2012UPDATE

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Dr Orna BerryChairpersonMr Paul Israel

Executive Director

WELCOMEWelcome to the Israel-Australia, New-Zealand & Oceania Chamber of Commerce (IACC) 2012 Pictorial Update.

Despite regional unrest, sluggish economies in Europe and the US, the Israeli tourism industry is enjoying an unprecedented boom with records being brokenon a regular basis, during the first half of 2012, over 2 million visitors arrived in Israel, an increase of 7% on the same period in 2011. As you’ll see in thispresentation, the IACC has also enjoyed a substantial increase in the number of visitors we’ve hosted, in fact, the first six months of 2012 more or less

resembles what we used to deal with in the space of twelve months!

The next slide honours the 40 Chamber Mission Leaders we’ve hosted over the past 23 years, this represents over 1,000 different mission delegates from awide cross range of industries, we cherish each and every visit and visitor!

Game changer: Over recent years, bi-lateral trade has steadily increased but in the next few years we expect there to be a major leap, mainly attributed to therecent discovery of off-shore Natural Gas which is the largest find in the world in the last decade. Together with AUSTRADE we are planning a delegation

targeting this opportunity, it goes without saying that Australia has an abundance of relevant experience and know-how which we know would be mostwelcomed here in Israel. This not only refers to the exploration and production side but also to related services and investments.

New Sponsors: We would like to recognise and thank two new sponsors- Erdi Group led by renowned businessman- Les Erdi. The Erdi Group together withGreenearth Energy (ASX:GER) are major investors in a novel technology from Israel for converting CO2 into fuels. Our other new sponsor is Gordon

Technologies run by Mr Moishe Gordon who recently brought to Israel an ‘investment related’ delegation.

New Trade Commissioner: The Chamber is looking forward to working with Israel’s newly appointed Trade Commissioner- Ms Etty Levy, best of luck! Wewant to thank the outgoing Commissioner for his outstanding work- Mr Udi Gonen. The Chamber is fortunate to cooperate with such high quality professionals.

We’d like to take this opportunity to thank our Supporters, Members and in particular our Annual Sponsors listed below:

IACC ANNUAL SPONSORS

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BILL SHORTEN LED DELEGATIONMINISTER FOR SUPERANNUATION & FINANCIAL SERVICES

Delegates with Israel’s President- Mr Shimon Peres4

BILL SHORTEN LED DELEGATIONMINISTER FOR SUPERANNUATION & FINANCIAL SERVICES

5Whilst @ Migdal (Israel’s largest Insurance group), Ido Givon from Giza Singer Even (GSE) presented unique Israeli

investment opportunities such as the recent discovery of natural gas. GSE is one of Israel’s largest independentfinancial advisory and investment banking firms.

BILL SHORTEN LED DELEGATIONMINISTER FOR SUPERANNUATION & FINANCIAL SERVICES

The Hon Bill Shorten MP, Australian Minister for FinancialServices and Superannuation; Minister for Employment andWorkplace Relations led a high-level delegation to promotethe Australian Financial Services Industry and to explore theIsraeli VC (Venture Capital) landscape and learn its impactand role in the Israeli High-Tech industry which today makesup approximately 50% of Israel’s total exports.

Delegates included- Steve Tucker, CEO- MLC (A wealthmanagement division of National Australia Bank, providinginvestment, superannuation, insurance & private wealthsolutions to corporate & institutional customers, with over$110Bil under management), Matthew Percival, GM PublicAffairs- AMP (offers banking, life insurance, managedfunds, superannuation, property listed assets &infrastructure with over $111Bil under management),Jeremy Cooper, Chair Retirement Income & David Cox,Head Government Relations- Challenger FinancialServices Group (a financial services company dedicated toproviding guaranteed, certain-return income streamproducts to both institutional & retail clients), Ross Jones,Deputy Chairman- APRA (Australian Prudential RegulationAuthority) plus senior representatives from- Optus (A largeAustralian telco, part of Singtel), Clifford Chance (multi-national law firm), Science & Technology Australia (ANGO representing 68,000 scientists and technologistspromoting their views/interests on policy issues related toGovernment, Industry & Community), Michael Danby MP,Member for Melbourne Ports & Ms Chloe Shorten.

@ Checkpoint Software Technologies with CEO- Gil Shwed.Checkpoint (NASDAQ:CHKP) are inventors of the Firewall (IT security),

annual sales- $1.3Bil, all Fortune Top 100 companies areCheckpoint customers!

Minister Shorten, Israel’s Chief Scientist- Avi Hasson,AICC (NSW) CEO- David Schlessinger.

The Office of the Chief Scientist funds high-risk, novel industrialR&D projects, annual budget of approximately 400Mil in grants.

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ISRAELI TRADE MISSION TO AUSTRALIALED BY SHALOM SIMCHON, MINISTER FOR INDUSTRY & TRADE

Mr Steve Ciobo MP-Member for Moncrieff (QLD),Mr Leon Kempler OAM,Chairman- AICC,Labor Senator Glen Sterle (WA)-Minister for Industry & Trade,Mr Shalom Simchon MK,Mr Joshua Frydenberg MP-Liberal Member for Kooyong (Vic)Mr Michael Danby MP,Chairman- Parliamentary JointCommittee on Foreign Affairs,Defence & Trade,Labor Member forMelbourne Ports (VIC) &IACC ChairpersonDr Orna Berry

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ISRAELI TRADE MISSION TO AUSTRALIALED BY SHALOM SIMCHON, MINISTER FOR INDUSTRY & TRADE

Delegation visits Channel Nine, hosted byGeoff Sparke, Director of Broadcast Operations.

David Stratford, StrategicAccount Mgr- Optus,Oded Sheshinski, CEO- GilatAustralia, Dr Berry- IACC &Udi Gonen, Israel TradeCommissioner.Gilat Satellite Networks(NASDAQ: GILT) wasselected by Optus to providea VSAT network, installation,operation and maintenancefor the NBN. The Network isplanned to serve up to48,000 subscribers in ruralAustralia representing apotential value of up to$120Mil over 5 years.

For the first time in over 3 decades, the Israeli Minister of Industry & Trade visited Australia. Accompanying Minister Simchon wasa Chamber organised Mission, together with the Israel Trade Commissioner, each delegate received a tailor made program with

specific meetings/presentations. On the delegation were:Mordell Klein, President- Advanced Bio-Energy Technologies (ABT makes renewable jet fuel from vegetable oil & animal fats),Hannan Carmeli, Executive VP- Clicksoftware (leading provider of automated workforce management & optimisation solutions

for every size of field service business), Naftali Moser, Business Development- Decade Group/Young Engineers (aims to helpeducate the next generation of Australian engineers and scientists thru an unique program in which each child learns & implements

basic engineering skills using Lego), Aaron Goldman, Chief Marketing Officer- Kenshoo (digital marketing software companythat engineers technology solutions for search marketing, social media on-line advertising), Manny Mukhtar, Director of Sales-

LiveU (pioneer of portable video-over cellular solutions), Yoram Avitvo, VP Sales- Novelsat (a technology company thatdramatically expands satellite capacity), Koby Reshef, CEO- Packetlight (solutions for transport data, storage, voice & video

applications over dark fiber & WDM networks), Effi Wachtel, CEO- RAD Communications (manufacturer of cost-effective access& backhaul solutions for mobile & fixed line carriers and enterprises) and Ronen Jashek, VP Marketing- Siano Mobile (develops

highly integrated silicon receiver chips for the mobile digital TV & terrestrial TV markets).

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CAROLYN HEWSON & CAROL SCHWARTZLED TRADE MISSION

Co-Mission Leader Ms Carol Schwartz AM, Ambassador Andrea Faulkner, AICC Chairman- Leon Kempler OAM,Co-Mission Leader Ms Carolyn Hewson AO & IACC Chairperson- Dr Orna Berry

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CAROLYN HEWSON & CAROL SCHWARTZLED TRADE MISSION

Carolyn Hewson AO (Director @ BHP Billiton, Westpac BankingGroup, BT Investment Management) and Carol Schwartz AM(Chair- Qualitas Property Partners, Our Community, Director @Stockland, Yarra Capital Partners & Bank of Melbourne) co-led aTrade Mission to Israel focusing on Innovation, CSR (corporatesocial responsibility) and Women in Leadership.

Over 30 people participated in the delegation- Rob Annells,Chairman- Greenearth Energy, David Bardas, Doron Ben-Meir,CEO- Commercialisation Australia, Alec Brennan, Chairman-Emeco Holdings, Sally Capp, Agent General- State of Victoria,Robin Crawford, Chairman- Goodstart Early Learning,Christine Franks, Director- Credit Union Australia, Peter Hunt,

Chairman- Greenhill Caliburn, Greg Hutchinson, Senior Advisor-Bain & Co, David Krasnostein, Chairman- Qualitas PropertyGroup, Rick Lee, Chairman- Australian Institute of CompanyDirectors (Director @ Newcrest Mining, Ridley Corporation &Salmat), Eve Mahlab, Chairwoman- Australian Women’s DonorNetwork, Denis Moriaty, Group MD- Our Community,Alan Schwartz, Director- Schwartz Group, Rachel Slade, GMMulti-Brand Optimisation- Westpac, Patricia Toohey, ElaneZelcer, Director- BioConsult, students- Justin Powell,Hannah Wade and more!

Leon Kempler OAM, Chairman- AICC,Rick Lee, Chairman- Australian Institute of Company Directors,

Esther Levanon, CEO- Israel Stock Exchange, Mission Leaders-C. Schwartz & C.Hewson & Paul Israel, Executive Director- IACC

Mission Leader Carol Schwartz with Ofra Strauss, Chair- Strauss Group.One of Israel’s largest food & beverage companies, Annual Sales- $1.8Bil,

14,000 employees in 17 countries. Partners with Danone, PepsiCo, Haier. Ofra isvery involved in promoting social issues- Chairperson of MAALA- promoting CSR& Founder of Catalyst- expanding opportunities for women in business, President

of Jasmine- support the needs of Arab & Jewish female entrepreneurs.10

MONASH UNIVERSITY VISITWITH- PROF. ED BYRNE- VICE CHANCELLOR & PRESIDENT

Michael Simmonds, Major Projects- Office of the DVC, Prof. Gary Magee, Deputy Dean (Research)- Faculty of Business & Economics,Dr Ross Thompson, Senior Lecturer in Ecology & Deputy Director- Australian Centre for Biodiversity & School of Biological Sciences,

Prof. Amos Drory, VP- Ben-Gurion University, Prof. Rivka Carmi, President- BGU, Prof. Ed Byrne AO, President & VC- Monash University,Leon Kempler OAM- AICC & Melissa Byrne

For the third time in six years, Monash’s President & VC (Australia’s largest University) visited Israel in order to further developits Research relationships with Israeli institutions.

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OFFICEWORKS BUYERS VISIT

Paul Israel- IACC, Gavin Gillespie, Buyer- Filing Solutions, Shelving & Accessories- Officeworks, Shane Lipton, MD- Shanghai Gateway,Paul Steiner, CEO- Huliot, Derek Wynn, Consultant & Tamar Thomson, Export Manager- Huliot.

Australia’s largest retailer of office & stationary products, Officeworks visited Israel looking @ sourcing innovative products for its150 stores Australia-wide!

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AUSIMEDUnder the auspices of Australian Friends of Hadassah- AUSiMED, Australia Israel Medical Research is a not-for-profit Foundation that encourages and

financially supports collaborations between medical researchers throughout Israel and Australia. By supporting medical research initiatives that are good forAustralia, Israel and, indeed, for the global community, AUSiMED is building strong and enduring bridges between nations and people. Visiting Israel werethe AUSIMED Trustees- Professor John Eisman, Senior Principal Research Fellow- Garvan Institute of Medical Research; Professor of Medicine,

Dr Elizabeth Finkel, Science Writer, Ron Finkel, President- Hadassah Australia, Professor Jeffrey Rosenfeld, Director- Monash Institute for BrainDevelopment & Repair, Professor Les White, Executive Director- Sydney Children's Hospital and Dr Elane Zelcer, Executive Director- BioConsult

The Study Tour was organised by the AustralianPsychological Society- APS(www.psychology.org.au) with the objective ofpromoting positive interchange of ideas betweenIsraeli and Australian psychologists. In particular,the Tour was aimed at furthering professionalpractitioner skills. Particular themes includedspirituality and interfaith/cross-cultural work, positivepsychology, trauma and resilience - areas in whichAustralia and Israel have common interests, and inwhich Israel's research expertise is world-class.

The delegation comprised psychologists from allaround Australia, involved in professional practice.All are members of the Australian PsychologicalSociety; they share an interest in cross-culturalissues, as well as best practice in their specificareas. The group was comprised of psychologistswith a special interest in trauma and resilience,including Holocaust survivors and theirdescendants, as well as psychologists working insettings with the disabled and more generaleducational environments.

The delegation was led by Professor AmandaGordon, Past President and Fellow of the APS, andcurrent President of the Division of ProfessionalPractice, International Association of AppliedPsychology

3rd PSYCHOLOGISTS STUDY TOUROF ISRAEL

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UNIVERSITY OF HAIFA HONOURS AUSTRALIANOF THE YEAR- PROFESSOR PATRICK McGORRY

Paul Israel- IACC, Luke Davies- 1st Secretary- Embassy of Australia, David Levy, Founder- Headspace Israel, Prof. Patrick McGorry, Lior Bitton,Adviser- Headspace Israel, Betty Shlomi, External Relations- University of Haifa & Prof. Danny Koren, Department of Psychology- Uni. of Haifa

The University of Haifa bestowed an honorary degree to the 2010 Australian of the Year- Prof. Patrick McGorry for hisgroundbreaking work in the field of emerging mental disorders in young people and his pioneering research that has played an

integral role in the development of safe, effective treatments; and in recognition of the influence that his work has on health policy inAustralia and many other countries around the world.

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BRYCE COURTENAY DINNER

Australia’s mostcommerciallysuccessful authorBryce Courtenaytoured Israel and theChamber organised adinner with Israeliauthors which waskindly hosted by theAmbassador. One ofCourtenay’s bestsellers became aHollywoodblockbuster withMorgan Freeman-“The Power of One”.

Author- AssafGavron,Bryce Courtenary,Author- Etgar Keret,AmbassadorAndrea Faulkner,IACC Chair- Dr Berry& Eli Neuman

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BATTLE OF BE’ER-SHEBA CEREMONY

The Battle ofBeersheba took place on 31October 1917, as part of theSinai and Palestinecampaign during WWI.Notable was the charge ofthe Australian 4th Light HorseBrigade, which was led byLieutenant General HenryChauvel, the first Australiangeneral to command anarmy corps. At Beersheba inOctober 1917, his light horsecaptured the town from theOttomans and its vital watersupply in one of history's lastgreat cavalry charges.

Two days later Britainreleased the Balfourdeclaration stating itssupport for the establishmentof a national home for theJewish people in Palestine.

The battle of Beersheba wasone critical element of awider British offensive,known as the Third Battle ofGaza, aimed at breaking theOttoman defensive line thatstretched from Gaza on theMediterranean shore toBeersheba, an importantregional centre some 50kilometres inland. 17

AJF- AUSTRALIAN JEWISH FUNDERS

AUSTRALIAN EDUCATORS VISIT MA’LEH

The AICC (NSW)helped arrange forAustralianeducators to visitIsrael and meetwith the Foundersof the Ma’lehprogram whichspecialises inreducing schooldrop outs by usingproven innovativemethods ofkeeping thestudents engaged.

Dennis Mitchell,Principal- MilduraPrimary School,P. Israel- IACC &Fiona Hartley,Deputy ExecutiveDirector- MalleeFamily Care.

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NEW ZEALANDNZ Ambassador to UN- HE Jim McLay,NZ Ambassador to Israel (resident in Turkey)- HE Taha McPherson,Paul Israel- Israel-Australia, NZ Chamber of Commerce,The Hon Murray McCully, NZ Minister of Foreign Affairs &NZ Honorary Consul Gad Propper OBE

Dean Tilyard, CEO- Bio-Commerce Centre, Peter Morten, PrincipalPolicy Advisor Systems Strategy & Policy- NZ Ministry of Science &

Innovation, Paul Israel- Israel-Australia, NZ Chamber, HamishCampbell, Manager- Incubator Development- NZTE (New Zealand

Trade & Enterprise), & Ken Erskine- ICE Accelerator

Prof. Shlomo Mor-Yosef,Director General-Nat. Insurance Institute,NZ Ambassador-HE Taha McPherson &Dr Orna Berry, Chair-Israel-Australia, NZChamber of Commerce

The NZ Ministry of Science and Innovation organised a delegation tovisit Israel in order to learn how to improve their Technological

Business Incubator Program.

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Vanuatu Prime Minister The Hon Sato Kilman andIsrael’s Foreign Minister Avigdor Leiberman, MK

sign the first ever bilateral agreement to be signed between the Republic ofVanuatu and the State of Israel since the two countries tied diplomatic

relations almost 19 years ago.The bilateral agreement covers development issues including; health,agriculture cooperation, marine and fisheries cooperation, education,

science and technology, trade, tourism and investment cooperation, climatechange, renewable energy, security and defense cooperation.

Palau President Johnson Toribong in Israel

OCEANIAIsrael trains Pacific Islanders in healthcare, as well as emergency and disaster medicine, and has participated in dozens ofprojects such as agriculture, education, development, employment, and healthcare, as well as humanitarian fields including

disaster relief, reconstruction and refugee absorption.

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Dr Orna BerryChairperson

Mr Paul IsraelExecutive Director

Thank-you for taking the time to read through our 2012 Update, we trust you enjoyed seeing the various activities, initiatives, visits anddelegations.

As a Non-Profit organisation which receives no Government funding, it is your involvement and generosity that allows the IACC to continuepromoting bi-lateral trade and relations . Be it, you support the Chamber in Adelaide, Perth, Sydney, Brisbane, Melbourne or here in Tel-Aviv,

it all counts and contributes to our joint efforts.

We expect the remainder of 2012 to be just as busy and active and already plans are afoot for numerous Missions and Delegations in 2013!

Once again, we’d like to take this opportunity to thank our Supporters, Members and in particular our Annual Sponsors listed below:

IACC ANNUAL SPONSORS

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TODA (THANK-YOU)