11 biggest mailing list mistakes to avoid
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Email marketing is one of the most effective tools which requires minimum investment and earns maximum ROI. Check this out to know moreTRANSCRIPT
11 Biggest Mailing List Mistakes to AvoidEmail marketing is one of the most effective tools which requires minimum investment and earns maximum ROI. Check this out to know more
Truncated Pickup line
Subject line actually creates the first impression on the customers, which largely decides the fate of an email. A bad or chopped subject line will ruin the email campaign. So, keep it short and precise.
Phone: (888) 494-0588 Email: [email protected]
Ignoring timing
In a rush to conduct business, we generally forget customer's time. Ignoring timing as a vital issue, results less ROI.
Phone: (888) 494-0588 Email: [email protected]
Compatibility with the electronic gadgets
If the email styles are too sophisticated to read on mobile gadgets, customers are more likely to go away. So, it’s necessary to build a minimalist style that is compatible with mobile devices.
Phone: (888) 494-0588 Email: [email protected]
Inconsistent and Disorganized Behavior
Instead of sending bulk posts, we should foster two-way communication by sending them ‘Subscriber Only’ messages and inviting their feedback.
Phone: (888) 494-0588 Email: [email protected]
Lack of Customer Relationship Management skills
Gentle reminders of who you are and why you are emailing can avoid giving our customers any nasty surprises, and minimize the probabilities of them unsubscribing.
Phone: (888) 494-0588 Email: [email protected]
Poor Content
At the heart of a fruitful marketing drive, is good content. Irrelevant messages provoke the subscribers to unsubscribe as they are of no value.
Phone: (888) 494-0588 Email: [email protected]
Misleading Claims
A lot of marketers just add free, one page PDF to provoke signup’s, instead work on what the audience desires and provide them that.
Phone: (888) 494-0588 Email: [email protected]
Sending Robotic Messages
Avoid sending the default welcome messages to the mailing list after signing up.
Phone: (888) 494-0588 Email: [email protected]
Assuming people want to hear from you
If you just grow the list is meaningless, if you have achieved it through shady tactics. Only add people, who have asked specifically to be added.
Phone: (888) 494-0588 Email: [email protected]
Sending the mails too frequently
Just loading the subscriber’s inbox with messages gives high brand damage.
Phone: (888) 494-0588 Email: [email protected]
Avoiding Landing page
It’s sensible to possess a landing page for our email list, to steer them to sign in.
Phone: (888) 494-0588 Email: [email protected]
Resources:
• http://bluemailmedia.com/
• http://boostblogtraffic.com/email-list-mistakes/
Blue Mail Media Inc 300, E Royal Lane, Suite 127 Irving, TX 75039 Phone : 1-888-494-0588 Email : [email protected]