1 the economic census and you. 2 what users need to know economic census overview and uses how the...
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TheTheEconomic Economic Census Census and Youand You
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What Users Need to KnowWhat Users Need to Know
Economic CensusOverview and usesHow the data are classified (NAICS)How the data are published (1997 / 2002)Working with the data
Local data from current programs
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Economic
data collected from businesses
Demographic
data collected from households
Census TerminologyCensus Terminology
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• Advance Monthly Retail Sales
• Manufacturing and Trade: Inventories and Sales
• Monthly Wholesale Trade
• Manufactures’ Shipments, Inventories and Orders- Quarterly Services Survey [NEW]
• Housing Starts
• Value of New Construction Put in Place
• Housing Completions
• New Homes Sold and for Sale
• US International Trade in Goods and Services
• Quarterly Financial Report (two releases)
• Housing Vacancies
Principal Economic IndicatorsPrincipal Economic Indicators
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Surveys vs CensusSurveys vs Census
Economic Census
•Every 5 years (years ending in 2 & 7)
•Industry/product detail
•Detailed Geography
Economic Surveys
•Annual, quarterly, monthly
•Limited detail
•Mostly national
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“The Economic Census is indispensable to understanding America’s economy…”
--Alan Greenspan, Chairman, Federal Reserve Board of Governors
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Public Sector UsesPublic Sector Uses
• Benchmarking• Tracking economic change• Attracting new businesses• Assisting business development
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“Sound and timely economic
data are the fuel that powers
business decision making…”
--Thomas J. Donohue, President,
United States Chamber of Commerce
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Private Sector UsesPrivate Sector Uses
Study your industryMarket shareProduct trendsStrategic planning
What’s my share?
How does my firm compare?
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Private Sector UsesPrivate Sector Uses
Study your industryMarket shareProduct trendsStrategic planning
Study business markets
Site locationsSales territoriesForecasting salesWhere are my
customers? suppliers?
competitors?
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Private Sector UsesPrivate Sector Uses
Study your industryMarket shareProduct trendsStrategic planning
Study business marketsSite locationsSales territoriesForecasting sales
Evaluate investmentsEstimate market sizeData for loan applications
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Not covered
Governments
AgricultureConstruction
MiningManufacturing
Transp, Utilities
Wholesale
Retail
Finance, Insurance, Real Estate
Service
Economic Census CoverageEconomic Census Coverage
Sector contribution to GDP
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Increasing Census CoverageIncreasing Census Coverage
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Administrative records3 out of 4 businesses
Direct collection97% of output
Economic Census Economic Census Data CollectionData Collection
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IndustrIndustry y
ClassifiClassifi- -
cationcation
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Economic Census TableEconomic Census Table
Data classified by industry
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Standard Industrial Classification SystemStandard Industrial Classification System
• Developed in 1930's
• Updated every 10-15 years
•Dominated by manufacturing
SICSIC
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NAICSNAICS
NorthAmericanIndustryClassificationSystem
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NAICSNAICS
North
American
Industry
Classification
System
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New Numbering SystemNew Numbering System
Example DescriptionCodeLevel
Information51Sector
Broadcasting (except Internet)515Subsector
Radio and Television Broadcasting5151Industry Group
Radio Broadcasting51511Industry
Radio Stations515112U.S. Industry
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NAICS SectorsNAICS Sectors
11 Agriculture, Forestry, Fishing, and Hunting 21 Mining 22 Utilities 23 Construction 31-33 Manufacturing 42 Wholesale Trade 44-45 Retail Trade 48-49 Transportation and Warehousing 51 Information 52 Finance and Insurance 53 Real Estate and Rental and Leasing
54 Professional, Scientific and Technical Services
55 Management of Companies and Enterprises
56 Administrative and Support and Waste Management and
Remediation Services61 Educational Services 62 Health Care and Social Assistance 71 Arts, Entertainment and Recreation 72 Accommodation and Food Services 81 Other Services (except Public Administration) 92 Public Administration
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New SectorsNew SectorsSIC Division NAICS Sector
Transportation, Communications, and Utilities
UtilitiesTransportation and Warehousing
Finance, Insurance, Real Estate
Finance and InsuranceReal Estate and Rental and Leasing
Retail Trade Retail TradeAccommodations and Food Services
Service Industries
Professional, Scientific, and Technical SvcAdministrative & Support and
Waste Management & Remediation SvcsEducational Services
Health Care and Social AssistanceArts, Entertainment, and Recreation
Information
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New SectorsNew SectorsSIC Division NAICS Sector
Transportation, Communications, and Utilities
UtilitiesTransportation and Warehousing
Finance, Insurance, Real Estate
Finance and InsuranceReal Estate and Rental and Leasing
Retail Trade Retail TradeAccommodations and Food Services
Service Industries
Professional, Scientific, and Technical SvcAdministrative & Support and
Waste Management & Remediation SvcsEducational Services
Health Care and Social AssistanceArts, Entertainment, and Recreation
Information
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Accommodation and Accommodation and Food Services Food Services
Created from
Service IndustriesHotels and other lodging
Retail TradeEating and drinking places
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Retail vs WholesaleRetail vs Wholesale
Wholesale Trade
Sells to business
Office or warehouseAdvertise to tradeDisplay little or no merchandise
Retail Trade
In SICSells to consumers
In NAICSLocation attracts publicAdvertise to publicDisplay merchandise
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Two Views of 1997 Retail TradeTwo Views of 1997 Retail Trade
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Two Views of 1997 Retail TradeTwo Views of 1997 Retail Trade
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EstablishmentEstablishment
A store, warehouse, factory, etc. at a single physical location
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CompanyCompany
One or more establishments under common ownership or control
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NAICS ManualNAICS Manual
Definition for each industryDefinition for each industry
Alphabetic indexAlphabetic index
Correspondence tablesCorrespondence tables
2002 Edition
•NAICS02 to NAICS97
•NAICS97 to NAICS02
1997 Edition
•NAICS97 to SIC
•SIC to NAICS97
In print
and
at www.census.gov
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Brie between NAICS and SICBrie between NAICS and SIC
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Assembling Time SeriesAssembling Time Series
SIC 1987 1992 (1997)
NAICS 1997 2002 2007
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Changes for NAICS 2002Changes for NAICS 2002
Sector Type of change New industries
Construction Major changes Residential remodelers
Wholesale Trade Separated Agents and Brokers—affects all industries
Wholesale electronic markets
Retail Trade Subdivided 2 industries
Discount dep’t stores
Electronic shopping
Electronic auctions
Information Renumbering
Moved Internet
Internet publishing and broadcasting
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Economic Economic Census Census ProductsProducts
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www.census.govwww.census.gov
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Industry SeriesIndustry Series
Goods-producing Construction, Mining, Manufacturing
Separate reports for each 6-digit industryIncl. products and materials National, limited state data
Service-producingSectors 22, 42 to 81
New for 2002•Reports for groups of industries•Includes products•National data only
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Economic Census GeographyEconomic Census Geography
U.S.
States
Metro areas
Counties
Places of 2,500+ Inhabitants
ZIP Codes
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Likely Sequence of StatesLikely Sequence of States
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Comparative StatisticsComparative Statistics
Economy-wideFor 1997, shows SICs by State For 2002, will show NAICS97 by StateNo substate geography
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Bridge between NAICS and SICBridge between NAICS and SIC
2002: Bridge between NAICS 02 and NAICS 97National dataBasis for converting other data
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Subject ReportsSubject Reports
Separate reports for each sectorIn service-producing sectors
Product linesstate data for many industriesMetro data for wholesale, retail, accommodations only
Establishment and firm sizeMiscellaneous subjects
limited state data
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E-Commerce StatisticsE-Commerce Statistics
New for 2002Economy-wide, 3-digit NAICSIncludes sales via Internet and otherU.S., state data
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ZIP Code StatisticsZIP Code Statistics
•Primarily establishment counts by size•Not in print or PDF
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ZIP Code StatisticsZIP Code Statistics
Scope:Selected sectors only
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Nonemployer StatisticsNonemployer Statistics
Businesses w/o paid employees account for70% of all businesses 3.5% of all salesExcluded from other census reportsU.S., State, county & metro data Updated annually
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Other ReportsOther Reports
Censuses of Island AreasBusiness ExpensesSurvey of Business Owners
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• Women • Black• Hispanic• American Indians and Alaska Natives• Asians and Pacific Islanders• Minority Summary• Company Summary
Survey of Business Survey of Business OwnersOwners
Formerly the surveys ofMinority- and Women-Owned
Business Enterprises
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SBO includes NonemployersSBO includes Nonemployers“All Firms”
includes employers and nonemployers
Most census figures limited to “Firms with paid employees”
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2002 SBO Report Schedule2002 SBO Report Schedule
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••New name: Survey of Business Owners
•Race counts will include multi-race•Classification by NAICS•New owner characteristics:
•age, education, hours worked, disability
•New business characteristics: •home-based, family-owned, franchising, year started, financing
What’s New for What’s New for 20022002
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What’s New for 2002?What’s New for 2002?
NAICS– New industries– Fewer out-of-scope industries
Industry Series for service sectorsE-CommerceExpanded Survey of Business OwnersAmerican Factfinder & CD-ROM
features convergeMicropolitan Statistical Areas
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1997 Metropolitan Areas
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2002 Metropolitan Areas
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TheTheEconomic Economic Census:Census:Accessing the Accessing the DataData
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www.census.govwww.census.gov
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MediaMedia
ConventionalPrinted reports (only a few)PDFs on the Internet“Print-on-Demand” reports
DatabasesOn CD-ROM (1997) or DVD-ROM (2002)On Internet--via American Factfinder
Drill-down tables on the Internet
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American FactFinder American FactFinder and DVD-ROMand DVD-ROM
FreeNo waiting for a new
discNo installationWorks with UNIX and
Mac, not just Windows
No internet hookupFaster retrieval Extra functionalityMore export formats flat ASCII, dbf, 123No limits on exportsIncludes 97 SIC dataIncludes 97 ZIP data
AFF Advantages CD / DVD Advantages
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www.census.govwww.census.gov
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www.census.govwww.census.gov
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Census Economic Datafor Local Areas
5-year intervals–Economic Census–Survey of Business Owners
Annual–County Business Patterns–Nonemployer Statistics–Annual Survey of Manufactures–Statistics of U.S. Business
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www.census.gov
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County Business PatternsCounty Business Patterns
P1998 - 2002 - reported by 1997 NAICSP2003 and future - reported by 2002 NAICS
Establishments, employment and payrollNo sales or receipts
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Annual Survey of ManufacturesAnnual Survey of Manufactures
Establishments with paid employees
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www.census.gov
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Provide feedback via a PDF of this session is available at:
http://www.census.gov/econ/census02/guide/pdfissues.htm
-or-
E-mail: [email protected]
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(919) 733-7061
http://sdc.state.nc.us
North Carolina State Data CenterN.C. Office of State Budget & Management