10 lessions learned in social media and how this applies to social selling
DESCRIPTION
Over the last 10 years we have come to terms of how to use social media. From this you should have learned 10 things that will become important when launching a social selling program in your company.TRANSCRIPT
10 lessons about Social Media you should have learned over the last years
and what that means for Sales and Selling
Mic Adam
Vanguard Leadership
Evolution of Social Media Usage
Prospecting is changing
David Meerman Scott
It has been said a lot today!
It is no longer a lineair journey
Don’t believe me?
Meet Social Selling
CreateProf
Profiles
DetectBuyingSignals
To close Deals
Optimizing Your Profiles
Find, Curate and Share Content
New world of tools
Why these 10 lessons learned are important for Social Selling!
Opening Social Media -> Sales is seeing the opportunities
Awareness -> Understand where customers might be to create a presence
SoMe Policy -> Good guidelines for personal & professional use
Roll-Out -> Understanding of SoMoPol existence
Training -> Effective use of Social Media
Amplification -> Know where company content is
Employee Branding -> Professionalize image & profile
Monitoring -> Listen to clients and buying cues
Response chart -> understand how to react and get help
Content Curation-> How it can add value and find where
Connect with me!
@MICADAM
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/MICVADAM
MICVADAM
/MICVADAM
+32 47850 41 35
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