克里奥奖2013 - 第二册

设计

数字/移动

数字/移动技术

学生作品

影视

影视技术

整合营销

直效

设计

金奖

品牌: 谷歌广告公司: Johannes Leonardo ( 纽约)

行业: 网站及服务媒体: 设计与品牌市场: 美国

GOOGLE DISPLAY LOGO

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广告公司: 李奥贝纳 ( 香港)

行业: 办公用品媒体: 平面市场: 中国

执行创意总监: 罗韶文创意总监: 林宏伟、成洁明文案: Fanny Lau、Wen Louie美术指导: 陈诗雅摄影: 张益平

Church, Chair, Car


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品牌: Hälssen & Lyon广告公司: Kolle Rebbe ( 汉堡)

行业: 非酒精饮料媒体: 设计与品牌市场: 德国

执行创意总监: Sascha Hanke创意总监: Kay Eichner、Heiko Schmidt文案: Julia Meissner美术指导: Patrick Schroeder

Tea Calender


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品牌: Pantone广告公司: 李奥贝纳 ( 伦敦)

行业: 专业与公共服务媒体: 设计与品牌投放: 2012年05月市场: 英国

执行创意总监: Justin Tindall创意总监: Justin Tindall文案: Blake Waters美术指导: Will Thacker摄影: Andy Rudak

Pantone Queen


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品牌: Clavin广告公司: 奥美 ( 布拉格)

行业: 医药媒体: 设计与品牌市场: 捷克

创意总监: Tomas Belko、Will Rust文案: Jiri Langpaul美术指导: Jiri Langpaul

The Erection Blister


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品牌: GEOlino广告公司: Kolle Rebbe ( 汉堡)

行业: 公益与非盈利组织媒体: 推广与活动市场: 德国

执行创意总监: Sascha Hanke创意总监: Thomas Knuewer、Rolf Leger文案: Oliver Ramm

Meltdown 视频播放


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品牌: 绿色和平广告公司: 盛世长城 ( 悉尼)

行业: 公益与非盈利组织媒体: DM市场: 澳大利亚

执行创意总监: Damon Stapleton

Cans


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品牌: 大众广告公司: Grabarz & Partner ( 汉堡)

行业: 汽车及相关服务媒体: 设计与品牌市场: 德国

The Golf GTI scratch-off calendar


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品牌: 奥迪广告公司: Tisch13 ( 慕尼黑)

行业: 汽车及相关服务媒体: 设计与品牌市场: 德国

Audi at CES 2012

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银奖

品牌: Raising the Roof广告公司: 李奥贝纳 ( 多伦多)

行业: 公益与非盈利组织媒体: 设计与品牌市场: 加拿大

首席创意官: Judy John创意总监: Anthony Chelvanathan、LisaGreenberg、Judy John、Steve Persico文案: Steve Persico美术指导: Anthony Chelvanathan导演: Jon + Torey

The Street House


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品牌: Ketel One广告公司: The Monkeys ( 悉尼)

行业: 酒精饮料媒体: 设计与品牌市场: 澳大利亚

执行创意总监: Justin Drape创意总监: Jay Gelardi、DavidParker、Micah Walker文案: Henry Kember美术指导: Jay Gelardi、Kristian Saliba

Mixionary



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品牌: Marionnaud广告公司: 天联 ( 苏黎世)

行业: 美容与健康媒体: DM市场: 瑞士

执行创意总监: Philipp Skrabal文案: Marietta Mügge美术指导: Barbara Hartmann

Fragrance Pairs


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品牌: Turner Duckworth Design广告公司: Turner Duckworth Design ( 伦敦)

行业: 企业宣传媒体: 设计与品牌市场: 英国

创意总监: Bruce Duckworth、DavidTurner

Turner Duckworth Christmas Card 2012


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品牌: Nishinihon Tenrei Funeral Parlor广告公司: 天联 ( 东京)

行业: 专业与公共服务媒体: 其他市场: 日本

执行创意总监: Yoshihisa Ogata创意总监: Mari Nishimura文案: Mari Nishimura美术指导: Naomi Hou

Life is Endless


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品牌: Marttiini广告公司: Serviceplan ( 慕尼黑)

行业: 家居与日用品媒体: DM市场: 德国

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The Marttiini Fish-Mailing


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品牌: Soho's Secret Tea Room广告公司: The Partners ()

行业: 餐饮业媒体: 设计与品牌市场: 英国

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Secret Tea Room


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品牌: Villa Stuck广告公司: Zeichen & Wunder ( 慕尼黑)

行业: 文化、娱乐与运动媒体: 设计与品牌市场: 德国

创意总监: Irmgard Hesse美术指导: Annika Kaltenthaler

Villa Stuck - Logo (20th anniversary)


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品牌: The Torsten and Wanja SöderbergPrize广告公司: Happy F&B ( 哥德堡)

行业: 文化、娱乐与运动媒体: 设计与品牌市场: 瑞典

创意总监: Lisa Careborg美术指导: Andreas Kittel、Gaioo Phunwut摄影: Daniel Grizelj

The Torsten and WanjaSöderberg Prize 2012



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品牌: City Cycling广告公司: The Partners ( 伦敦)

行业: 文化、娱乐与运动媒体: 平面市场: 英国

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City Cycling



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广告公司: Happy F&B ( 哥德堡)

行业: 专业与公共服务媒体: 平面市场: 瑞典

创意总监: Lisa Careborg、AndersKornestedt、Greger Ulf Nilsson文案: Lars Forsberg美术指导: Oskar Andersson、GaiooPhunwut摄影: Stephen Gill、Martina HooglandIvanow、Mikael Jansson、GerryJohansson、Osamu Kanemura、KeizoKitajima、Asako Narahashi、MartinParr、Anders Petersen、LarsTunbjörk、Michael Wolf

Konichiwa Komori



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品牌: The Balvenie广告公司: Here Design ( 伦敦)

行业: 酒精饮料媒体: 设计与品牌市场: 英国

The Balvenie 50



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品牌: WVRST广告公司: TAXI ( 多伦多)

行业: 餐饮业媒体: DM市场: 加拿大

执行创意总监: Lance Martin文案: Alexis Bronstorph、Troy Palmer美术指导: Mike Lee摄影: Jim Tinios

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品牌: Silo Theatre广告公司: Alt Group ( 奥克兰)

行业: 文化、娱乐与运动媒体: 设计与品牌市场: 新西兰

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铜奖

品牌: Fine Cell Work广告公司: The Partners ( 伦敦)

行业: 公益与非盈利组织媒体: 设计与品牌

创意总监: Greg Quinton

Fine Cell Work Sewn Guidelines


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行业: 文化、娱乐与运动媒体: 设计与品牌市场: 德国

执行创意总监: Dirk Haeusermann创意总监: Mario Anspach、JessicaSchneider文案: Frederik Wetzel美术指导: Tim Lehnebach

PHILHARMONIKER - WHEN MUSIC FLOWS INTO PICTURES


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行业: 酒精饮料媒体: 设计与品牌市场: 美国

White Pike Whiskey



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品牌: F. Ménard广告公司: Lg2 ( 蒙特利尔)

行业: 专业与公共服务媒体: 设计与品牌市场: 加拿大

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F. Ménard


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行业: 媒体与出版媒体: 设计与品牌市场: 丹麦

创意总监: David Asmussen、RobertDaniel Nagy、Simon Wooller

TRUTH 365 – ISSUE #1


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行业: 旅游与运输媒体: 设计与品牌市场: 美国

首席创意官: Sven Seger创意总监: R. Marcus Bartlett、SungKim、John Malozzi

The new American Airlines


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MUM DAD IOUPlan your gap year with the world'slargest online travel agency.Expedia.co.uk

品牌: Expedia广告公司: 奥美 ( 伦敦)

行业: 旅游与运输媒体: 平面投放: 2012年12月市场: 英国

首席创意官: Gerry Human执行创意总监: Gerry Human创意总监: Mark Harrison、Gerry Human文案: Jon Morgan、Mike Watson美术指导: Jon Morgan、Mike Watson

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行业: 美容与健康媒体: 设计与品牌市场: 德国

执行创意总监: Thomas Schwarz创意总监: Volker Kuwertz、ThomasSchwarz、Andreas Steinkemper文案: Jill Keehner、Kajo Strauch美术指导: Annika Fohler、VitaliGahl、Paul Kuna、Rouven Maccario

Vivid Memories


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品牌: 红十字会广告公司: Turner Duckworth ( 旧金山)

行业: 公益与非盈利组织媒体: 设计与品牌市场: 美国

创意总监: Bruce Duckworth、SarahMoffat、David Turner

American Red Cross Visual Identity


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品牌: Steve Li Accupuncture广告公司: Re ( 悉尼)

行业: 专业与公共服务媒体: 设计与品牌市场: 澳大利亚

创意总监: Jason Little

Steve Li Accupuncture


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品牌: Toronto Jewish Film Festival广告公司: 天联 ( 多伦多)

行业: 文化、娱乐与运动媒体: 设计与品牌市场: 加拿大

执行创意总监: Peter Ignazi、Carlos Moreno创意总监: Nancy Crimi-Lamanna、DeborahPrenger文案: Ryan Grosman美术指导: Dan Cantelon摄影: Philip Rostron

Curls



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品牌: Zeeg2广告公司: 恒美 ( 圣保罗)

行业: 专业与公共服务媒体: DM市场: 巴西

执行创意总监: Marco Versolato创意总监: Guilherme Jahara、LucianoLincoln、Wilson Mateos、SergioValente、Marco Versolato文案: Ricardo Salgado美术指导: Fernando Pereira、RafaelVoltolino

How to make a sound


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品牌: Earls Kitchen + Bar广告公司: 李奥贝纳 ( 多伦多)

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首席创意官: Judy John创意总监: Sam Cerullo、Lisa Greenberg文案: Marty Hoefkes美术指导: Mike Morelli摄影: Arash Moallemi

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创意总监: Fábio Fernandes、EduardoLima文案: Thiago Carvalho美术指导: Bruno Oppido

Soul Invitation


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品牌: Musica广告公司: The Jupiter Drawing Room ( 开普敦)

行业: 零售与分销媒体: 设计与品牌市场: 南非

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Xbox Kinect Light Sabers


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品牌: 维珍广告公司: 天联 ( 悉尼)

行业: 旅游与运输媒体: 户外市场: 澳大利亚

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AUS TO USA


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品牌: Snoop Dogg广告公司: Pereira & O'Dell ( 旧金山)

行业: 烟草及相关用品媒体: DM市场: 美国

首席创意官: PJ Pereira创意总监: Paulo Coelho、Arício Fortes文案: Arício Fortes、PJ Pereira美术指导: Paulo Coelho

Rolling Words


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行业: 家居与日用品媒体: 设计与品牌市场: 阿拉伯联合酋长国

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行业: 专业与公共服务媒体: 设计与品牌市场: 加拿大

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OFF


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行业: 酒精饮料媒体: 设计与品牌市场: 英国

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Johnnie Walker - Beijing House


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品牌: Cartel Cosmetics广告公司: Kolle Rebbe ( 汉堡)

行业: 美容与健康媒体: 设计与品牌市场: 德国

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The Scent of Time


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品牌: Habitat for Humanity广告公司: Ireland/Davenport ( 约翰内斯堡)

行业: 公益与非盈利组织媒体: 网络市场: 南非

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Habitat House 视频播放


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行业: 视听与电子产品媒体: 平面

EarPod Posters



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Grenade



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品牌: Mutt Industries广告公司: Mutt Industries ( 波特兰)

行业: 企业宣传媒体: 设计与品牌市场: 美国

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品牌: Haiku and Art Exhibition in LONDON广告公司: 电通 ( 东京)

行业: 文化、娱乐与运动媒体: 设计与品牌市场: 日本

文案: Haruko Tsutsui美术指导: Yoshihiro Yagi摄影: Takaya Sakano

CATCH THE MOON,CATCH THE BLOSSOM.


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品牌: 阿诺广告公司: Arnold ( 阿姆斯特丹)

行业: 企业宣传媒体: 设计与品牌市场: 荷兰

执行创意总监: Sean Thompson文案: Bob Haarmans、Ben Holder美术指导: Bob Haarmans、Ben Holder

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品牌: Chappies Bubblegum广告公司: 奥美 ( 开普敦)

行业: 糖果与零食媒体: 户外市场: 南非

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数字/移动

金奖

品牌: Old Spice广告公司: 韦登迪 ( 波特兰)

行业: 美容与健康媒体: 网络市场: 美国

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Dikembe Matumbo Saves the World 视频播放


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行业: 糖果与零食媒体: 网络市场: 美国

创意总监: Jill Applebaum、MeganSheehan文案: Noel Potts美术指导: Jackie Anzaldi、JaredIsle、Mike Lubrano导演: Cindy Chen、Russ Dyer

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品牌: 大众广告公司: 恒美 ( 柏林)

行业: 公益与非盈利组织媒体: 网络市场: 德国

首席创意官: Eric Schoeffler创意总监: Nils Haseborg、Marc Isken文案: Valerie Von Meiss美术指导: Lilli Langenheim

Don´t make up and drive 视频播放


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首席创意官: Adam Kerj创意总监: Adam Gloo、Michael Nuzzo文案: Nick Bayne、Nick Panyotopoulus美术指导: Roberto Salas

The Oreo Blackout Tweet 视频播放


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品牌: The Asahi Shimbun广告公司: 电通 ( 东京)

行业: 媒体与出版媒体: 网络市场: 日本

创意总监: Hirofumi Hayashi、MasaharuKurosu文案: Hirofumi Hayashi、TomoakiMiyata、Masashi Oomae美术指导: Masahru Kurosu

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行业: 糖果与零食媒体: 网络市场: 澳大利亚

执行创意总监: Paul Nagy创意总监: James Theophane文案: Ben Clare美术指导: Luke Hawkins

Telekinize the Rainbow 视频播放


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品牌: 大众广告公司: 奥美 ( 开普敦)

行业: 汽车及相关服务媒体: 网络市场: 南非

执行创意总监: Chris Gotz创意总监: Tommy Le Roux、NicholasWittenberg文案: Tim Human

Street Quest 视频播放


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数字/移动技术

金奖

品牌: 优衣库广告公司: Razorfish ( 纽约)

行业: 服装媒体: 网络市场: 美国

UNIQLO GIF BOX 视频播放








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品牌: 耐克广告公司: R/GA ( 纽约)

行业: 服装媒体: 推广与活动市场: 美国

执行创意总监: Tara Greer创意总监: Keith Byrne、CesarMarchetti、Gaurabh Mathure、KirillYeretsky美术指导: Ray Sison

Nike+ FuelBand 视频播放













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品牌: Only广告公司: 葛瑞 ( 哥本哈根)

行业: 服装媒体: 网络市场: 丹麦

执行创意总监: Jimmy Blom创意总监: Johan Belin、Daniel Ilic文案: Mia Lykkegaard、Katrine JoMadsen美术指导: Mia Lykkegaard、Katrine JoMadsen、Daniel Nicolajsen、JakobNylund导演: Christoffer von Reis

The Liberation 视频播放


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银奖

铜奖

品牌: 奥利奥广告公司: 博达大桥 ( 纽约)


创意总监: Jill Applebaum、MeganSheehan文案: Noel Potts美术指导: Jackie Anzaldi、JaredIsle、Mike Lubrano导演: Cindy Chen、Russ Dyer

OREO Daily Twist 视频播放









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品牌: Jet Blue广告公司: Rokkan ( 纽约)

行业: 旅游与运输媒体: 网络市场: 美国

The New JetBlue.com 视频播放









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品牌: 谷歌广告公司: 尚奇 ( 悉尼)

行业: 网站及服务媒体: 网络市场: 澳大利亚

执行创意总监: David Eriksson创意总监: Joshua Rowe、HamishStewart、Tom Uglow文案: Hamish Stewart、Ben Yabsley美术指导: Rob Concepcion、RobertLindström、Chris Little、Joshua Rowe

Build with Chrome 视频播放









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品牌: Only广告公司: 葛瑞 ( 哥本哈根)

行业: 服装媒体: 网络市场: 丹麦

执行创意总监: Jimmy Blom创意总监: Johan Belin、Daniel Ilic文案: Mia Lykkegaard、Katrine JoMadsen美术指导: Mia Lykkegaard、Katrine JoMadsen、Daniel Nicolajsen、JakobNylund导演: Christoffer von Reis

The Liberation 视频播放








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品牌: 可口可乐广告公司: MRY ( 纽约)


首席创意官: Cedric Devitt文案: Jarrod Corbett、Leo Leone

Move to the Beat of London 2012 视频播放


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学生作品

金奖

品牌: Ryanair广告公司: Miami Ad School ( 旧金山)

行业: 学生作品媒体: 推广与活动市场: 美国

文案: Patrick Tamisiea美术指导: Hugo Gstrein

With prices this cheap, shut the f*ck up. 视频播放


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品牌: Financial Times

行业: 学生作品媒体: 推广与活动

文案: Caio Andrade美术指导: Lucas Oliveira

Become an Investor 视频播放


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行业: 学生作品媒体: 户外

创意总监: Dongmin .Shin文案: Jinuk Seok美术指导: Dongmin .Shin、Jeongin Nam

AXE revolving doors



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品牌: Jet Blue

行业: 学生作品媒体: 网络

文案: Westley Taylor美术指导: Kyung Wan Kang

Empty Seats 视频播放


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银奖

品牌: 宜家


IKEANIZE! 视频播放


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品牌: The Expendables 2


美术指导: Caroline Ekrem、SaraHødnebø

The Next Epic One Line 视频播放


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品牌: 爱普生

行业: 学生作品媒体: 平面

美术指导: Jin Young Yoo

Italy


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Paris













品牌: 爱普生



New York













品牌: DHL


文案: Sung Hyun Lim美术指导: Seung-Uk Kim

Heart Delivery Service 视频播放


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品牌: 奔驰

行业: 学生作品媒体: 影视

导演: Andreas Bruns

The Journey 视频播放


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行业: 学生作品媒体: 设计与品牌

SCAR


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品牌: ACC Bike Light

行业: 学生作品媒体: 户外

文案: Thiago Gueler、Cauique Johnson美术指导: Andre Magrinelli

ACC Bike Light


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品牌: Bubble Wrap


创意总监: Sara Byun、Nam GyeongKim、Sanghyun Lee

Any Side Up



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铜奖

品牌: Pågen

行业: 食品媒体: 推广与活动

文案: Pontus Levahn美术指导: Rikard Linder

Baking for Syria 视频播放


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Sneaker



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品牌: 特殊人奥林匹克

行业: 学生作品媒体: 影视

美术指导: Ian Jahng、Rocio ReyesMejia、John Sanchez

I work hard to be special 视频播放


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品牌: Windex

行业: 家居与日用品媒体: 户外

文案: Jason Burke美术指导: Jin Soo Kim

Big Squeegee


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品牌: 宜家


IKEANIZE!











影视

大奖

品牌: 卫报广告公司: 百比赫 ( 伦敦)

行业: 媒体与出版媒体: 影视投放: 2012年01月市场: 英国语言: 英语

创意总监: David Kolbusz文案: Peter Reid美术指导: Carl Broadhurst

Three Little Pigs 视频播放


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金奖

品牌: 凌仕广告公司: 百比赫 ( 伦敦)

行业: 美容与健康媒体: 影视市场: 英国

执行创意总监: Nick Gill创意总监: David Kolbusz文案: David Kolbusz、DanMorris、Simon Pearse美术指导: CharleneChandrasekaran、Rob Ellis、EmmanuelSaint M'leux导演: Tim Godsall

BRAINY GIRL 视频播放


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Greatness Sepak Takraw 视频播放























































Greatness Pogo 视频播放























































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品牌: British Heart Foundation (BHF)广告公司: 葛瑞 ( 伦敦)


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行业: 媒体与出版媒体: 影视市场: 英国

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铜奖

品牌: Medibank广告公司: 扬罗必凯 ( 墨尔本)

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创意总监: Ben Coulson文案: Jim Ingram、Alex Wadelton美术指导: Ben Couzens、ChrisNortham、Ant Simmons导演: Mark Molloy

Life Cycle 视频播放


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行业: 零售与分销媒体: 影视市场: 美国

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行业: 玩具与游戏媒体: 影视市场: 美国

创意总监: Christina Knight、RobertSethi

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创意总监: Karl Dunn、Tito Melega、RobSchwartz文案: Karl Dunn美术指导: Bill Hornstein导演: Carl Erik Rinsch

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行业: 汽车及相关服务媒体: 影视市场: 新西兰

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导演: Scott Lyon

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品牌: 丰田广告公司: 盛世长城 ( 伦敦)

行业: 汽车及相关服务媒体: 影视市场: 英国

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创新媒体

大奖

品牌: Banco Popular de Puerto Rico广告公司: 智威汤逊 ( San Juan)

行业: 金融与法律服务媒体: 推广与活动市场: 波多黎各

创意总监: Miguel Fernández、LixaidaLorenzo、Johanna Santiago、ManuelTorres文案: Gabriela Bonilla、LixaidaLorenzo、Pablo Torres美术指导: Juan Carlos Montes、JohannaSantiago、Obed Varela、DanielVicente

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金奖




Dumb Ways to Die 视频播放











































行业: 公益与非盈利组织媒体: 推广与活动市场: 英国


BHF - Mini Vinnie 视频播放



































品牌: DB Breweries广告公司: 天联 ( 奥克兰)

行业: 酒精饮料媒体: 推广与活动市场: 荷兰

创意总监: Levi Slavin、Dan Wright文案: Levi Slavin、Simon Vicars美术指导: James Tucker摄影: Snapper、Alistair Guthrie导演: The Sweet Shop、Steve Ayson

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银奖

品牌: 凌仕广告公司: 百比赫 ( 纽约)

行业: 美容与健康媒体: 推广与活动市场: 美国

创意总监: John Patroulis、Ari Weiss文案: Peter Rosch美术指导: Nate Able导演: Rattling Stick、Ringan Ledwidge

Susan Glenn 视频播放









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行业: 专业与公共服务媒体: 推广与活动市场: 美国

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品牌: Macy*s广告公司: 智威汤逊 ( 纽约)

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克里奥奖2013 - 第二册

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