11 an introduction: mpg active. 22 born in 2004 an independent legal entity since beginning 2006...
TRANSCRIPT
11
An Introduction: MPG Active
22
Born in 2004
An independent legal entity since beginning 2006
Offices in Delhi, Mumbai, Bangalore, Chennai and Hyderabad
Launched the Digital Media operation Media Contacts in 2006
Launched Havas Sports and B6 in 2007. Also set up a 20 strong global centre of excellence for search marketing in Hyderabad. The centre would expand to a 100 before end of 2008.
This year a new division called Catalyst would be launched. This unit wild focus on Strategy and Modeling for the network clients.
Launched the OOH Media wing called “ACTIVE” in May 2008.
Introduction
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Out-of-HomeMedia Planning,
Buying, Activation and
Audit services.
• Traditional Assets
• Ambient
opportunities
• Transit Formats
• Technology
Integration
• Digital Outdoor
RetailInnovations, design,
fabrication and
deployment.
• Branding and visibility• In-Shop Displays• Retail Programs• Mystery Shopping / Retail Audit• Merchant Acquisition Programs• Shopping Festivals
BTLEnd to end BTL
support services
including:
• Activation• Events• Promotions• Seminars/Conferences• Training Meets• Lead Generation• Customer Acquisition• Outsourced Sales Programs• Direct Marketing• Exhibitions• Loyalty Programs
Our strength lies in merging various disciplines of marketing and communication through a harmonious single window operation.
A C T I V E
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Havas’ Media Arm: Expertise In All Disciplines
Online and digital network
Sports marketing network
Branded entertainment
network
Global Media network
Global Media network
Fully Integrated Global Media Planning & Buying Expertise
We are a French Company based in Spain
OOH
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TokyoNew York
Paris
LondonAmsterdam
MadridMiami
Hong Kong
Singapore
Sao Paulo
Delhi
SydneyCape Town
Global Coverage
105 markets$13,000m billings
3,200+ professionals1,000+ clients worldwide
Regional Co-ordination HubsNew York, Miami
London, Paris, Madrid, MilanSingapore, Mumbai
Mumbai
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Technology Integration in OOH
Projection DisplaysPricing directly related to place and length of the projection and permission feesPowerful light projection systems may be used to project image(s) onto available, large projection surfaces, providing large-scale advertising and instant exposure for your advertising campaigns and promotional advertising.
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Events & Personalized Communication Projects
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We have executed the following Outdoor Campaigns
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5th Floor,Tower - A,DLF Building No.9 DLF Cyber City,Phase-III, Gurgaon-122002(Haryana) India
+91-124-4684400,4684499
Contact