"10 tips to build your personal brand in order to grow sales" by j. mcdonald

10 TIPS TO BUILD YOUR PERSONAL BRAND IN ORDER TO GROW SALES JASON MCDONALD, DIRECTOR OF STRINGCAN

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JASON MCDONALD DIRECTOR AT STRINGCAN

10 TIPS TO BUILD YOUR PERSONAL BRAND IN ORDER TO GROW SALES

10 tips to build your personal brand in order to grow your sales

JASON McDONALDStringCan Interactive

Innovation. Collaboration. Digitalization.

@StringCanEU @JMcDonaldIntl

linkedin.com/company/stringcan-interactive fr.linkedin.com/in/jasondmcdonald/

StringCan.fr WithaMentor.com

Let’s Play on Twitter

Make Money

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https://pixabay.com/static/uploads/photo/2014/02/01/18/01/money-256319_960_720.jpg https://farm2.staticflickr.com/1316/5145322759_ceeb2d9d9a_o_d.jpg

Customer VC - Jim Goetz

•Innovation •Advantage •Profit / Benefit

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https://pixabay.com/static/uploads/photo/2014/04/02/10/57/thought-bubble-305053_960_720.png

•Risk •More Work•Looking bad

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•Website • Video • Article (6 months ago)

Your Startuphttps://upload.wikimedia.org/wikipedia/commons/4/46/Baby2.gif

• Innovation (Benefit)•New Product (Advantage)• Scalable (Profit)


•Most startups Fail • They don’t know how to work with us •How will I look if this goes south?


“I’ve come to learn that my initial investment is more about the person versus the product that I am buying into.”

Daymond John https://pixabay.com/static/uploads/photo/2015/12/09/22/19/shark-1085669_960_720.png

“You never get a second chance to make a first impression”

Mr. Will Rogers

Are Your Personal Search Results Hurting Your Startup Success? 5 Must Answer Personal Branding Questions for Start-up Founders

1. Understand what you want to be known for

2. What makes you unique?3. What skills, smarts, or attitude do you

have that will make people want to work with, follow or “friend” you – in real life or online?

4. How can you help others?5. What sort of contribution will make you

feel satisfied?

Who are you?

3 Tips for the US

6. Don’t Focus on where you went to school

7. Your online footprint should be in English

8. US references are worth their weight in gold

8. Focus on learning something new

9. Try and find ways to give back

Networkinghttp://www.publicdomainpictures.net/download-picture.php?adresar=60000&soubor=business-card.jpg&id=52680

Visibility http://www.forbes.com/sites/shelliekarabell/2016/01/26/french-entrepreneurs-ready-for-the-us/#10370d131c36

10. Get on stage early and often

Case Study

• Arrived in France - June 2013 • Number of people I knew in Paris – 1• Level of French – I could order dinner

Case Study

1. Understand what you want to be known for

2. What makes you unique?3. What skills, smarts, or attitude do

you have that will make people want to work with, follow or “friend” you – in real life or online?

4. How can you help others?5. What sort of contribution will

make you feel satisfied?

1. Expert in the US Market

2. American, public speaker, very open

3. Affection for France, Belief in the French Tech Scene, Deep Digital Background

4. NextGen, Startups Calling, Promote US / French Business

5. Companies succeed

6. Don’t Focus on where you went to school

7. Your online footprint should be in English

8. US references are worth their weight in gold

6. AmCham Board / ESSEC / CCI

7. French Lessons Twice a Week

8. BNP Paribas

Case Study

Networking 8. Focus on learning something new9. Try and find ways to give back

Visibility 10.Get on stage early and often

Networking 8. I am always asked what I do 9. I love finding people jobs, clients

and partners Visibility 10. Joined Toastmasters

JASON McDONALDStringCan Interactive

Innovation. Collaboration. Digitalization.

@StringCanEU @JMcDonaldIntl

linkedin.com/company/stringcan-interactive fr.linkedin.com/in/jasondmcdonald/

StringCan.fr WithaMentor.com

SEE YOU SOON! LOVE. THEFAMILY.CO

"10 tips to build your personal brand in order to grow sales" by j. mcdonald

Small Business & Entrepreneurship