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    1-The Event of Bizerte Smart City 2018............................................................3

    -Objectives................................................................................................................4

    2- Overview of the 2017Edition..............................................................................5

    3-Participation at Smart City Expo World Congress..................................8

    4-The Second Edition ...........................................................................................9

    5-Press and media plan......................................................................................10

    6-Smart Salon..........................................................................................................14

    7- Offers...................................................................................................................20

    -Event planning.....................................................................................................22

    -Media plan............................................................................................................23

  • 3

    Under the high patronage of the head of government, the organizing committee is

    reorganizing for the second consecutive year Bizerte Smart City at the Convention

    Center of Bizerte.

    The 18th, 19th and 20th of April 2018 will bring together all the economic, institutional,

    scientific-research actors of the IOT sphere community and the most innovative up-

    to-date trends.

    From a socio- economic perspective, the approach “Bizerte Smart City” relies on the

    support of the projects that are planned by the state within the framework of the five

    year plan 2016-2021. This provides nearly 1600 million Dinars of investments in the re-

    gion of Bizerte on the establishment of dynamic regional through private investments

    so as to attract public investments. The aim is to benefit the region from this financial

    windfall, reduce the unemployment rates and strengthen the regional and the natio-

    nal economy.

    The Event Bizerte Smart City 20181

  • 44

    Facilitating the relationship of experts: professional exchanges of

    knowledge and practices.

    Enhancing and implementing the Tunisian know-how at the service of the

    smarts Cities domain .

    Demonstrating and promoting the latest innovations and high value-added

    smarts services in these sectors :

    Urban Design - Tourism - Medical – Industry - Service - Logistic - Sport E-government - Agriculture

    1-2 Objectives

    Sharing the experience of Bizerte Smart City 2017 with the other Tunisian

    cities.

    Making from Bizerte a territory with positive energy for green growth

    The conferences will be presented by speakers and experts to talk about

    the concept of Bizerte Smart City (characteristics, axes…)

  • 55

    2 Overview of 2017 edition

    Ministers

    University

    Journalists

    Public figures

    Tunisian Companies

    Associations

    International agencies

    Foreign companies

    Multinational institutions

    Public institutions

  • 6

    They took part in the 2017 Edition

    They took part in the 2017 Edition

  • 7

    The extreme moments of the first Edition

    The exhibitors

  • 8

    Tunisia has marked its first participation at Smart City Expo World Congress in Barcelona,

    which took place on 14 – 15 et 16 of November 2017 thanks to the adhesion of the association

    Bizerte 2050 & Bizerte Smart City.

    This participation has been enriched with activities, partnership and has aroused the interest

    of the organization of Smart City Expo World Congress which honored the members of dele-

    gation in the presence of the Ambassador of Tunisia in Spain Mr. Wassef Chiha.

    Participation at Smart City Expo World Congress Barcelona 2017

    3

    The partners of Smart City Expo World Congress Barcelona

  • 99

    The event is organized on 18, 19 and 20 of April in the palace of congress in Bizerte.

    Bizerte Smart City is the new appointment of public authorities, decision-makers,

    poles, professionals, trusteeship, innovation actors, centers and laboratories of re-

    search and development, NGO of civil society, start-up, SMEs and large compa-

    nies, schools, universities, scientific networks…

    nd

    The expected audience Edition 4 The 2

  • 1010

    Backstage poster - (1)

    -Video projection

    -Logo of organizers and partners

    Roll Up – (2)

    -Advanced graphical charter

    -2 x 1 m

    Notebook (80)

    -50 pages

    -Logos of organizers and partners

    Press document –(80)

    -Graphic charter

    - Logo of organizers and partners

    Wafer of the Event (5.000)

    -Three sections

    -Three sections graphical char-

    ter

    -Logos of organizers and Spon-

    sors

    Panel of the program (4.000)

    -Two sections

    -Three sections

    -Logos of organizers and Spon-

    sors

    Guide of BSC (3.000)

    -96 pages

    -Logos sponsors

    -Logos partenaires

    BSC bag (2.000)

    -Format 32x24 cm

    -Logos of sponsors

    -Logos of partners Invita-

    tions-(5000) notebook (4.000)

    -50 pages

    -Logo of organizers & partners.

    Folder (4.000)

    -Logos of organizers and Spon-

    sors

    Exhibition plan - (6)

    -Format: 2, 5 x 1,5m

    -Foam panels

    Roll-up- (12)

    -Format: 2 x 1 m

    - Advanced graphical charter

    Touch screen - (6)

    -Screen: 12 inches

    Press &Media plan 5 Press conference Printed matter

    Sign holders

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    Backstage plenary chamber - (1)

    -Light structure

    - 2 LED screens

    - Official sponsors logos

    Backstage other workshops-(x)

    -Light structure

    Banner -(20)

    -Format : 7 x 1 m

    -Road axes/Capital

    TV Screen-(10)

    -Format: 52

    -Sur pied.

    LED screen - (3)

    -Format: 4 x 3m

    -Plenary chamber& Hall

    Reception at the airport

    -Reception Desk-(1)

    -Roll-up-(2)

    Reception at the hotel

    -Reception Desk - (1)

    -Roll-up-(2)

    Reception at the fair

    -Booth mock up

    - Reception Desk-(1)

    Badging

    -Desk of badging-(10)

    -Light structure

    -Badge-(10.000).

    Tunis Carthage Airport 15 days

    Official sponsors logos

    Web site

    Mailing Campaign 10.000 ad-

    vertizing insert in the sites:

    -Express FM

    -Webmanagercenter

    -Invest in Tunisia

    Radio Spot 30 days

    Press insert

    -The presse magazine

    Planning in consultation with

    the official sponsors

    10 panels 4x2.5m (Greater Tu-

    nis)

    05 panels 4 x2.5m (Bizerte)

    Digital display bridge of Bizerte

    Logistics of reception

    Display Media Stand

    Digital medium

    Media and press

    Billboard campaign

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    WHY EXHIBITING?5-1

    Getting to know the Tunisian and international offer in the field of Smart

    Cities.

    Discovering innovations Smart Cities.

    Participating in workshops

    Participating in B2B meetings organized between national and internatio-

    nal ICT customers and retailers.

    Organizing appointments in order to benefit from personal advice concer-

    ning your projects.

    Exchanging moments in order to share experiences between people.

    A special room in the smart cities and the ICT holding 12 000 qualified visi-

    tors involving :

    -More than 3000 decision makers and foreigners

    -More than 2000 Tunisian SME in agriculture, industry, services, and multina-

    tionals which operate in energy and technology domains

    -More than 100 international decision makers of public and private sectors,

    visitors including

    -Students

    -Civil society

    B2B meetings with decision makers especially internationally

    (Africans, Europeans ...)

    A conductive Environment that permits the exchange of knowledge between

    professionals.

    WHY VISITING?5-2

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    A Smart Room will be locally decorated during the four days of the Event. It will

    bring together the advertisers, the brands, the startups and the technological

    actors of Smart cities.

    The room will be divided into three areas:

    1 - Start-up expo: exhibition of the palace

    2 – Tent Area 1

    3 – Tent Area 2

    -FSI mobile operator

    -Poles of competitiveness

    -Architecture

    -Public services

    -Construction company

    -Augmented reality and connected objects

    -Could accommodation security

    web agency / digital/ interactive

    -Big Data / analytics

    -Mobile marketing / Multi Devices & responsive design

    -Social marketing

    -Services et e-commerce tools

    -Renewable Energy

    -Building

    -Logistic et transport

    -Un