10+1 simple ecommerce tips to increase sales
DESCRIPTION
On eCommerce, we tend to aim for the difficult ones, and neglect those small details that can increase our sales. On this presentation, we identify 10+1 of those little details, that can make a big impact. This presentatin was given at the eBusiness World Conference, held at the Caravel Hotel in Athens, Greece.TRANSCRIPT
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Women 25-35Orders over €40
Men named‘Bill’
Men livingin Athens
Women that bought brand
‘A’
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70% of consumers consult reviews or ratings before making a purchase
90% of online consumers trust recommendations from people they know
70% trust consumers they don’t know; 27% trust experts; 14% trust advertising
63% of customers are more likely to purchase based on reviews
Sources: Business Week, Econsultancy, BazaarVoice, iPerceptions
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Source: Reevoo
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1,638,000 reviews!!!(wouldn’t you buy it?)