20 year hypermarketing plan for eldridge nicolas

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www.eldridgenicolas.com 20 Year Never Say Die Marketing Plan for Champions Eldridge Eric Nicolas MBA-Regis Student Ateneo Graduate School of Business

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Page 1: 20 year Hypermarketing Plan for Eldridge Nicolas

www.eldridgenicolas.com

20 Year Never Say Die

Marketing Plan for

Champions

Eldridge Eric Nicolas MBA-Regis Student

Ateneo Graduate School of Business

Page 2: 20 year Hypermarketing Plan for Eldridge Nicolas

20 Year Never Say Die

Marketing Plan for Champions

Eldridge Eric Nicolas

October 2016

www.eldridgenicolas.com

Page 3: 20 year Hypermarketing Plan for Eldridge Nicolas

Never Say Die - a journey to Life

Championships

Daily Rounds

Vision / Mission

Best Game Plan

Unleash the best potential

Game Statistics

End in MIND Champion Mentor. Action man. Lean Thinker with a Never

Say Die Attitude “I will rest not because I am tired. I will rest when I am done”

www.eldridgenicolas.com

Page 4: 20 year Hypermarketing Plan for Eldridge Nicolas

I align daily…

“My mission is to be a daily blessing to others and

generously share my God given talents in supply chain,

lean management and leadership to drive continues

improvement so the people around me can progress and

become life champions so they can live life to the fullest

and be a better version of themselves than yesterday.”

www.eldridgenicolas.com

Vision / Mission

Page 5: 20 year Hypermarketing Plan for Eldridge Nicolas

Champions means doing daily…

Noble Christian

Loving and faithful Partner

Best friends for life to my kids

Champion Mentor

Prudent Manager of Money

Best Team Cheerleader

Grateful Son

Being Fit and Physically Healthy

www.eldridgenicolas.com

Page 6: 20 year Hypermarketing Plan for Eldridge Nicolas

Noble Christian

www.eldridgenicolas.com

Page 7: 20 year Hypermarketing Plan for Eldridge Nicolas

Loving and Faithful Partner…

www.eldridgenicolas.com

Page 8: 20 year Hypermarketing Plan for Eldridge Nicolas

Best friends for life…

www.eldridgenicolas.com

Page 9: 20 year Hypermarketing Plan for Eldridge Nicolas

Champion Mentor

www.eldridgenicolas.com

Page 10: 20 year Hypermarketing Plan for Eldridge Nicolas

Prudent Manager of Money

www.eldridgenicolas.com

Page 11: 20 year Hypermarketing Plan for Eldridge Nicolas

Best Team Cheerleader

www.eldridgenicolas.com

Page 12: 20 year Hypermarketing Plan for Eldridge Nicolas

Grateful Son

www.eldridgenicolas.com

Page 13: 20 year Hypermarketing Plan for Eldridge Nicolas

Being Fit and Physically Healthy

www.eldridgenicolas.com

Page 14: 20 year Hypermarketing Plan for Eldridge Nicolas

Brand Launch...

B D St

Eldridge Nicolas

www.eldridgenicolas.com

Action Man

Lean Thinker Mentor

Page 15: 20 year Hypermarketing Plan for Eldridge Nicolas

www.eldridgenicolas.com

Lean Thinker - I am a

highly skilled lean

executive with more than

10 years exposure in lean

manufacturing and

process.

Mentor – On a daily basis I mentor my team

members about work strategies and issues.

It is my dream to improve my level of

competencies in my field by successfully

completing my MBA Regis degree and

getting CPSM certification so that in the

future I can share my talents through formal

teaching

Action Man – I am working in a

fast pace environment where

Design Change is constant. It’s

a big challenge but it is where

you unleash your best potential

in management and supply

chain

World – with my 18 years

of professional experience

I have been trained to be

Globally competitive. Also

the products of the

company where I am

working is exported

globally.

Airplane - I am currently

working in an Aerospace

company. Most of our

products installed inside the

Aircraft interior.

Page 16: 20 year Hypermarketing Plan for Eldridge Nicolas

www.eldridgenicolas.com

Never Say Die…

Players, coaches and fans trace the

legacy of “never say die” to a 1985

semifinal against Northern Consolidated

Cement. Point guard Robert Jaworski

took an elbow to the mouth and was

taken out of the game for treatment. The

future “living legend” made a surprise

return just minutes later, and with a taped

lip, led Ginebra to victory

– Cristina Tantengco GMA News

Never Give Up in fulfilling your dreams

no matter how long it will take because

True Champs NEVER SAY DIE

– Eldridge Nicolas

“The appeal of the “never say die” attitude

is related to what Filipino basketball fans

call “puso” - Job De Leon

Palaging palaban at ‘yun and nakikita

ng tao sa Ginebra. Manalo man o matalo

babangon, babawi at patuloy na lalaban.

– Vin Nadera

Page 17: 20 year Hypermarketing Plan for Eldridge Nicolas

Creating A Lean Culture by David Mann

Define Business : I am Lean Executive

Assess Market : Capitalize on strength

I am a highly skilled executive with more than 10 years exposure in lean manufacturing and process

ID PTM : Continuous Self Improvement

Excel in my roles as a senior executive, father, son and partner

Launch Strategy : Best Lean Project

Set up trainings for Lean process and require attendees to create lean projects that can benefit the company and recognize the best project

Observed TIMWOOD principle in my team to Influence the right behavior and encourage them to realize the importance of over production, high inventory, delays and quality rejections.

Share the concepts of lean principle to my love ones so they can apply it in real life and encourage them about continuous self improvements and waste elimination (ie getting more food than what you can consume)

www.eldridgenicolas.com

Page 18: 20 year Hypermarketing Plan for Eldridge Nicolas

The Goal by Eliyahu M. Goldratt

Define Business : I am a Supply Chain Professional

Assess Market : Experience and Expertise

My 18 years experience and competency in Supply Chain and

Logistics

ID PTM : Improving my competency

Excel in my current role as an Supply Chain executive

Launch Strategy : Sharpen the Saw

Successfully completing my MBA-Regis degree

Buy my team the book “The Goal” for them to read and become effective

operations executives

Secure CPSM (Certified Professional in Supply Chain) accreditation

www.eldridgenicolas.com

Page 19: 20 year Hypermarketing Plan for Eldridge Nicolas

21 Steps on how to start

your own business

Define Business : I am a Business Partner

Assess Market : Capitalize on Investment

My investment in stocks, bonds and mutual funds.

ID PTM : Discovering the real me

Unleashing and claiming my business potential

Launch Strategy : Business Partnership

Starting my own small business together with my fellow MBA students and colleagues as business partners

Applying in real life the learning of MBA Marketing Management subject in creating the best marketing plan for the business

Saving for my retirement and business fund

Future Influx of Passive Income

www.eldridgenicolas.com

Page 20: 20 year Hypermarketing Plan for Eldridge Nicolas

Statistics Monitoring to Life

Championship…

Habit Check

Time Check

Financial Records

Diary

Blood pressure log results

Health / Exercise Records

MBA Regis - QPI

Office Performance Reviews

Personal Digital Assistant Data (Reserved for quality

time with my love ones and important events)

www.eldridgenicolas.com

Page 21: 20 year Hypermarketing Plan for Eldridge Nicolas

What’s my End in Mind?

www.eldridgenicolas.com

What Life Champions Feels Like

Page 22: 20 year Hypermarketing Plan for Eldridge Nicolas

The 20 year journey is worth

every day of it…

Life Begins at 40

Php 700K loan

Legally Single

Father to two wonderful kids

Senior Manager

MBA Student

Independent

In Love

Fit and Healthy Senior Citizen

Wealthy Retiree

Debt Free

Business Partner

Happily Married

Spiritually Enriched

MBA Professor

Living Life to the fullest

Life Blogger

Paradise in Heaven

End in Mind Here and Now

www.eldridgenicolas.com

Page 23: 20 year Hypermarketing Plan for Eldridge Nicolas

The journey to Life Championship is

having a Never Say Die attitude..

As a champion mentor. I succeed if my team champions of becoming

a world class organization and a top-notch purchasing buyers. I

succeed if my children champions their schooling and achieving their

childhood dreams. I succeed if my family is happy, living their life to

the fullest in the most simplest and prudent way, living in one roof,

eating daily healthy meals and creating wonderful memories

together. But being a life champion is not limited to the success of

my family and team members. Being a true life champion is fulfilling

my true purpose in life, by continuously having a never say die

attitude in achieving my life goals and dreams, by translucently

manifesting the true way of christian living and paying forward to

good life and being an endless blessing to others and community.

www.eldridgenicolas.com

Page 24: 20 year Hypermarketing Plan for Eldridge Nicolas

20 Year Never Say Die

Marketing Plan for Champions

Eldridge Eric Nicolas

October 2016

www.eldridgenicolas.com

Page 25: 20 year Hypermarketing Plan for Eldridge Nicolas

www.eldridgenicolas.com

20 Year Never Say Die

Marketing Plan for

Champions

Eldridge Eric Nicolas MBA Regis Student

Ateneo Graduate School of Business