10 years anniversary of the 2004 eu enlargement th march 2014 and karlovarské minerální...
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![Page 1: 10 years anniversary of the 2004 EU enlargement th March 2014 and Karlovarské Minerální Vody.pdf · • Kaufland‘s success is based on good, fair and sustainable relationships](https://reader036.vdocuments.mx/reader036/viewer/2022071112/5fe9061bfe895e55873ea52e/html5/thumbnails/1.jpg)
10 years anniversary of the 2004 EU enlargement18th March 2014Brussels
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Retail company
Supplier
Joint projects
Conclusion
Overview
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Retail company
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Retail companyCZ/Europe
� Stores• 115 in Czech Republic• 1.150 in Europe• Average sales area in CZ: 3.300 m2
• Average number of articles in CZ: 22.000
� Employees• 16.000 in Czech Republic• 140.000 in Europe• minimum wage: Kaufland CZ pays 24 %
more than stipulated by law
� Distribution Centers• 2 in Czech Republic• 17 in Europe
� Meat Factories• 1 in Czech Republic• 4 in Europe
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Retail companyCZ/Europe
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Kaufland Czech Republic
• since 1997 in Czech Republic
• 115 stores
• Strong focus on regional products allows Kaufland tomeet consumer expectations: about 78% of products are of Czech origin
• Kaufland‘s success is based on good, fair andsustainable relationships with its suppliers, especiallywith SMEs
• Kaufland supports the European Supply Chain Initiative
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Supplier
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Company history
• Mattoni was established in 1865
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Company today
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Product portfolio
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Development of mutual turnover together with Kaufland
31.656.998 Kč
291.705.178 Kč
- Kč
50.000.000 Kč
100.000.000 Kč
150.000.000 Kč
200.000.000 Kč
250.000.000 Kč
300.000.000 Kč
350.000.000 Kč
1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
Obrat v CZK
Economic growth and win-win situation for Karlovarské Minerální Vody and Kaufland due to good and fruitful cooperation.
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Joint projects
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Fruitful cooperation of KMV and Kaufland
• Environmental impact of our cooperation− We cooperate on reducing
packaging material
− Through common logistic projects we make sure that trucks are used in an optimal way
• Product innovation and development
− "Innovation-Cooperation"
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Fruitful cooperation of KMV and Kaufland
• The result - over the last 10 years we havelowered the environmental burden:
– Reduction of carbon footprint by 21%– Decrease of emissions by almost 25%– Decrease in energy consumption by
more than 18%– Reduction of PET amount per bottle by 20%
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Together we are strong!