2012 auto show naias report preview
DESCRIPTION
We track the trends at the North American International Auto Show in an entirely different way!! Not only do we follow the hottest vehicle and technology introductions, but we also track the colors, finishes, materials and details with an eagle eye for design. To learn more about purchasing our entire report visit www.spheretrending.comTRANSCRIPT
©2012 Sphere Trending, LLC
AUTO SHOW 2012
Description: The North American Auto Show, held every year in Detroit, Michigan
Attendance: The 2012 attendance has been the highest in the last five years.
Overview:
NAIS
©2012 Sphere Trending, LLC
Entering its 24th year as an international
event, the NAIAS is among the most prestigious auto shows in the world, providing unparalleled access to automotive products, people and ideas that matter most - up close and in one place. One of the largest media events in North
America, the NAIAS is the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d'Automobiles, the Paris-based alliance of automotive trade associations and
manufacturers from around the world.
CLEAN RED COLOR
This clean, true red stood out for what it was missing – any sparkly or glittery treatments.
The intense color with a high gloss finish
looked fresh, modern, and sporty.
CHEVROLET BMW
AUDI
©2012 Sphere Trending, LLC
DIMENSIONAL TEXTURE FINISH
This D&G truck by Toyota had a rough dimensional texture which added to its
rugged appeal.
TOYOTA RAM TOYOTA
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WHITE ACCENTS DETAIL
Despite the concern from onlookers about
maintenance, several manufactures showed eye popping white accents on interiors and
dashboards.
CHEVROLET BMW
JEEP
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MAGIC SKY CONTROL TECH
The Mercedes “magic sky control” has a glass panel embedded with light blocking crystals
that allows the user to control the opacity
depending on the conditions outside.
©2012 Sphere Trending, LLC
MERCEDES MERCEDES
take a spin in creative design!
©2012 Sphere Trending, LLC
did you know...? our 2012 North American International Auto Show Report is ready!
what’s included? 40+ pages of color, finish, details & technology concepts captured from our coverage of theshow.
how will I use it? get direction for creative color direction, unique finish applications and interesting material details for developing products with spark!!
to learn more contact our team of
tradeshow trend
specialists!
emily siwek [email protected]
©2012 Sphere Trending LLC
The information contained in this document is provided for demonstration & internal research purposes only, to give dimension
and meaning to the trends. Any reproduction of this information is a direct violation of the Federal Copyright Law. This includes,
but is not limited to, color copying, color printing, photocopying or faxing, as well as email distribution of all content, photographs
& images, or posting on the Internet. Please be careful to not copy the designs, trademarks or intellectual properties of others
reported within these pages, as this may result in your being sued or prosecuted by the owner of that content.
thank you!