16 tips on how to make money on udemy – passive income from teaching online

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  • Tips For Making Money On Udemy

    16

  • Im making an average of

    $5000 a month passive income

    on Udemy.

  • Typically, what people do

    is to put a course on Udemy with no audience,

    platform or marketing of

    their own.

    With no results.

  • So this is how you should make money on

    Udemy

  • 1. Marketing starts beforeproduct creation

  • 1. Marketing starts beforeproduct creation

    Ask people what they would like to see in your course. Askin a relevant Facebook group, LinkedIn group or, even better, to your email list.

  • This is not only audience research but great marketing. People need multiple exposures to a product before purchasing.

  • Communication with your following continues for the entire product creation process.

  • Communication with your following continues for the entire product creation process.

    Continually answer questions, monitor feedback and create the course accordingly.

  • 2. Make multiple

    courses

  • 2. Make multiple

    courses

    All successful instructors have

    multiple courses.

  • Your rst video course will never be your best one. So make sure you keep creating courses and dont give up after your rst or second attempt.

  • 3. Make free

    courses

  • 3. Make free

    courses

    Free courses are the best way to

    build a following on Udemy. If

    people enjoy your free course they

    will automatically search out your paid content.

  • You can turn a free course to a paid course at a later date and then you will be able to promote to the thousands of people who joined your free course.

  • 4. Create an awesome course

  • 4. Create an awesome course

    Try to match as faras you can the same production values as the highest quality TV documentary.

  • Theres a great course by Udemy calledHow to Create Your Udemy Courseand theWistia Course Creation Compilationwhich will help you on video.

  • 5. Collect email addresses

  • 5. Collect email addresses

    The best way to get people buying the course is with your own email list.

  • Create a lead magnet on a branded site

    where you deliver great free content.

  • 6. YouTube

  • 6. YouTube

    If you are on Udemy, you should add

    20-30% of your paid courses for free on YouTube.

  • YouTube videosare great teasers for your courses. Add a

    special discount coupon in the rst

    line of the video description and youll get some sales from that.

  • 7. The individual videos in your course

  • 7. The individual videos in your course

    They should be 4-5 minutes in length.

  • 7. The individual videos in your course

    They should be 4-5 minutes in length.

    Each of the videos should stand on its own as a valuable account of how to perform atask or alleviate a problem.

  • Start the video by saying what

    youre going to do in the video, do it, and then nish the

    video by saying what youve just

    done.

  • Brand the beginning and end of the videos with your brand, your face, your logo,

    your web address. Avoid any mention

    of Udemy or the course name.

  • Avoid death by Powerpoint at all costs.

  • 8. The sort of

    courses you should create

  • 8. The sort of

    courses you should create

    Create courses on subjects you

    know about.

  • 8. The sort of

    courses you should create

    Provide tangible benet to the

    audience.

    Create courses on subjects you

    know about.

  • For this reason career skills (Excel, Photoshop, web design and development, etc.) are easier subjects than soft skills (management, leadership, etc.)

  • 9. The anatomy of a Udemy course

  • 9. The anatomy of a Udemy course

    Make sure you are taking the students through a process which, at its conclusion, willgive thema skill that is of benet.

  • 9. The anatomy of a Udemy course

    Make sure you are taking the students through a process which, at its conclusion, willgive thema skill that is of benet.

    An introductory and concluding video is mandatory.

  • Furthermore, we can divideLectures up into Sections.

  • Furthermore, we can divideLectures up into Sections.

    These Sections should have a short (1-2 minute) introductory and concluding Lecture, preferably with the course creator talking to camera.

  • A quiz is recommended

    at the end of every Section

    as well.

  • 10. Course title, description, image and

    promo video

  • Titles should communicatethe benet of the course to the potential students.

  • Then the subtitle, description and lecture titlesshould be worked upon and optimised with the benet to the audience in mind.

    Titles should communicatethe benet of the course to the potential students.

  • Provide attractive, eye-catching promotions of the content.

  • Always put yourself in the shoes of your target market

    and communicate value to them

    with the courses

    salespage.

  • Not a graphic designer? No problem. Udemy will create a course image for you.

  • 11. The pricing of Udemy courses

  • 11. The pricing of Udemy courses

    Udemysconstant discounting and promotions meanscustomers never expect to pay full price.

  • LENGTH OF COURSES VIDEO CONTENT

    30+ minutes 1-2 hours 2+ hours

    Price them high:

    SUGGESTED PRICE

    free $49 $79 $79 $199

  • 12. Use of Udemy coupon codes

  • 12. Use of Udemy coupon codes

    You can create coupons to your paid courses.

  • 12. Use of Udemy coupon codes

    You can create coupons to your paid courses.

    These coupons can be free or at a discounted price and they can expire at a specied date. This is extremely powerful.

  • You can oer courses at a discount for a limited period of time. You can make these oers via social media, to your email subscribers or to the students on your Udemy paid courses

  • 13. Use of Udemys announcement system

  • 13. Use of Udemys announcement system

    There are two types of announcements promotional and educational.

  • Promotional announcements can only be sent to students on

    your paid coursesand

    theyll typically contain a coupon

    oer.

  • Educational announcements

    can be sent to any of your

    students, but are not allowed to go to aliate links, sales pages or

    squeeze pages.

  • 14. Create relationships with other Udemy instructors

  • 14. Create relationships with other Udemy instructors

    The best way to meet other Udemy instructors online is via the Udemy Studio Facebook Group.

  • There may be opportunities to cross-promote each others courses with a reduction, of course.

  • 14. Create relationships with aliates

  • 14. Create relationships with aliates

    Udemy has acomprehensive aliate scheme managed by Rakuten LinkShare.

  • 14. Create relationships with aliates

    Udemy has acomprehensive aliate scheme managed by Rakuten LinkShare.

    Aliates can create links to Udemy courses with coupon reductions.

  • There are Facebook groups

    where you can woo potential aliates: UdemyAliate

    Partners (unocial) and

    UdemyAliateProgram(ocial).

  • 16. After you publish ensure student happiness

  • 16. After you publish ensure student happiness

    Its important to only add free students whore going to nd the course useful and are likely to leave a review.

  • Continual engagement with students via the discussion or messaging system will ensure increasedcustomer satisfaction and, hopefully that will result in good reviews and good feedback.

  • If Udemy think your students

    like your course then theyll

    make it more visible

    in the marketplace.

  • Further thoughts on selling your Udemy course

  • Create a value-packed course with tangiblereward to the student, ie. deliver saleable skills with proven benets. And liaise and engage with the students who take the course to ensure great feedback and reviews.

  • Sell course reductions using time-limited coupons to your email list

  • Sell course reductions using

    time-limited coupons to your

    existing customers on

    Udemy (via promotional

    announcements)

  • Get other instructors to cross-promote course reductions using coupons

  • Sell course reductions using coupons after teaser videos in YouTube

  • Sell course reductions using time-limited couponson social media

  • Get aliatesto cross-promote

    course reductions using coupons

  • If you're interested in earning passive income and learning more about

    Udemy take this course for free.

  • If you're interested in earning passive income and learning more about

    Udemy take this course for free.

    You can sign up here: http://learn.robcubbon.com/free-courses/