1spinematrix. product 2 smi has developed the lumbar matrix system a unique spinal physiology...
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1SpineMatrix
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•SMI has developed the Lumbar Matrix System •A unique spinal physiology imaging scan used to diagnose disc, facet and chronic LBP pathology
•SMI is the only company that offers this technology •10 issued US Patents (1 pending)•5 issued foreign patents (1 pending)•FDA approved•UL approved•4 functional CPT reimbursement codes•10 peer-reviewed published clinical papers
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We manufacture our own arraysWe will begin manufacturing our
hardware/software systems in July Control of vendors and W.I.P., provides as-needed
inventory management Adds significant value to the company
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Stage of Company
Launched the LMS System in February
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Customers Neuro and orthopaedic spine surgeonsLMS usage cascade of treatment (when and
how)
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Creation of Company
Technology Founder - Mark Finneran, MD Wooster, OhioTrained neurosurgeon / rehabilitation
physician who saw the need30-40% of L.B. spine surgeries result in
“failed back syndrome”Clearly points to the need for improved
diagnostic and better defined treatment pathways
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Market DemandLarge, strong market demographics21 million LBP hospital visits per year$145 billion spent annually on LBP patients
resulting in 1.5 million spinal surgeries60-65% success rate
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Entrepreneur/CEO Market Exposure
Twenty-Five Years experience in the ortho/spine marketplace
Theken Spine – President Wright Medical Spine, Trauma, Biologics, Sr. VPMedtronic Sofamore Danek, VP
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FinancingSeries A ($9.5 MM)
NationWide Insurance (OH) ABL Group (OH) Z2 Ventures (OH) X-Gen (OH) Ohio Innovation Fund (OH) Dan Kellogg (OH)
Series B ($8 MM) Psilos Group (NYC) (lead) ODOD (OH) ABL Group (OH)
*Follow-on is available
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Original Business Plan
To outsource development and manufacturing
Launch in the rehabilitation/workers’ comp. markets
Utilize Independent distribution network
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Revised Business Plan In-house manufacturing controlTarget neuro/ortho spine surgeonsUtilize published and defined clinical support
dataDirect sales organization
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FutureLarge MarketAdvantage-current cost savings environment
for medical proceduresNeed for outcome-focused reproducible
results No current competition for LMS System
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Impact Of NE Ohio On CompanyGovernor Strickland, Lt. Governor Fisher and
ODOD – very supportiveAkron Mayor Donald Plusquellic and his staff
– very supportiveBioEnterprise Interaction
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Challenges Recruiting at the Sr. Management levelMedical device vendors and contract
Manufacturing base to service small companies
Overall economic trends in the Akron region
Lack of larger (lead) VC firms in Ohio that focus on medical devices and have significant follow-on capacity
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Lessons Learned / Business PlanNever assume that previous device
development and manufacturing data has value
Adoption curve for something brand newIssues with third-party payers
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