2004 appa community broadband conference

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2004 APPA Community Broadband Conference Emerging Technologies: Voice Over IP October 11, 2004 Tim Hoolihan V.P. Marketing and Product Management (949) 221-8314 [email protected]

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2004 APPA Community Broadband Conference. October 11, 2004 Tim Hoolihan V.P. Marketing and Product Management (949) 221-8314 [email protected]. Emerging Technologies: Voice Over IP. Agenda. What is VoIP The Advantages of VoIP VoIP – Past VoIP – Present VoIP vs. Traditional - PowerPoint PPT Presentation

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Page 1: 2004 APPA Community Broadband Conference

2004 APPA Community Broadband Conference

Emerging Technologies:Voice Over IP

October 11, 2004

Tim HoolihanV.P. Marketing and Product Management

(949) [email protected]

Page 2: 2004 APPA Community Broadband Conference

2©2004, P R I M A L S O L U T I O N S , I N C . WWW.PRIMAL.COM

AgendaAgenda

► What is VoIP

► The Advantages of VoIP

► VoIP – Past

► VoIP – Present

► VoIP vs. Traditional

► Value Added Services

► VoIP Components

► Back Office Requirements

Page 3: 2004 APPA Community Broadband Conference

3©2004, P R I M A L S O L U T I O N S , I N C . WWW.PRIMAL.COM

What is VoIPWhat is VoIP

► VoIP is a method of digitizing voice into IP packets, which are then transported over a network where they are then re-assembled at the receiving end.

Packetized Voice

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Voice over Packet

Internet Telephony

VoIP

Page 4: 2004 APPA Community Broadband Conference

4©2004, P R I M A L S O L U T I O N S , I N C . WWW.PRIMAL.COM

VoIP AdvantageVoIP Advantage

► Highly efficient voice data transport

► Less expensive infrastructure

► Simplified network management

► Creates foundation for value added services

► Toll bypass

► Unbundling of “Big Iron”

► Quicker “time to market” service deployment

Page 5: 2004 APPA Community Broadband Conference

5©2004, P R I M A L S O L U T I O N S , I N C . WWW.PRIMAL.COM

VoIP PastVoIP Past

► Poor Quality

► Solely Internet based

► Not appropriate for consumers

► Limited connection capabilities

► Uncertain regulatory issues

► Not backed by large carriers

Page 6: 2004 APPA Community Broadband Conference

6©2004, P R I M A L S O L U T I O N S , I N C . WWW.PRIMAL.COM

VoIP TodayVoIP Today

► PSTN quality voice

► Increasing capabilities – SS7, SIP, IP Peering

► Significant cost savings

► Scalable

► Classified as an “information service”

► AT&T, MCI, and other large carriers committed

Page 7: 2004 APPA Community Broadband Conference

7©2004, P R I M A L S O L U T I O N S , I N C . WWW.PRIMAL.COM

Why Use VoIP vs. Traditional TDMWhy Use VoIP vs. Traditional TDM

►Proprietary service architecture

►Purpose built hardware platforms

►Features tied to generic releases

►Costly to implement and maintain

►Physical network dependency

Open service architecture

Multi-service software platforms

Application features developed quickly with powerful software tools

Separation of hardware and software removes development bottlenecks

Location transparent

Programmable

Switch

Enhanced

Services Platform

TDM Switch

Soft Switch

Media Server Access Gateway

Application ServerIP Network

Page 8: 2004 APPA Community Broadband Conference

8©2004, P R I M A L S O L U T I O N S , I N C . WWW.PRIMAL.COM

Value Added ServicesValue Added Services

►Conference calling

►Find me/follow me

►Voice mail

►Browser based controls

►Text to speech

►Visual voice mail

►Missed call notification

►Caller ID

►Distinctive ringing

►Anonymous call rejection

Page 9: 2004 APPA Community Broadband Conference

9©2004, P R I M A L S O L U T I O N S , I N C . WWW.PRIMAL.COM

VoIP ComponentsVoIP Components

►Application Server – Manages call progress and processing.

►Media Server – Manages media functions such as digit detection, announcements, and voice messaging.

►Route Management Server – Provides proxy routing and translates the elements supporting management of routes and resources, scalability, load balancing and prevents redundancy.

►Element Management Server – Provides provisioning and management for system elements.

Page 10: 2004 APPA Community Broadband Conference

10©2004, P R I M A L S O L U T I O N S , I N C . WWW.PRIMAL.COM

VoIP Components (continued)VoIP Components (continued)

► Each component resides on industry standard hardware such as Sun Solaris servers

► Each component can be deployed to support load and redundancy requirements

► Each component uses industry standard interfaces such as SIP for communication

► Mix and match – Each component is available from a variety of VoIP vendors

Page 11: 2004 APPA Community Broadband Conference

11©2004, P R I M A L S O L U T I O N S , I N C . WWW.PRIMAL.COM

Back Office RequirementsBack Office Requirements

Packetized Voice

Back Office systems

UniversalAccessGateways

►Data Collection

►Filtering

►Correlation

►Matching

►Rating (valuation)

►Invoicing

Page 12: 2004 APPA Community Broadband Conference

Emerging Technologies: Voice Over IP

Tim HoolihanV.P. Marketing and Product Management

(949) [email protected]