20 sites that do something well
DESCRIPTION
The presentation that I presented at the Internet Retailer Web Design Conference. I compiled a list of the best sites in a variety of categories: Technical, Merchandising and Branding/Visual Design.TRANSCRIPT
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20 Sites That Do SomethingReally Well
Stuart SilversteinUser Experience Consultant, stuartsilversteindesign
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It’s Award’s Season
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Golden Globes
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The Grammy’s
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The Oscars
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The Stuey s̀?
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User ExperienceT E C H N O L O G YD E S I G NM E R C H A N D I S I N G
O U T S T A N D I N G A C H I E V E M E N T S I N
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Scaling up and down in a browser to oogle at while waiting on client
approvals.
T E C H N O L O G Y
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Indochino.com
B E S T R E S P O N S I V E D E S I G N
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Using technology to solve problems
technology usually sucks at.
T E C H N O L O G Y
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thirdlove mobile app
B E S T C U T T I N G E D G E T E C H N O L O G Y
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It seems to know everything about me...
T E C H N O L O G Y
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Amazon
(DUh!)
B E S T P E R S O N A L I Z A T I O N T E C H N O L O G Y
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Connecting with my inner kindergartener...
T E C H N O L O G Y
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NIKE ID
B E S T C U S T O M I Z E D P R O D U C T S
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Makes me buy stuff I didn’t know I wanted...
M E R C H A N D I S I N G
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RUE LA LAB E S T C U R A T I O N / B R O W S I N G
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Content that isn’t relevant to my purchase
but I would watch it anyway...
M E R C H A N D I S I N G
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BACKCOUNTRY
B E S T R E L A T E D C O N T E N T
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Funniest d*** video on a home page
M E R C H A N D I S I N G
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DOLLAR ShAVE
CLUB
B E S T P R O M O T I O N A L V I D E O - C R E A T I V E
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Seeing what hipster designer types are
drooling over...
M E R C H A N D I S I N G
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SVPPLY
B E S T S O C I A L S H O P P I N G
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Software integration that sells more stuff
D E S I G N
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APPLE STORE
B E S T E - C O M M E R C E i P A D A P P
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Applications that actually look like the
same company on mobile, tablet and
web browser
D E S I G N
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NETFLIX
C R O S S P L A T F O R M B R A N D I N G
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QUIRKY
B E S T C R O S S P L A T F O R M B R A N D I N G
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And while we’re on the subject of cross
platform...
D E S I G N
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AMAZON
C R O S S P L A T F O R M S H O P P I N G E X P E R I E N C E
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Slick photography done by a real photographer
D E S I G N
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SuitSupply
B E S T P H O T O G R A P H Y
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Photography done by “photography enthusiasts”...
M E R C H A N D I S I N G
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ThREADLESS
B E S T U N I Q U E P H O T O G R A P H Y
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ooooohhh pretty....D E S I G N
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MOMENT SKIS
M O S T U N I Q U E Y E T U S A B L E
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NIKE VISION
M O S T U N I Q U E Y E T U S A B L E
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Makes sign up fun?D E S I G N
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The Noun Project
B E S T S I G N U P
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D E S I G N
Understands I have better things to do than fill out forms...
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Beachbody
B E S T C H E C K O U T - S I M P L E
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Needs a lot of info to complete a purchase,
but cares about making it as painless as possible.
D E S I G N
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Crate and Barrel
B E S T C H E C K O U T — C O M P L E X
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Lets know you what the company does, and features great content
from the get go.
D E S I G N
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hULU
B E S T H O M E P A G E
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Makes you most want to push the
“Add to Cart” button...
D E S I G N
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APPLE.COM
B E S T P R O D U C T P A G E S
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Thank you!