site visit, permitting, installation, inspection)

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>> Competitive Overview: Ford Focus Electric

Range:

160 km electricTop Speed:

135 km/hBattery:

23 kWhMotor:

107 kW (143 hp)

ON Rebate:$8,500 ($28,977)

QC Rebate:

$8,000 ($29,477)

BC Rebate:

$5,000 ($32,477)

> Ford Focus Electric: $37,477

> Front eated seats

> MyFord Touch® EV driving screens

> SYNC® Voice-Activated Communications and entertainment systems

> 17’’ aluminium wheels

> Radio AM/FM/CD/MP3 Sony 9 speakers

> Satellite radio aux input jack

> Premium Package:

> Leather trimmed heated bucket seats

> Rear cargo management system

Additional Information> Partnership with Best Buy (consultation and installation of charging station) and Leviton (electronics manufacturer)

> Leviton charging station available through select Ford dealerships and Best Buy stores

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>> Vehicle Charging

At home or at work

„Level I“ cable with standard socketoutlet at 120 V – cable included in

standard equipment

Charging Time

0-100%

~ 16h

~ 8h

„Level II“ charging station at 240 V –special installation required

Public charging

~ 8h

„Level II“ public charging station –rates charged depending on supplier

Charging Time

0-100%

~8-9 h

~3-4 h

~3-4 h

Charging Time

20-80%

*times based on battery temperature of + 25°C

> Standard pre-conditioning functionality that adjusts the cabin temperature before driving, via on board trip computer and/or smart Connected Services home page

> Standard communication module that communicates to charging stations (where available), customer PC/smartphone/tablet with information on charging time remaining, current range, etc.

> Charging station supplier:Mercedes-Benz Canada is working on a supplier partnership which will offer both the sales and installation services for charging infrastructure, both for the dealers and customers. This supplier and corresponding details will be announced closer to the start of sales in early 2013.

> Charging Possibilities:

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>> Vehicle Charging

> Public Charging Costs:

> Different options of public charging and invoicing, depending on the service provider

Real time payment

Plug & charge

> Vehicle identifies itself at charging station (mostly privately owned stations)

> Billing according to the contract (e. g. monthly) with energy provider

Extract of several possibilities

Extract of several possibilities

No commonly used approaches, only

scattered applications

No commonly used approaches, only

scattered applications

Cash

Credit card

Integrated inparking lot

Automatic billing (contractual relationship)

Magnetic/RFID card or Chip Reader

> Commonly developed solutions from station operators

> Customer identifies at charging station via contract card/chip & is billed according to contract with energy provider

> Public charging infrastructure in Canada: > 2012: Scarce availability> 2013: Increased availability> 2014-15: Widely offered

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>> Provincial Charging Station Programs

* programs subject to change

Province of Québec – EV400 Program

> The province of Quebec and Quebec Hydro have initiated a program to promote the purchase of electric vehicles :

> The program will extend an incentive towards charging stations. 50% off of charging station and installation up to $1500.00. > Participants of the EV 400 program will get 50% off of charging station and installation up to $3000.00.> EV 400 program will be carried until target of 400 EV’s sold is reached

> Eligible Charging Stations:> Powered by a 240 volt supply > Equipped with a standard SAE J1772 connector > Approved by a recognized authority, as required under the Building Act > Installed at the home of the eligible vehicle's owner> Installed and connected by a licensed electrician

> Program Conditions:> Only one station per eligible vehicle may be financed. > The application must be submitted within six months of the purchase of the charging station. > Applications submitted more than six months after the date on the purchase invoice are not eligible.> The tax amount is not eligible for a rebate. The support amount is calculated based on the purchase and installation costs before taxes.

Province of Ontario

> An incentive program for charging stations is in the early phase of discussion with the Province of Ontario.

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>> Provincial Charging Station Programs

*programs subject to change

Province of British Columbia

> Eligible applicants include:> regional districts, municipal governments, First Nations, public institutions (including universities, health authorities, transportation authorities), non-government organizations and private businesses with operations in British Columbia where the charging stations would be located. > Applicants are welcome to partner in a joint proposal.> The fund is not available to fund charging stations for individual or residential use.

> Charging stations incentive>A successful applicant can obtain funding for 75% of eligible costs of a station, to a maximum of $4,000 per station.

> Planning incentive:>A successful applicant can receive 75% of eligible planning costs, to a maximum of $6,000, plus an amount based on population of the participating community or communities ($0.10 per capita), not to exceed $75,000 in total funding. The applicant must state an intention to secure in the community or region a minimum number of stations (one station per $1,000 received) that will be operational by March 31, 2013

> Application Requirements: > purchase equipment from approved suppliers and install the station by March 31, 2013> keep the station in service for a minimum of five years> apply for local government, utility and electrical permits and approvals needed to install the station> use standard signage, as provided by the Province of BC> share data on energy consumption with the Province of BC and utilities> cooperate with any community-wide or regional planning process that is underway> make the location of the station (other than a fleet location) available on specified online maps or mobile applications> share the applicant's experience for case study research (up to an hour interview on the experience)> file a final report to the Fraser Basin Council.

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>> Connected Services: Vehicle Homepage

> Canadian Availability: Q2 2013

> The vehicle homepage is a website with a personal log in account, provided to every electric drive customer by smart globally.

> When logged in to the user account, customers have access to information about the vehicle such as its state of charge, location, options for pre-conditioning the temperature of the interior cabin, etc.

> The Communication Module (Com-Module) is standard equipment on the electric drive. It enables customers to use the vehicle homepage and specific smart phones apps providing knowledge about their vehicle, eliminating almost all “range anxiety” and creating an informed environment regarding range, remaining charging time and other important information.

> Plugged in or not, the Com-Module allows for permanent connectivity to the vehicle homepage and associated services.

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>> Connected Services

The smart fortwo electric drive vehicle homepage

offers a wide range of services which help to

overcome the EV range anxiety and make electric

driving even more fun

Login vehicle homepage

State of Charge Charging Time

Pre-conditioning

State of Charge Notifications

Range on Map

Range Calculation

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>> FAQ

Electric Vehicles & Safety

> The smart fortwo electric drive incorporates safety precautions and has a high level of intrinsic safety including a seven-stage safety principle which incorporates the following points:

> Automatic shut off of the high-voltage on-board electrical systems if the cable jackets are damaged

> The high-voltage on-board electrical system is deactivated when the ignition is off

> Automatic shutoff of the high-voltage on-board electrical system if a connector is disconnected or becomes loose

> Contact protection

> Contacts point inwards

> The high-voltage on-board electrical system is deactivated in the event of an open circuit (an open cable, etc.)

> The high-voltage on-board electrical system is deactivated by crash sensors when an airbag is triggered

> What experience have you had with respect to the inflammability of lithium batteries during development? What experience have you had with respect to the crash safety of the batteries?

> Fundamentally, lithium batteries are combustible due to their material properties. The same also applies to other types of energy store e.g. fuel tanks. Through the application of an appropriate safety concept including, for example, installation as far as possible away from the primary impact areas combined with an additional safety reserve based on a sufficiently sturdy housing, the crash safety of Li-ion batteries can be brought up, at the least, to the level of conventional vehicles with fuel tanks. We see no increase in risk in this area.

The topics of batteries and high voltage create uncertainty amongmost consumers. Here, it is important to alleviate customer concerns

with clear and simple information in order to emphasize the safety and reliability of the smart fortwo electric drive.

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>> FAQ

Range

> Temperature: if the battery is very cold before starting a journey, this affects the range, motor output, acceleration characteristics and achievable maximum speed. Charging will take longer at cold ambient temperatures.

> Additional energy consumption: additional items such as the heater, a/c or lights require energy. Activating these devices reduces the range.

> Driving behaviour: the range can be influenced by driving behaviour. Frequent acceleration as well as frequent driving at full load reduce the maximum range.

> Charge level: The performance of the vehicle depends on the charge level of the battery. At a charge level of below 11%, the acceleration capacity and achievable maximum speed are reduced.

> What happens if the battery runs out while driving?

> The drive system shuts off when the minimum battery charge levelspecified by the battery management system (BMS) is reached. This protects the battery from deep discharge. The drive system can be temporarily reactivated once in order to park the vehicle in a safe place by switching the ignition off and back on.

> The range has not significantly improved with the new battery for the 3rd

generation. Why?

> When developing a new vehicle as a whole, it is always necessary to find a sensible compromise in order to keep the costs, benefits and suitability for everyday use of the vehicle in balance. Our surveys of the users of vehicles of the previous generation, for example, found that most drivers placed more value on a higher speed. This is very important on city freeways, in particular. We gave this requirement priority over range because – as we also learnt – the range is more than adequate for most customers.

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>> FAQ

Battery

> What effect do high outside temperatures or very low temperatures have on the smart fortwo electric drive?

> The vehicle is equipped with both a battery heating system and abattery cooling system for the high-voltage battery. This allows the vehicle to be operated in a very wide temperature window. At very high or very low outside temperatures, performance may be limited depending on the charge level of the high-voltage battery. The decisive factor here is not the ambient temperature, but the cell temperature within the battery. For example, at cell temperatures below -25 C, the battery can no longer output any power for technical reasons.

> Do you expect lithium shortages as production numbers increase?

> No. Lithium is available in large quantities on earth. Furthermore, all batteries are 95% recyclable by us or by recycling partners, allowing valuable raw materials to be reused.

> Are there any new features in terms of battery safety?

> The new battery also incorporates extensive safety precautions. A very sturdy housing and insulation of current-carrying parts within the battery are just two of the measures which protect the battery in a crash. The battery management system mmonitors every cell individually.

> Is the new battery more cost-effective?

> Yes, compared to the smart electric drive of the 2nd generation, we have made a big step in the right direction. Costs have been reduced by 40%. However, production numbers remain the decisive factor in terms of cost-effective battery technology. With the introduction of the new battery in our Mercedes-Benz vehicles as well, we will achieve production numbers which will reduce costs in the medium term.

> What is the manufacturer warranty on the battery?

> The normal smart Canada warranty applies to the electric drive. This is four years or 80,000 km, whichever occurs first.

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>> FAQ

Battery> What is the weight difference between the gasoline and the electric drive

smart? What effects can be seen due to this? > The gasoline smart fortwo coupé and cabriolet weigh 820kg and 840kg,

respectively. The electric drive coupé and cabriolet weigh 900kg and 920kg, respectively, for a weight difference of 80 kg between the two models. The weight of the battery is the main cause of this difference. As the battery is housed underneath the driver and passenger seats, the effects can be noticed in the driving dynamics. The heavier weight causes a lower center of gravity, which results in better driving dynamics.

I want to buy one!> Can I lease the car?

> Yes, the car can be purchased, leased or financed. However, provincial rebates or incentives may vary depending on lease duration. Lease and finance rates will be announced closer to the start of sales date in Spring of 2013

> What kinds of rebates are available? > There is currently no national rebate available. However, the smart

fortwo electric drive does qualify for several provincial rebates currently available. In Ontario, a rebate of $8,500 is available. In Québec, this rebate is $8,000 and in B.C. it is $5,000. Please visit provincial websites to determine the limitations and restrictions that may apply for these rebates.

Charging> When is the optimal charging time?

> In principle, it makes no difference when the battery is chargedbecause there is no memory effect. Different hydro providers maycharge less for off-peak charging.

> How often does the battery have to be serviced? > Power control check: battery service every 20,000km or 1x annually> Replacement of desiccant cartridges: every 40,000km or after 2 years

> Does the battery become hot during operation? > Its temperature rises as energy is taken from it. This is why the

battery is cooled by a water heat exchanger. The air conditioning is also used if necessary in high-voltage applications. A battery management system continuously monitors the voltage, current andtemperature. If one of these parameters reaches a specified limit value, the electronics reduce the power. This rules out the possibility of overload.

>> 2013 smart fortwo electric drive launch information kit...

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