11 Google Plus

Best Practices

for Businesses

Read the original article HERE!

1. Provide complete details about your company/business

• Image

• Name of the company/business

• Location

• Telephone numbers

• Link to the official website

2. Add a Google+ badge too your website

Google Badge holds good for other social platforms that your business is a part of. A Google Plus follow button, or a badge would help you establish Google publisher markup.

Read HERE to know how it can benefit your business.

3. Add Google+ sharing buttons to your website

Have social sharing buttons on your business blog – the more you share, the further it reaches. What ever is shared on Google+ is instantly indexed by Google, unlike Twitter and Facebook!

4. Join Communities

Communities help you interact with your customers and those in the same

field. If want to build credibility and a name for yourself in that specific area, joining and participating in ‘Communities’ will surely help!

5. Create Google places account or a Google Plus Local Page for

your business

If local listings are important to you, Google plus local page is what you require.

It will help you to connect with local customers.

Read HERE to see what kind of profile your business needs.

6. Engage, Engage, Engage.

• Post interesting things on your

Google+ profile page

• If it’s a B2B company, share links to

your blogs and ask your customers

for their views.

• If it’s a B2C company, offer

discounts on all social websites you

are linked with.

• Hole competitions and encourage

customers to participate.

7. Set up a custom Google Plus Profile URL

A custom Google Plus Profile URL

makes it easier for your customers

to locate and connect with you.

With custom Google Plus Profile

URL, you will be eligible for

Google+ Direct Connect.

Find steps to set up a Custom Google Plus Profile URL HERE!

8. Encourage customers to write reviews

Reviews for local businesses are

a great way to attract new

customers, and show up easily

on organic search results.

Experiences of fellow customers

greatly affect the choices of new

customers. They show up on

local listings and search results.

9. Use hashtags appropriately

Hashtags help customers find exactly what

they are looking for or something relevant

to that, since they have hashtags.

Don’t over do it, use where necessary.

Hashtags on Google Plus are specifically

important as Google indexes G+ hashtags

for search results.

10. Customize your posts

_ I am italic Text_ = I am italic Text

*I am bold Text* = I am bold Text

*_I am italic and bold Text_* = I am italic and bold Text

-I am strike through Text-

Customize your posts using these options!

Also, create a complete post on Google Plus with its own URL!

11. Make use of circles

Family

Work

Friends

Class-

mates

Create custom circles, customers,

colleagues, family, friends etc. and

share posts relevant to a specific set of

people.

With LeadSquared,

capture, manage & engage your leads till they convert

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