1st asset company brochure [iphone/mobile version]
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1st Asset is an independent, luxury property agent selling and letting high-end real estate on behalf of private clients in London’s superprime postcodes of Chelsea, Mayfair, Knightsbridge, Belgravia and Kensington.TRANSCRIPT
1 S T A S S E T
W o r l d C l a s s E s t a t e A g e n c y a n d L e t t i n g s S e r v i c e
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C h e l s e aK e n s i n g t o n
B e l g r a v i aK n i g h t s b r i d g e
M a y f a i r
A r e p u t a t i o n for i n t e g r i t y
and i n d e p e n d e n c e , coupled
w i th e x c e p t i o n a l k n o w - h o w and
re l iab i l i t y. . .
I N T R O D U C T I O N
1 S T A S S E T is a luxury property company specialising in
the sale, rental and management of high-end real estate in London’s
super-prime postcodes to a discerning private clientele.
Whether you are looking to buy your ideal home, are a seasoned
investor in search of a great opportunity or would like your property
to be professionally managed, you can be assured of an experienced,
uniquely-tailored service designed to produce results which exceed
expectations as well as our commitment to providing unparalleled
customer satisfaction.
W h e n y o u w o r k w i t h u s , y o u ’ l l f i n d w e
a re g e n u i n e l y c o m m i t t e d t o
d o i n g w h a t ’s b e s t f o r y o u , d r i v e n b y
o u r c o re v a l u e s o f h o n e s t y a n d f a i r
d e a l i n g . O u r g o a l i s t o h e l p y o u m a k e
i n f o r m e d d e c i s i o n s t h a t m a x i m i s e t h e
p o t e n t i a l o f y o u r p ro p e r t y.
Aeriel view of Prime Central London
P R O P E R T Y T O B U Y O R S E L L
Whether you are looking to purchase a property in London’s super-prime markets
or indeed have one to sell, 1 S T A S S E T will expertly assist you from start
to finish through the buying and selling processes. By combining our in-depth
local knowledge with our commitment to world-class service, our clients can be
assured of an efficient and professional outcome.
For clients looking to buy, our diverse portfolio of both on and off market
luxury properties, extensive network of contacts, together with our exceptional
knowledge of the super-prime London market, means we can ensure we can
source the best property, whether as an investment opportunity or as a private
residence, for our clients to acquire at the very best price.
For clients with a property to sell, our experience and expertise will prove essential
to connect the right buyer to their property. From achievable and pragmatic
valuations, high-quality marketing at national and international level, to sourcing
the right buyer through our extensive network of contacts, we are well placed
to help our clients achieve the very best price for their property in this highly
competitive sales market, without the tribulations often associated with selling.
On behalf of our clients, we negotiate skillfully and meticulously using comparable
evidence together with our knowledge of the local markets to achieve the best
purchase or sales price. We also manage every aspect of the conveyancing
process, liaising with other agents, solicitors, mortgage brokers, surveyors and
any additional third party service providers as required, ensuring all parties remain
focused on their role in order to secure a timely exchange and completion.
85% of the sales that
1 S T A S S E T made in London’s
super-prime postcodes last year
were made off -market and were
not advertised
85% of the sales that
1 S T A S S E T made in London’s
super-prime postcodes last year
were made off -market and were not
advertised
P R O P E R T Y T O R E N T O R L E T
Renting provides the ultimate in flexibility allowing tenants to live or base themselves in an
area without the location or financial commitment of purchasing a property. At
1 S T A S S E T, our lettings team are very experienced in the fast-moving London luxury
rental market and can expertly guide you via an intensive and personalised search to swiftly
and efficiently find a suitable property; either for the long or short term; with minimum
disruption to you.
If you are looking to let out your property, our large database of excellent high-net-worth
tenants combined with our expert knowledge of the fiercely competitive super-prime London
rental market and its current conditions means that we can help ensure you maximise your
rental income whilst minimising any rental voids. Whether you have a large portfolio or a
single property to let, our ARLA qualified staff will guide you on the ins and outs of renting
your property from helping you present your property to its best, drawing up contracts to
ensuring all landlord responsibilities are met so that you and your tenants can be assured of
a professional and transparent service from start to finish.
For clients seeking corporate lets, our bespoke corporate service provides not only an
extensive prime London property search taking into account employer and employee
requirements, but also assistance with local area knowledge as well as tenancy management.
During 2013, over 98% of all landlords who used
1 S T A S S E T decided to renew their
contract - a t e s t a m e n t to the relationships
and customer service provided by
1 S T A S S E T to its landlords.
P R O P E R T Y M A N A G E M E N T
1 S T A S S E T manage and let many properties on behalf of clients on both the UK
and International Rich List. We offer a bespoke residential in-house property management
service to landlords and corporations worldwide, combining a full spectrum service for
lettings and property management with a truly personal service. At 1 S T A S S E T, we
provide one central point of contact who is dedicated to the management of your property.
Our staff are highly-trained professionals who have all owned and managed their own
buy-to-let properties. We take the time to build long-term relationships with our clients,
working closely with them to understand their goals, and then creating a strategy designed
to make the most of their properties whilst allowing our clients to focus on what is important
to them, rather than managing the agent who manages their property.
“ Andr ina i s the most he lp fu l person I ’ ve dea l t w i th in the las t two
years . Noth ing i s too much t rouble ,
she seems to ta l l y un f lappable
and i t doesn ’t mat ter how busy she
i s , she w i l l a lways tend to my needs
p rompt ly.” Jane, Land lord o f two proper t i e s .
“ 1 S T A S S E T stepped in to help sell our
house in Chelsea after we had engaged with an
established agent. At that time the market was digesting
a rapid rise in property prices in the area and we found that
1 S T A S S E T was able to offer a wide coverage
through their network. The response was immediate
and introduced a large number of interested and
well-heeled buyers resulting in two offers. We
experienced a thoroughly worthwhile exercise that was
delivered in a timely and effective manner.” Peter H., Vendor
Andy Smith founded 1 S T A S S E T in 2007 to manage his own
personal portfolio of property, and to provide property services to
colleagues and family members on a “private members’ club” basis.
During his ten year career in establishing and running property companies
he has overseen over £1 billion of residential property sales.
Andy sets 1 S T A S S E T’s strategic direction, manages the sales
teams and personally oversees all luxury top-end off market deals, typically
in the £10 million – £50 million bracket.
Sam Manning-Smith (BA Hons., MA, MBA) co-founded 1 S T A S S E T
in 2007, following an illustrious career as a Director of a multi-million
turnover media group.
Sam’s decision to launch 1 S T A S S E T with fellow Director Andy
Smith came in the same year that she was shortlisted for Business Woman
of the Year, included in Management Today’s ’35 under 35’ annual list of
high-flyers, and invited to Buckingham Palace to a reception for the 100
Most Influential Women in Business.
Sam runs 1 S T A S S E T’s Property Management, Marketing, HR
and Finance teams.
O U R T E A M
Hedie Yeganeh joined 1 S T A S S E T in 2013 as our Head of Prime
Lettings.
Having worked in the Prime Central London market for the last nine years,
Hedie specialises in high-end properties for international and domestic
clients. She was previously branch lettings manager at Faron Sutaria in
Chelsea, which was a Countrywide award winning office.
Hedie has previously worked in Dubai assisting Middle Eastern clients with
their property portfolio and speaks fluent Farsi and Swedish.
Edward McCulloch joined 1 S T A S S E T in 2013 as our Head of
Private Client Sales primarily concentrating on High and Ultra High Net
Worth requirements in Prime Central London. He has been involved in the
Chelsea and Fulham residential property market for over ten years.
During his time at John D. Wood & Co. he oversaw sales in excess of 300
properties. Prior to this, Edward worked with IBM Global Services as an
SAP Implementation Consultant in the Oil & Gas sector. Edward holds a
BA (Hons.) in Business Studies from The Robert Gordon University.
Andrina, our Head of Property Management, joined 1 S T A S S E T
in 2010 as our Senior Property Manager.
Having started her career in the property industry over nine years ago,
Andrina now oversees all property management and block management
operations including the management of a portfolio of over 200 properties
on behalf of our private clients.
Andrina is a member of the Association of Residential Letting Agents
(ARLA) and an Affiliate of the Institute of Residential Property Management
(IRPM).
“ We were de l ighted w i th the outcome of
the sa le . Edward McCul loch s tood out
w i th h i s ca re , cour tesy, and concern
- way above any es ta te agent I have ever
met . The whole sa le was dea l t w i th ve ry e ff i c ient ly and I have the greatest p leasure
in recommending Edward McCul loch and
h i s team.” Lord P. , Vendor
C O N T A C T
1st Asset Management Limited
7-9 Tryon Street
SW3 3LG
Tel.: +44 (0) 20 7014 3800
Email: [email protected]
www.1stasset.co.uk
P R O P E R T Y A G E N T P R I V É