2012 state of ithemes address: make waves

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State of iThemes Address Feb. 29, 2012 Cory Miller, Founder

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Each year I give an update on where we're going, what we're doing and why and how we do things for our customer community.

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Page 1: 2012 State of iThemes Address: Make Waves

State of iThemes AddressFeb. 29, 2012

Cory Miller, Founder

Page 2: 2012 State of iThemes Address: Make Waves

State of iThemesThe Story of iThemes

Introducing the Make Waves Theme

Share Team Specific Goals (What’s Coming Next)

Announcing the Make Waves Manifesto

Question and Answer

Page 3: 2012 State of iThemes Address: Make Waves

The Story of iThemes Who We Are & Where We’ve Been

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Our StoryStarted in January 2008

Now with 25 team members

Headquartered in Oklahoma City

Named OKC’s 7th Fastest Growing Private Company

Our Mission: Make People’s Lives Awesome

Do the work we love while we supporting our awesome customer community

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iThemes Annual Retreat Feb. 14-15, 2012

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We are pretty goofy sometimes!

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‘Make Waves’Our 2012 Theme

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Making People’s Lives Awesome

Our Mission

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Making Web Design Fun and Easy (Easier)

How We Do That ...

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Make Waves means ...Be Bold. Be Daring.

Disrupt the Status Quo.Innovate. Make Better. For You.

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Team Specific GoalsThrough Mid-Summer 2012

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iThemes.comReleased Ecommerce Themes & several more

Total Builder Child Themes: 63

Working on BuddyPress Themes

Next is Events Block

More Themes, Better Themes, More Features

Chris is working on next big theme innovation project from iThemes (Release scheduled for mid-Summer)

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At iThemesOur goal is to make web design fun &

easy by offering easy to use website builder tools with a complete design

palette at your disposal

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PluginBuddy.comReleased Slides & Frolic Plugins

Total Number of Pro Plugins Released: 18

PluginBuddy Developer Suite is our Hottest Package & Best Value

BackupBuddy 3.0 in the works (late March release)

March is BackupBuddy Month

New BIG plugin project started after BackupBuddy 3.0

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At PluginBuddyOur goal is to make web design fun &

easy by letting you do more cool things with WordPress

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WebDesign.comRoughly 340+ Hours of 24/7 Training in Vault

Held 2 live events in OKC this year

Working on 2 more non-OKC live events

Adding 15+ Hours of Fresh Content a Month

Talking to New Guest Experts to Add Value, Topics

Planning a Kid’s Programming Camp this summer

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WebDesign.com

Members Only Chat

BluePrint Basics

PluginFocus

BluePrint Advanced

CSS

jQuery

SEO

BizDev

Monthly Peek

Getting Started with WebDesign

Educating the Educators

Covering these topics each month:

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At WebDesign.comOur goal is to make web design fun

& easy by offering professional, cutting-edge training in WordPress web design

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Our Other ProjectsEbooks

Friends of iThemes

Education Program

iThemesTV

AllureThemes.com

MadeByWheat.com

BuildAWebsite.com

TheDiv.org

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Some of the People Behind the Scenes - Our Central Team

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Introducing The Make Waves Manifestos

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MakeWaves2012.com6 ‘We Believe’ Statements

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Our Goal For This Is ...To Make Meaning.

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My Goal For You ...To Enlist You. To Rally the Fleet.

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1. We Believe ....Web Design Should Be Fun.

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Web Design Should Be Fun.Help 5,000 People Build Sites in WordPress.

Help 2,000 People Get Started Learning Web Design.

1.

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2. We Believe ....In Web Entrepreneurship.

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Web EntrepreneurshipHelp 200 Freelancers Get Their First Paid Gig.

Help 10 Freelancer Go Full-Time.

2.

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3. We Believe ....In WordPress.

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Give Back to WordPressEnlist & Equip 500 People to Contribute Back to WP.

3.

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4. We Believe ....Every WordPress Site

Should Be Safe & Secure.

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Safe & Secure WordPress Sites250,000 WordPress sites with good backup solution.

4.

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5. We Believe ....In Investing in People.

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Investing in PeopleEnlist 200 People Committed to Learning & Growing.

5.

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6. We Believe ....In Web Freedom.

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Web FreedomEnlist 500 People to Fight for Web Freedom

6.

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1 Web Design Should Be Fun2 Web Entrepreneurship3 WordPress4 Every WP Site Safe & Secure5 Investing in People6 Web Freedom

We Believe

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What This Means for You

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Join Us in Making Waves This Year

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‘If you want to go fast, go alone.If you want to go far, go together.’

-African Proverb

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Pledge Now atMakeWaves2012.com

Setting Sail March 2012

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Questions & Input