2 business and industry 2015 -...

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Pella Business and Industry, 2015 Thursday, March 5, 2015 2

BBuussiinneessss aanndd IInndduussttrryy 22001155

TD&T has a dedicated staffTD&T CPAs and Advisors, P.C.

provides privately-owned companies,community-based nonprofit organizations,and individuals with proactive solutionstailored to meet their unique needs. Inaddition to annual services such asfinancial statement audits and IRS filings,the firm also provides wealth management,business valuation, and bookkeepingservices throughout the year. For over 40years, the firm has helped clients grow andsolve problems as well as identify andbenefit from key opportunities.

TD&T’s continued focus on clientservice has led to the development ofspecialty niche groups within theagriculture, nonprofit, healthcare, andconstruction industries. “We partner withour clients as trusted advisors to help them

focus on the future of their business. Ourinvestment in the development of peoplethrough specialized training throughout theyear makes the difference to our clientsand the growth of their businesses,” sharedJustin Plate, Tax Principal. The firm’sstrong reputation among area businesses isa testimony to the level of serviceprovided within these specialty groups.

With a dedicated staff of over 110employees in nine offices, the firm isactively involved in all of the communitiesthey serve. Their dedication to thecommunity is evident through theiremployees’ involvement as well as thefirm’s support of numerous charitable andcivic organizations.

Look for our annual Tulip Time

section in the April 23 edition of

the Chronicle.

Ulrich Ford-Lincoln celebrated its 79th anniversary during 2014. This milestone hasallowed the dealership to not only reflect back on its history, but to look forward withgreat anticipation for what is yet to come. In the summer of 1935, Rudy Ulrich openedthe dealership on the west side of the square in downtown Pella. A new facility was builtin 1969 on what was the “west edge of Pella” on Highway 163. In 1985, after observinghis 50th anniversary, Ulrich sold the dealership to Charles Vander Waal. In 2005 VanderWaal built a new facility along the bypass of Highway 163. This state-of-the-art facilityhas enabled Ulrich to continue to provide excellent service for Marion County and thesurrounding area.

Ulrich features Ford and Lincoln products which continue to receive many awards fortop quality, technology and styling. There is also a wide variety of pre-owned vehiclesin the Ulrich inventory. The sales staff specializes in finding the perfect vehicle for you,regardless of the make or model.

Their Collision Center works on all makes and is a “preferred” shop with mostinsurance companies. Ulrich Ford-Lincoln is staffed with factory-trained techniciansthat are qualified to work on all makes and models in the Service Department. There are20 work bays ready to handle all of your vehicle maintenance needs from oil changes,new tires and brakes, to the most difficult engine and transmission repairs. The staff willmake sure that you have transportation while your vehicle is being repaired or workedon. Their Parts Department is well stocked with most parts and if needed, there isovernight delivery on items not in stock. The Ulrich facility is designed to be your “one-stop” shopping center for new and used vehicles – sales, collision repair, service, andparts.

In 2014, we again held two “Drive 4 UR School” events. $12,680 was raised to helpsupport Pella Christian and Pella Schools for their various programs. In the past (4)years, $75,740 has been raised with this program. Drive 4 UR School is a fund raisingevent that allows participants to drive a new Ford or Lincoln product and earn a donationof $25 for the school of their choice. The next Drive event is coming up on April 18,2015, from 8 a.m. to 3 p.m. Alternating Booster Clubs sell food and snacks during these

events, so bring the whole family out, drive a brand new car, and help support the localschools in a fun and exciting way!

Ulrich's is a four time “President's Award” winner. This is Ford's highest honor and isgiven annually to dealers who have achieved the top positions in their region in sales,service and have also attained a very high customer satisfaction rating.

The entire staff at Ulrich Ford-Lincoln is committed to “TAKING CARE OF YOU”and is excited about the continued growth possibilities in 2015.

Ulrich celebrates 79 years in 2014


BBuussiinneessss aanndd IInndduussttrryy 22001155Vermeer in 2014-Equipped to Do More

Vermeer Corporation continuously works to delivertheir promise to positively impact customer productivity.As a result, Vermeer team members and customers arebuilding and operating Vermeer equipment that keepspeople connected to the necessities of life, nourishes avibrant food supply and ensures efficient and responsibleresource use around the world.

In 2014, as in years past, Vermeer listened to the voiceof the customer, meeting customer needs in the areas ofconstruction, landscaping, environmental, excavation andforage equipment. The company continues making itsmark in a progressive world with a 4PPhilosophy–exercising ethical Principles in all areas of thebusiness involving People, Product and Profit.

People & PrinciplesVermeer people had a lasting impact on many team

members, surrounding communities and those in needaround the world, through a variety of efforts. TheVolunteer Time Off program gave all team members theopportunity to use eight hours of paid leave to volunteerfor meaningful causes outside of Vermeer. More than2,200 hours were spent volunteering in 2014. TheVermeer Cares program allowed team members tocontribute to their coworkers and others in a crisis or life-threatening situation, with donations totaling over$18,100 and nearly 1,147 paid time off hours.

Locally, a long list of charitable causes benefitted fromthe goodwill of Vermeer team members through companygiving opportunities, including the Crossroads of PellaToy Shelf, area food pantries and more. In addition,approximately three dozen sons and daughters of Vermeerteam members received $2,000 Vermeer CharitableFoundation scholarships, and dozens of area pastors,mentors and leaders enjoyed opportunities to network andreceive inspiration at Leadership Alliance events hostedby Vermeer. The company celebrated many specialoccasions and people such as those who serve our countryon Veterans Day, Friends of Vermeer retiree gatherings,years of service milestones, cultural festivities hosted bythe Chinese Affinity Group and patent recipients at theannual Inventors’ Club event. Several dozen teammembers were recognized by their peers for beingexemplary members of the team through the Expect theBest program. Others from Vermeer locations in Pella,China and South Dakota were honored for actively giving

back, by receiving the Bob Vermeer Spirit of CaringAward.

The Vermeer Global Pavilion was the destination forhundreds of customer visits and several large-scale dealermeetings, as well as training and academic opportunitiesthrough Vermeer University – demonstrating thecompany’s commitment to lifelong learning. Thiscommitment is evident in the Vermeer Tuition Assistanceprogram, dozens of internal training classes, the hiring of37 interns and additional college students during thesummer months and a teacher intern program whichtrained four area high school teachers in opportunitiesrelated to manufacturing. Vermeer also hosted severalstudent activities throughout the year, including PellaChristian Winterim students exploring manufacturingcareers, a Pella High engineering class and other areastudents visiting for a unique National Manufacturing Dayevent.

Vermeer team members and their family memberscontinued to receive excellent healthcare through theVermeer Whole Health Services Center and VermeerFamily Pharmacy. In addition, the chaplains’ officeprovided a variety of services promoting well-being.Vermeer was pleased to continue a community gardenprogram, in which dozens of team members and theirfamilies enjoyed their own personal garden plots onVermeer grounds. Dozens of team members alsoappreciated Vermeer and Vermeer Charitable Foundation-sponsored participation in the Klompen Classicbenefitting Crossroads of Pella, Tulip Time festivities andsupport of community enhancements such as the PellaSports Park, Career Academy and more. The VermeerYellow Iron Academy, a learning-based childcare facility,opened its doors in August 2014. The center currently has96 students enrolled, open to children and grandchildrenof Vermeer team members and the community alike.

In late 2014, it was announced that Bob Vermeerwould become chair emeritus while Mary Andringaassumed the role of CEO and chair of the board. It wasalso announced that in November 2015, Jason Andringawould become president and CEO, while Mary Andringaremains chair of the board.

Product & ProfitVermeer renewed its promise to help keep customers’

operations increasingly productive. In that endeavor,continuous improvement remained a priority across all ofVermeer, resulting in cost-effective work processes andthe efficient production of quality equipment. Throughthese efforts, safety is priority, emphasized by thecompany’s investment in and focus on safety training forall team members. As a result, Vermeer has seensignificant gains in several areas, leading to a record-breaking sales year.

Vermeer and Vermeer equipment received specialrecognition through a number of awards and opportunitiesin 2014. Those included the North American EquipmentDealers Association Dealer’s Choice Award, a visit andpositive recognition from the Chinese delegation, 2014Top Workplaces in Iowa Award, and a Red Rock Area bestworkplace award, among others. Vermeer leadership

visited several Vermeer industrial and agriculturalequipment dealerships who were rewarded for theircommitment to Vermeer, as well as recognized forrunning premier operations.

New Vermeer products and sales efforts wereintroduced at several events, including the 2014 CustomerConference and a number of trade shows, demonstrationsand sales events around the world. Product introductionsand additional information may be found at Vermeer.com,available in multiple languages for a more global reach.

Vermeer 2014 sales and profits were strong, due tocontinued customer demand in the United States andaround the world. Vermeer Latin America (VLA),Vermeer China Limited (VCL), Vermeer Asia Pacific(VAP) and Vermeer Europe, Middle East and Africa(VEMEA) and Vermeer Freeman Manufacturing providedcustomers with local support while creating more jobs andprofits in Pella.

A Year in ReviewVermeer management and team members are

optimistic about a promising future and are thankful forpast successes, as they take on the healthy challenges of acompetitive marketplace and global economy. Five-yearbusiness priorities were a continued focus in 2014,including lifecycle management, distribution and globalefforts. Vermeer leadership shared appreciation with theteam, reviewing the past year and looking to the future, atthe 2014 year-end meeting in the Vermeer GlobalPavilion. More than 3,000 team members worldwideparticipated by celebrating a successful journey in thepast, present and future. Chair Emeritus Bob Vermeer,Chair and CEO Mary Andringa and President and COOJason Andringa closed the meeting by thanking the teamfor all their hard work and dedication to the company andgenerously giving employees a bonus based on 2014profits. This followed a mid-year bonus and thank-youfrom Vermeer family shareholders.

Thanks to the hard work and dedication of the entireteam, Vermeer enjoyed a year full of successes andmilestones in 2014, and looks forward to fulfilling itscommitment to customers in 2015.

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Geetings, Inc. continuesto grow

Over the past 43 years, Geetings, Inc.and G.I. Warehouse Corp. have grownfrom their humble beginning as a smalltrucking operation in Pella to a larger,multi-facility trucking and warehousingoperation in Pella, Knoxville, and Monroe.Together, the companies employ nearly 50local employees and are proud toannounce their continued successions tothird-generation family ownership. Somehighlights of the past few years include thepurchase of warehouses in Pella andMonroe, a 43,200 square foot addition toan existing warehouse in Knoxville, andadditional semi-tractors, trailers, andequipment. In the last few months, G.I.Warehouse also acquired additionalbuildings in Pella and Knoxville.

The companies attribute their growth toloyal relationships within their respectivecommunities and look forward tocontinued local and new relationships thatwill promote success and growth well past2015. Plans for 2015 include theimplementation of electronic logs,technological improvements, introductionof a new logo, and the possibility of a newbusiness adventure in conjunction withanother local business. Geetings, Inc. &G.I. Warehouse Corp. extend a thank youto the City of Pella and residents for yoursupport over the past 43 years and hope tocontinue to be a positive addition to thiscommunity.

Pella Motors is a 100 percent locally-and family-owned business since 2014. You

might have known Pella Motors as Jensen’s Auto Center. Today’s inventory boasts

domestic new and used Buicks, Chevys, Chryslers, Dodges, GMCs, Jeeps, and Rams as

well as certified pre-owned autos. Pella Motors is located at 604 E. Oskaloosa St. in

Pella. The new website www.pellamotors.com touts its inventory and provides you

options to look from home.

“All of us at Pella Motors are passionate about cars,” said owner Craig Ford. “My

family and I are jeep enthusiasts and we take our jeeps where there are no roads. While

Marv DeBeouf loves the Chevy and GM brands. We are car people.”

Previously coming to Pella, Craig searched for what he wanted to do but was unsure

after high school. He knew he loved his country, wanted to learn, so decided at age 18

that the military might give him time and focus to consider this. While in the Army and

stationed in Germany, he learned that team building, structure, integrity, being honest,

and hard work were important to serving others. After leaving the military he received

his post high school education at Ellsworth Community College and Wartburg College.

Craig and his wife Scarlet came to Pella 7 years ago and have 5 children of their own

and also do foster care for the state. Four of their five children attend Pella Christian and

one is still home. They are active members of the community. Craig believes that if you

have a strong community then the country is stronger as a whole. “We are involved in

many community events including Knoxville Raceway, Tulip Time, many sports leagues,

and Coaches versus Cancer.”

A theme in many of these involves moving vehicles. For Tulip Time, Craig decided

that a Wooden Shoe Train for little kids to ride would be unique. Having found some

giant old trees he hired a chainsaw artist around Floyd, Iowa. Then after the artist carved

the shoes Craig had them trucked to Pella where several farmers hollowed out the shoes.

LD&J Manufacturing built the trailer, “…making it a dream to drive” and local artist

Darlene Walinga painted each shoe in traditional Dutch style. “To see the delight in each

child who rides in a wooden shoe is worth building a stronger community.” Although

coming to experience the train personally is most fun, you can view it at

https://www.youtube.com/watch?v=PMyK1KGyXiU

Besides selling autos, Pella Motors is also known for servicing cars both locally and

beyond Pella. “Our car service is phenomenal. Customers say, ‘You fix what others

can’t.’ We get new customers from word of mouth and from repair shops and dealers

who can’t solve an illusive challenge. When you love cars you love working on them

too. We have farm kids that learned and love to fix challenges. It’s not a competency that

can be taught because it’s an innate talent and our customers love the results.”

Pella Motors is about building stronger communities and delivering customer

satisfaction through their love of cars. “Visit us on our website www.pellamotors.com

and then come to see us – you’ll love what we deliver.”



Pella Regional Health Center – Changing and GrowingFrom expansion of

services to improvingaccess to care, PellaRegional Health Centerand family of medicalclinics continues to shineas a regional health careprovider with outstandingquality and service.

Pella Regionalcontinues to improve thecare for their patients innew and better waysthrough the patient-centered medical home.The patient centeredmedical home is designedto keep patients healthy byproviding primary care,coordinating any visits tospecialists they may need,and by taking steps tomanage preventive diseaseslike heart disease anddiabetes.

Health partners are alarge part of the patient-centered medical home andwork under the directsupervision of a familydoctor. They are registerednurses who assist patientsin setting and meetinggoals to maintain optimalhealth, identify communityresources and provideassistance with anyquestions or concerns.

Access to quality healthcare is another part of the

medical home. PellaMedical Clinic is now openMonday – Friday until 7p.m. and Saturdays from 8a.m. – noon to better meetthe needs of patients. Thisoption is perfect for thosetimes when patients knowtheir health concern is noturgent enough to go to theEmergency Room but don’twant to wait for anappointment. Same dayappointments at PellaMedical Clinic may bescheduled by calling thephone number of thepatient’s physician directlyor by calling641–621–2200.

Staff at Pella RegionalHealth Center and theirfamily of medical clinicsunderstand that a patient’stime is valuable. My PellaHealth, Pella Regional’spatient portal, makes time-consuming tasks simple... afew clicks, and that’s it.Patients can:

• Access completehealth information online,rather than on the phone orin person

• Request appointments • View upcoming

appointments• Request prescription

renewals• Securely message your

care teamFor more information

about My Pella Health, orto get the enrollmentforms, go towww.pellahealth.org/mypellahealth and bring them toyour next clinicappointment to sign up.

In the next few months,patients of Pella RegionalHealth Center will alsohave access to registerednurses at Pella Regional forguidance 24 hours a day.This phone line will beperfect for medical clinicpatients who havequestions or for patientswho were recently in thehospital for an inpatientvisit, emergency or surgery.Staff will guide patientsthrough their medicalquestions including generaldirection on medication,symptom management andmore. They will also directpatients to the appropriatelevel of care for theirhealth concern which mayinclude self-treatment athome, scheduling a clinicappointment, or going tothe EmergencyDepartment.

Whether you aresearching for a new healthcare provider or have aspecific concern, the

physicians and staff atPella Regional HealthCenter can welcome you totheir medical home. Theygive you peace of mindeach and every visit. Andbecause your health careneeds don’t necessarilyhappen on a schedule, wemaintain that peace ofmind in between officevisits with communicationthrough My Pella Healthand the health partners.

Medical ClinicLocations

PELLA405 MonroePella, Iowa 50219641–621–2200

BUSSEY411 Merrill StreetBussey, Iowa 50044641–944–5813

KNOXVILLE 1208 N. LincolnKnoxville, Iowa 50138641–828–3832

MONROE 100 E. ShermanMonroe, Iowa 50170641–259–2155

OTTUMWA 920 N. Quincy Ave.Ottumwa, Iowa 52501

641–455–5200

SULLY 704 Third StreetSully, Iowa 50251641–594–3150

To schedule anappointment at any of ourmedical clinics, visit ourweb site atwww.pellahealth.org/requestanappointment.

Pella Motors Building a Stronger Community

Increased access to health and well-being activities dedicated to spirit, mindand body is one benefit Hearthstone, aMinistry of WesleyLife, has created for thePella community since its creation inJanuary 2010. Hearthstone is an activeengaging retirement community located inPella community. Hearthstone consists ofPella Manor (independent living), FairHaven East (catered living), JeffersonPlace (skilled and long term care) and TheCottages (assisted living, long term careand memory support options) becomingthe first organization in Pella to offer a fullcontinuum of care for older adults.

In 2014, Hearthstone served thefollowing people in the Pella community:

• 398 residents served across all levels,an increase of 67 percent.

• In the past year, WesleyLife Hospiceserved 44 individuals.

• Through our Wesley Life Home Careservices we have served 155 individuals.With the addition of The Cottages, theteam member base grew 156 percent from85 in 2013 to 218 Hearthstone teammembers in 2014.

“We thank our residents, clients,families and the greater Pella communityfor the confidence and support they haveentrusted in the Hearthstone ministry since2010,” says Nancy Hamilton, HearthstoneExecutive Director. “We are dedicated tothe community of Pella to transform theaging experience by embracing the powerof health and well-being.”

A Community of DistinctionIn early 2015, The Cottages, part of

Hearthstone, a Ministry of WesleyLife wasnationally recognized by Environments forAging as a 2015 Design Showcase ofMerit recipient.

The EFA program is an annual reviewof projects in long-term care settings, fromconceptual designs to newly completedbuildings, produced in association withSAGE (The Society of GerontologicalEnvironments). The Cottages’ design wasrecognized for innovation, communitycollaboration, aesthetics and improving

wellness and outcomes.The design was influenced by the

Dutch heritage and farming lifestyle of thearea. Designed as five homes with 16suites each, interconnected with seniorapartments and community amenities, TheCottages create a unique neighborhood setalong a beautiful rural hillside. details,colorful finishes, and open kitchen conceptand inviting hearth create a meaningfulliving environment for older adults.

Leading Culture ChangeNot only is Hearthstone serving people

in the Pella community, the organization isleading the culture change initiative inIowa, as demonstrated through thenumbers of tours and interest from otherprominent groups.

Hearthstone recently hosted 60 IowaState design students and faculty thattoured The Cottages, participated inresident and team member panels, and sawfirst-hand what a household model lookslike. They will utilize what they learned todesign in a similar community in Panama.

Tours with architects, Leading AgeBoard members, Department of Aging andnumerous professionals looking to expandtheir housing/health care options for olderadults to share information about smallhouseholds and culture change to includebuilding design, staffing, training andfinancial feasibility, have been done.

Supporting the Pella communityHearthstone’s network of health and

wellness services reaches far beyond thehomes of clients and residents asshowcased through purposefulprogramming and communityinvolvement.

Highlights from the past five yearsinclude:

• Decorah, Iowa Vacations: Two groupsof five long term care residents went on athree-day vacation to Decorah, Iowapushing the bar on what residents arecapable of.

• Residents and team membersparticipated in Random Acts of Kindnesson the Pella square providing smiles,

brownies and challenging others to do thesame.

• Hosted Pella Food Shelf drive,Crossroads product drive, Central CollegeCampus Ministries shoe drive, and a ManyHands for Haiti Christmas projects.

• Monthly Parkinson’s and Alzheimer’sSupport Groups open to community.

• Dementia Educational Series,National Memory Screening Day, andraising over $10,000 for Alzheimer’sresearch through hosting the Walk to EndAlzheimer’s in the Pella community.

• 2,180 volunteer hours provided bylocal community members, 904 hoursdonated by Central College students, andover 950 school-age students impacted byintergenerational programming.

• 431 community members attendedhealth screenings, blood pressure clinics,flu shots, podiatry clinics, memoryscreenings and health and well-beingeducational events.

• Over $316,000 in charitable care toHearthstone residents in need who outlivetheir financial resources through theHearthstone Good Samaritan program.

• Hosted Many Hands for Haiti 5kColor Blast station and continued thecollaboration with residents completing

diapers for Haiti.“Hearthstone is dedicated to being an

innovative organization focused onsupporting the health, independence andwell- being of older adults, wherever theycall home,” said Hamilton. “Ourcommitment to our community is a vitalpart of our success.”

Hearthstone continues to create acommunity of learning:

• Team Member education and Residentinvolvement.

• Action Pact/ Person First Care trainingis pretty simple, residents are the center ofeverything we do.

• 38 team members became CertifiedDementia Specialists through targetedtraining focused on providing exceptionalsupportive care for those with memoryloss.

• Life Lessons: Iowa State Gerontologyprogram, Pella Christian, Central College,and Hearthstone residents arecollaborating to gather pieces of advicethat will get printed into a book anddistribute to the greater Pella community.

Limited openings are acrossHearthstone. To schedule a personal tour,please call 628-1244.


BBuussiinneessss aanndd IInndduussttrryy 22001155Hearthstone continues redefining health and well-being for older adults in Pella

20 Questions BeforeStarting a Business

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Page 8

A new electrical company is officially open forbusiness. Red Rock Electric owner Rick Nelson has beenworking in this line of work for nearly 10 years and hasexperience in almost every aspect of the job. He began hiscareer with a small company focused on residentialprojects and later worked for several larger companiesthat gave him valuable field experience in settings rangingfrom churches and schools to hospitals and data centers.

Red Rock Electric offers services to meet almost any

of your electrical needs, whether it's residential,commercial, agricultural or industrial. Nelson strives toprovide his customers with an unbeatable experience andis happy to discuss your project with you.

“It is a privilege for any contractor to be granted theopportunity to serve their customers,” said Nelson. “Iintend on serving my customers with a strong work ethic,integrity and values learned from my faith and farmingbackground.”

Rick and his wife Megan have lived in the Pella areafor over 10 years and are active members in their churchand community. They have a 2-year-old daughter and areexcited to welcome their second child later this summer.

Red Rock Electric is open Monday-Friday 7 a.m.-5p.m. and phone hours are always open for emergencies.You can contact Rick Nelson by phone (641) 628-1169 oremail, [email protected].



Brick and Mortar begins second full yearThe term brick-and-mortar business often describes a

company that possesses production facilities or a store foroperations. Pella’s Brick & Mortar Company sellsrepurposed, reclaimed vintage, intergenerational, or new-but-look-old home furnishings and periodically offers aflea market as inventory changes.

Brick & Mortar Company was established November2013. Prior to going into business, synchronicity and amutual friend offered owners Lisa (Rus) Hutchinson andLisa Ehrhardt an opportunity to meet and, within one

month become business partners. They shared similarinterests, a business focus, and a love of the building.

The ‘Lisas’ also share an eye for seeing the possibilityversus how potential products currently look. Selectivelythey choose their own pieces. They can’t offer appraisalsand don’t sell antiques or consignments.”

You can easily locate Brick & Mortar Company at thecorners of Main and Oskaloosa. Two tourist magnets alsoreveal the location, a vintage aqua and white 1954Plymouth Belvedere on the corner and a vintage camper

in its parking lot. Lisa H. shared, “Tourists stop to takepictures in front of our autos or reminisce when thebuilding was a gas station.” Continuing, Lisa E. finished,“You might say we repurpose everything; our building,autos, products, and reasons why people stop; then shop.”

Brick & Mortar Company 202 Main Street, Pella, IA50219.

641-629-6962

Central College students set recordOn late Friday afternoons, when empty classrooms and an even-quieter-than-usual

library signal the start of a weekend, 22 Central students are setting a record. That’swhen labs are crowded with the largest-ever number of chemistry researchers, saysprofessor of chemistry Cathy Haustein.

No student is required to do original research at Central. However, a growing numberare taking advantage of opportunities to collaborate with their professors. “Forprofessors, it keeps us mentally stimulated and involved in our fields,” Haustein says.“For students, it shows them what it’s really like to be a scientist. It’s a hands-on part ofeducation that every student needs.”

Besides research experience for their resume, Haustein says students also encountermystery, setbacks and excitement in the lab. “They can share their joys and frustrations,”Haustein says. “They learn to understand it’s all part of the process.”

This is true for Karlee Rock ’15, a biology major working with visiting assistantprofessor of chemistry James Dunne. “I’ve done countless new reactions trying to findsomething that will be useful,”

Rock says. “We haven’t found the structure we want yet — there’s always someimpurity.”

Rock still enjoys the challenge and opportunity to team up with faculty. “It’s reallycool to get that interaction with a professor,” she says. “He’s not watching over yourshoulder making sure you’re doing it right — you bounce ideas off each other.”

More people in the lab also means more fun, Haustein says, especially when facultyand students are waiting on chemical reactions. “We play music and we dance around,”says Ellie Miller ’15. “The lab is a lot of fun.”

Meanwhile, ongoing research provides an opportunity for Central professors to investin students and explore topics they’re curious about. “We do it because we like it, and it’sjust so good for our students,” Haustein says. “It’s fun to teach chemistry, but this isreally doing. It makes you feel really alive as a department.”

Plus, working in the lab helps students solidify classroom knowledge. “I’ve gained somany new lab skills that will be useful in my future,” Rock says. “Everything you learnin class clicks.”

Chemistry students conduct original research. Front row: Carlin Michalek, Marissa

Brandt, Nathaniel Holte, Shara Sosa, Ellie Miller. Second row: Andrew Johnson, Ben

Palmer, Steven Kibby, Ashley Cruikshank, Alex Mandi, Hailey Benson, Taylor Sanders,

Karlee Rock. Back row: Chase Kooyman, Zach Miller, Chris Askren, Austin Boldt, Brett

Rozeboom, Joe Morrett, Sam Palmer, Aleksandar Glavas, Kevin Jack.

Red Rock Electric Opens for Business

E-mail your story ideas [email protected]

Entering a New Seasonwith the Same Strong

RootsBig changes occur in 2015 for Work

Systems Rehab & Fitness

Locally owned and operated Work

Systems Rehab & Fitness (WSR&F) knew

2015 would be a year of major changes for

their organization. The biggest upcoming

change includes rebranding itself to a new

name.

“We’re ecstatic to unveil our new name

later this month,” stated CEO Troy Vander

Molen, PT, DPT. “For some time, we’ve

known the name we started with sixteen

years ago no longer fully represented our

company and the greater audience we

serve. Our new look will reflect our vision

for helping people live healthy and happy

lives, as well as the progress we’ve made

since opening.”

Another major change happened at the

start of 2015 when their business moved to

the Molengracht. Their newly renovated

space on the second floor of East

Grachtenhuis features spacious areas for

physical therapy, occupational therapy,

pediatric therapy, athletic training and

medical fitness (Medically Oriented Gym).

Underground parking and an elevator

make this location easy to access.

WSR&F prides itself in providing

patients cutting edge, evidence-based

treatments. In addition, their team provides

clients with one-on-one sessions with the

same provider. These traits improve

continuity and speed up the recovery

process.

Want to try WSR&F for free? Call 641-

621-0230 today to schedule a no-

obligation, free screen.

With the new year, Pella’s oldest localroofing company announced big changes.Koopman Roofing, founded by Charlesand Delores Koopman in 1959, has beensold to long time employee and GeneralManager, Dave Hopkins of Pella.

Hopkins began work for Koopman in2005 as a member of the framing androofing crew. As the company returned toa roofing focus he served as a crew leader,and after several years on the roof, hemoved into a sales position. He has servedas vice-president and general manager ofthe company since 2011.

In September of 2014, Hopkinspurchased the company and as of January1, began doing business as HopkinsRoofing. “We are so thankful for the greatfoundation that the Koopmans laid and aresetting our sights on carrying on theirfamily-focused values and dedication toour employees and customers,” Hopkinssaid.

Hopkins Roofing will continue to offersuperior customer care and their widerange of residential and commercialroofing products. “Our commercial andindustrial roofing division has grown,taking us all over the midwest. Over thesefive decades we have become roofing

experts and believe we really are amongthe best in the business when it comes toquality of products, and people,” Hopkinssaid. “We’ve dedicated a lot of time andresources into getting the right people inthe right places, and we are excited tomove forward with new products, services,programs and a renewed committment toexcellence.”

Among these new products is theaddition of a new sheet metal division.Hopkins Roofing is now equipped to offercustom metal fabrication as well asarchitectural metal roofs, such as standingseam, and sheet metal panels. The roofingcompany also recently announced a newprogram where they will provide roofs forfamilies in need through their partners atAmor Ministries.

Hopkins’ wife Brystal, joined the staffto provide marketing help and to promoteand grow their new giving program. “Forevery roof sold in 2015, a roof will bedonated,” Brystal said. “We have a lot ofwonderful things going on, but this excitesme the most. When we created the tag line“Roofing. Done For Good.” we alwayswanted to move toward that doublemeaning. We want to provide ourcustomers with quality roofs that perform

as expected for many years.However, we also want to be aplace where employees feelvalued and supported andwhere we, as a company,impact our community, regionand world.”

Dave and Brystal live inPella with their four childrenand are honored to be a part ofthe small business community.“There is great support forsmall businesses here, and welook forward to growingHopkins Roofing for another 50years.”

8 Pella Business and Industry, 2015 Thursday, March 5, 2015

BBuussiinneessss aanndd IInndduussttrryy 22001155The Beginning of a New Era at Boat's Home FurnishingsWhen Bryan Gaylor purchased Boat’s Home

Furnishings in October 2014, he knew he was buying agem of a store. With its cornerstone location, loyalcustomers and solid reputation, his dream of becoming asmall business owner was better than he ever imagined.

While there have been some modifications to Boat’sincluding a new logo, redesigned website, new teammembers and cosmetic changes to the store, the heart of

the business remains the same. Since 1938, Boat’s hasearned business the old-fashioned way - by listening tocustomers and earning their trust.

Boat’s has always believed in helping customers craft alook that is fitting to them with different styles, uniquepieces and new looks. Gaylor says, “We understand that ahome is a reflection of a person’s individual taste andpersonality. Since no two people are alike, we don’t

expect your home to look like your neighbor’s and don’tsell the same cookie cutter pieces found in other stores.We offer traditional, transitional, urban, contemporary andmodern looks selected with our customers in mind - notthe masses. At the end of the day, we are here to make ourcustomer’s house feel at home.”

A New Chapter for Longtime Pella Business

location and comply with zoning laws.Step 4: Finance Your BusinessFind government backed loans, venture

capital and research grants to help you getstarted.

Step 5: Determine the Legal Structureof Your Business

Decide which form of ownership is bestfor you: sole proprietorship, partnership,Limited Liability Company (LLC),corporation, S corporation, nonprofit orcooperative.

Step 6: Register a Business Name("Doing Business As")

Register your business name with yourstate government.

Step 7: Get a Tax IdentificationNumber

Learn which tax identification numberyou'll need to obtain from the IRS and yourstate revenue agency.

Step 8: Register for State and LocalTaxes

Register with your state to obtain a taxidentification number, workers'compensation, unemployment and disabilityinsurance.

Step 9: Obtain Business Licenses andPermits

Get a list of federal, state and locallicenses and permits required for yourbusiness.

Step 10: Understand EmployerResponsibilities

Learn the legal steps you need to take tohire employees.

Steps/Page 5

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