2011年9月3日 bop business

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<ul><li> 1. 2011 9 3 Chief Sustainability Officer BOP ( )</li></ul> <p> 2. BOP (Base of the Pyramid )TTOP MOPBOP3,000 40 MB 3. 4. (HUL) 1956 2002 2008 2 15000 5 (HLL) 2007 http://www.hul.co.in/mediacentre/pressreleases/2007/HLAnnouncesBoardApprovalForNameChange.aspx 5. 2007 www.SugawaraOnline.com/BOP/ 6. 21 www.SugawaraOnline.com/BOP/ 7 7. CREATING SHARED VALUE 8. Harvard Business Review, Jan-Feb. 2011CREATING SHARED VALUECSR CSV 9. 10. Win-Win-Win 11. Key word = INSP IREmediocre teacher tells. good teacher explains. superior teacher demonstrates. great teacher inspires. (William Arthur Ward) 12. 13. 21 Sustainability 14. BOP BOP www.SugawaraOnline.com/BOP/ , 2010, p76 15. BOP ( ) ( 16. BOP 2020 www.SugawaraOnline.com/BOP/ 17. BOP 1999 1999 2001 2009 www.SugawaraOnline.com/BOP/ 18. BOP UNDP IFC IFC IDB EBRD WBCSD150 19. BOP JICA JETRO TOP MOPBOP 40 20. BOP 21. Key word: different 1. 2. 3. 22. BOP :Different 40 Business cannot do it alone. NGO 23 www.SugawaraOnline.com/BOP/ 23. 2 3 24. JICA 2003 10 25. Key to SuccessPartnership 26. 27. www.SugawaraOnline.com/BOP/ 28. (1963) 29. BOP www.SugawaraOnline.com/BOP/ 30. 31. BOP incentive ownershipBOP www.SugawaraOnline.com/BOP/ 32. BOP as Co-inventor, BOP as Producer, BOP as Consumer www.SugawaraOnline.com/BOP/33 33. Intrapreneur Social entrepreneur 34. 20 100 50 100 80 50 80 20 35. BOP MOP 45 315 Upper BOP Middle BOP Lower BOP 36. BCG Growth-Share Matrix Star Problem child Cash cow Dog 37. 38. , 2010, p73 39. Making todays vision tomorrows reality. 40. 41. 42 42. 43 43. 44 44. Titanic Tragedy April, 14, 1912 45. Galapagos Syndrome 46. Boiling Frog Syndrome 47. BOP </p>

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