Status about Web Access in Thailand

MIRAI MEDIA CO., LTD.

19 October 2011

Agenda

1.  Ratio of Operating System 2.  Ratio of Web Browser 3.  Ratio of Search Engine 4.  Top 10 Thai Websites 5.  Traffic of Top 5 Thai Websites 6.  Comparison with Social Media and Thai Websites

MIRAI MEDIA CO., LTD. 2  

1. Ratio of Operating System-1

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(Source: truehits.net)

No.1 63.7%

No.2 28.7%

No.3 5.8%

Jan 2003→ ←Sep 2011

*Not included mobile OS

Graph of OS usage

1. Ratio of Operating System-2

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Still No.1

63.7% No.2

28.7%

No.3 but

5.8%

Windows OS total 94.39%

Chart of OS usage past 2years

2. Ratio of Web Browsers-1

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(Source: truehits.net)

No.1 33.5%

No.2 19.1%

No.3 15.5% Jan 2003→ ←Sep 2011

*Not included mobile browser

Graph of web browser usage

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No.1 33.5%

No.2 19.1%

No.3 15.5%

2.  Ra*o  of  Web  Browsers-­‐2  

Windows Browser Total 53.69%

Chart of web browser usage past 2years

3. Ratio of Search Engine-1

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(Source: truehits.net)

Jan 2003→ ←Sep 2011

Only Google!

*Not included via mobile

Graph of search engine usage

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Only Google!

3. Ratio of Search Engine-2

(Additional imfo)

sanook.com (S!Serch) 0.12%

Chart of search engine usage past 2years

4. Top 10 Thai Websites

MIRAI MEDIA CO., LTD. 9  

No.   Website   Category   IP/day  (17  Oct  2011)  

1   www.sanook.com   Entertainment   901,5162  

2   www.mthai.com   Entertainment   776,2873  

3   www.kapook.com   Entertainment   737,8694  

4   www.dek-­‐d.com   Entertainment   444,5545  

5   www.manager.co.th   Media   395,3006  

6   www.truelife.com   Entertainment   364,1697  

7   www.exteen.com   Blog   333,9558  

8   www.thairath.co.th   Media   296,4959  

9   teenee.com   Entertainment   292,8731  

10   www.bloggang.com   Blog   290,5060  

(Source: truehits.net)

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5. Traffic of Top 5 Thai Websites-1

Jan 2009→ ←Jul 2011

(Source: Google Trend)

-Sanook.com have been in a impregnable position. -Not same data with last page of truehits.net. Kapook.com may be No.2

Graph of daily unique visitors

No. Provinces HDI* No.

1 Bangkok 1

2 Nakhon Ratchasima 10

3 Ubon Ratchathani 13

4 Khon Kaen 6

5 Chiang Mai 3

6 Nakhon Si Thammarat 18

7 Buriram 47

8 Udon Thani 5

9 Sisaket 40

10 Surin 29

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5. Traffic of Top 5 Thai Websites-2 Population Ranking in Thailand

(Source: wikipedia<Provinces of Thailand>) *HDI:Human  Development  Index

x  

x  

x  

x  

x  

x  

Population and HDI is not enough reference. Need to consider about economic scale and university exists.

Access region

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6. Comparison with Social Media and Thai Websites-1

Jan 2009→ ←Jul 2011

if added Facebook… (removed “manager.co.th”)

Facebook is Higher!!

Previous  one  

(Source: Google Trend)

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6. Comparison with Social Media and Thai Websites-2

Facebook and Youtube are higher than sanook.

Facebook Daily Unique Visitors are more than 6.0M people. Youtube Daily Unique Visitors are more than 3.0M people.

Saook Daily Unique Visitors are about 1.4M people.

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MIRAI MEDIA CO., LTD.

Name : Takuro Yoshida E-mail : yoshida@miraimedia.co.th Website : www.miraimedia.co.th Facebook : www.facebook.com/miraimedia Twitter : MIRAI_MEDIA_TH (Japanese)

Thank you very much for your attention