10 essential online branding tips for chocolate, candy, and coffee shop

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Post on 12-Aug-2015

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Tip 1. Create relationships.

Relationships lead to opportunities.

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Tip 2. Branding is not only about

ubiquity, visibility, and functions; it is about bonding emotionally

with people in daily life.

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Tip 3. A brand’s strength is built

upon its determination to promote its own distinctive values and

mission.

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Tip 4. Know your strengths.

Outsource your weaknesses.

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Tip 5. Know your audience. Build

your strategy. Police your brand. Be consistent and care.

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Tip 6. Branding needs to be about

the cause - not staff or celeb.

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Tip 7. Your network is everything

in the branding environment. They will save you and support you

through thick and thin. Just build it right .

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Tip 8. Imagination gives

dimension to an online branding campaign.

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Tip 9. Be honest about your

product or service. Negatives spread faster than celebrity

gossip.

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Tip 10. Manage your online

reputation. It is very important for your brand.