2007 orlando woa program

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Women of ALPFA 01

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Thank you for joining us today as we celebrate our Chapter’s

inaugural Women of ALPFA event.

I would like to take this time to extend my gratitude to our

Sponsors and Community Partners for your continued

support in our organization. Working together, we have accomplished so much

and achieved goals of which we can be very proud. As we look to the future,

we want to continue to raise the bar and look forward to taking the chapter

to even greater heights. We are committed in working together to ensure that

the needs and expectations of our business partners are not merely met, but

exceeded!

As our Chapter continues to prosper, we are excited to launch our fist

signature event, Women of ALPFA. As many of you may know this will be

panelist discussion based on the book Nice Girls Don’t Get the Corner Office 101

Unconscious Mistakes that Women Make to Sabotage Their Careers, by Dr.

Frankel. This international best seller will lead a thought provoking self-analysis

of your career.

Our panelists have broken many barriers to achieve that goal, is it a cultural

behavior or does it crossover other cultures? From my own experience I had

to work harder, smarter and nicer just to be rewarded or get a pat on the back

(waiting for acceptance), in a field that was mostly dominated by men.

One day, I met a mentor, Dr. Sylvia Caceres, and she persuaded me to work

towards my Masters and with her guidance, I completed my educational goals.

My perseverance and tenacity lead me to empower myself, and reach my

professional goals and objectives. Today, I no longer wait for that corner office;

I have a corner office with a window overlooking beautiful green grass. I have

surrounded myself with women leaders that are visionary and have a strong

will to succeed. (Betty Lowery, Helena Hemraj, Carmen Santos, Maria Urbino,

Elsie Alfonso, Yaritza Velez, Mabel Jimenez, and Liza Cardona –Thank you!).

In the spirit of executing, one of ALPFA is founding principles: helping you

through helping others, the Orlando Chapter will continue to foster a culture

that empowers women in our community and pave the road for a “Journey of

Opportunity”. The next ALPFA Conference August 10 - 14, 2008 in Phoenix,

AZ, supports this goal with the theme of “The Rising Leadership of Latinos.”

Once again thank you to our panelist and their time for sharing their

experience with the audience. Our Sponsors and our Community Partners

for the opportunity to share your resources with us, and the opportunity to

cultivate existing relationships and implement new ones in the up and coming

year.

To our members and our volunteers that graciously helped put forth this

event, thank you for your time! I look forward to our continued success for the

remainder of 2007 and onward to the year to come, and I welcome you to be

part of our “Journey of Opportunity!”

Warm wishes,

Catalina Carrion, MBA

President, ALPFA of Orlando Chapter

Chapter President

Catalina Carrion, MBArealFlorida.biz

Vice President

Helena Hemraj, CPA, MBAPricewaterhouseCoopers

Secretary

Mabel Jimenez,Veterans Administration

Treasurer

Elsie Alfonso, CPACross, Fernandez & Riley

VP of Membership

Silfredo PadillaDisney

VP of Events

Beatriz LoweryDisney

VP of Fundraising

Darrell LoweryDarrell C. Lowery Home

Renovations

VP of Business

Development

Jack SantiagoDisney

VP of Professional

Development

Raul VargasCNL

VP of Communications

Maria Urbino, MBA

VP of Community Affairs

Carmen SantosrealFlorida.biz

VP of Student Affairs

Yaritza VelezPricewaterhouseCoopers

UCF Chapter President

Liza CardonaKPMG

ALPFA

Orlando Chapter

2007 Board of Directors

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6:30 PM Doors Open

6:40 PM Program Begins

Welcome Remarks

Catalina CarrionALPFA Orlando President

Sponsor Remarks

Christine Hill, PricewaterhouseCoopersManaging Director

Betty Martinez Lowery, DisneyManager of Minority Business Development

Dinner

7:30 PM Panel Discussion

Q and A

8:55 Closing Remarks

Helena Hemraj, PricewaterhouseCoopersManager

Women of ALPFA 3

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Denise Godreau, Walt Disney World

Senior Vice President and General Manager, New Business

In this role, Denise Godreau is responsible for the development of anew business. From early in the concept stage, Denise will lead theefforts, working with a cross-functional team of executives to createthe optimal plan to successfully launch and operate this business. She

is also responsible for the marketing efforts targeting Multicultural Segments across allDisney Parks.

Most recently, Ms. Godreau was Senior Vice President of Marketing for Walt DisneyWorld, Disney Cruise Line and Disney Vacation Club. Ms. Godreau is also a memberof the Walt Disney World Steering Committee and the Diversity Leadership AdvisoryBoard. She is Executive Champion for the Hispanic Cast Member Diversity ResourceGroup. Prior to Disney, Ms. Godreau held marketing leadership positions in BlockbusterEntertainment and Pizza Hut. Ms. Godreau started her career at Procter and Gamblein San Juan, Puerto Rico.

In addition to her professional responsibilities, Ms. Godreau plays an active role in civicand community activities. She has received Disney’s VoluntEAR of the Year Award, andtwo Presidential Volunteer Awards for her work with Freedom Ride.

Ms. Godreau holds a Bachelors degree from the Wharton School at the University ofPennsylvania and a Masters in Business Administration from the Harvard BusinessSchool.

Gigi Fernandez

Olympic Gold Medalist

Born in San Juan, Puerto Rico, Gigi Fernandez was first introduced totennis on her eighth birthday, and turned professional in 1983,becoming Puerto Rico’s first female professional athlete.

Ms. Fernandez retired at the Chase Championships in 1997, ranked #1 in the world indoubles. She holds seventeen Grand Slam doubles crowns and two Olympic GoldMedals. She was also voted Puerto Rican female Athlete of the Century.

Ms. Fernandez has many outside interests including working with children at specialfundraising events. In 1993,1994 and 1995 she organized and competed in the GigiFernandez Invitational Cup, an exhibition which benefits the Gigi Fernandez CharitableFoundation which she formed to help children with lesser means. In 1999 she organizedthe first Gigi Cup, Golf Pro-am that benefited victims of hurricane George whichdevastated Puerto Rico in the fall of 1998. Ms. Fernandez continued her involvement intennis by coaching the Puerto Rican Women’s Fed Cup team and participating in clinicsand corporate appearances. She was also the Head Women’s Tennis Coach at USF inTampa, Florida for three years and coached top WTA players.

Ms. Fernandez is currently Business Development Manager for Truenorth InformationTechnologies, a company which provides IT Consulting services for medium to large-size companies. She is also pursuing an MBA at Rollins College in Winter Park, Fl.

Linda Gonzalez, Orlando Magic

Vice President of Community Relations and Government Affairs

Linda Landman-Gonzalez was named vice president of communityrelations and government affairs for the Orlando Magic in September2007. Landman-Gonzalez serves in a senior leadership roleoverseeing community relations, government affairs, Latin affairs and

the Orlando Magic Youth Foundation.

Mrs. Landman-Gonzalez spent nine years as director of diversity, community andgovernment relations for Darden Restaurants. While at Darden, she focused oncreating community partnerships, employee volunteer opportunities and leadershipdevelopment in ten top markets nationwide, including Orlando. Landman-Gonzalezalso managed corporate giving, while developing a second language translation teamfor the corporation.

Mrs. Landman-Gonzalez is currently involved in several local volunteer and leadershipactivities, including Work Force Florida, Orlando Ballet, Valencia Community CollegeFoundation, Metropolitan YMCA, Hispanic Business Initiative Fund, Florida StateConference NAACP Corporate Advisory Board, Hispanic Chamber of Commerce,and Compact Program of Orange County.

Mrs. Landman-Gonzalez earned a bachelor’s degree in education from UniversidadNacional Autonoma de Mexico in Mexico City, Mexico in 1972.

Tracy J. Saunders, Partner, PricewaterhouseCoopers

Tracy is a Tax Partner with PricewaterhouseCoopers LLP Miami officeand leads the financial services tax practice for the Florida market.

Tracy has over 20 years of experience serving both public and non-public clients. Tracy’s has extensive knowledge regarding tax issues surroundingfinancial services companies. His expertise includes reviewing tax filings, planning forand structuring complex transactions, review of tax provisions for financial reportingpurposes, and dealing with the Internal Revenue Service on examinations.

Tracy chairs PricewaterhouseCoopers’ East Region Tax Diversity Council and is thePartner Champion for PwC’s Multicultural Circle in Florida. He is also very active inthe Firm’s recruiting program and serves as the firm’s recruiting partner for NorthCarolina A&T State University.

Tracy has an undergraduate degree in accounting from Rochester Institute ofTechnology and holds a Masters in taxation from American University. He is a licensedCertified Public Accountant in the states of New York, North Carolina and Florida.He is a member of both the American Institute of Certified Public Accountants andthe National Association of Black Accountants. Tracy also serves on the Board ofNorth Carolina A&T State University’s Executive Advisory Council for the School ofBusiness and Economics.

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WOMEN OF ALPFA 2007

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COMMUNITY PARTNERS

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