1 pc online advertising menu october 2014 it and mobile device information site for businesspeople...
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PC Online Advertising Menu October 2014
IT and Mobile Device Information Site for Businesspeople
20141030Please review the following document for more information about requesting and placing advertisements.http://adweb.nikkeibp.co.jp/adweb/wad/doc/bp_kitei.pdf
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What is PC Online?
サイトパフォーマンス
▶Site Data
Monthly page views 4,768,522Monthly unique users* 1,053,604
*Based on the number of unique browsers◆As of August 2014 (Data collected by SiteCatalyst)
Number of homepage page views 373,781
Segment No. of page viewsMobile devices & smart phones 1,006,984PCs, peripherals, and cameras 976,102Cloud computing, software & security 1,067,403DIY PC Online 295,209Education & ICT Online 42,222
Segment Total 3,387,920
■Breakdown
PC Online provides features and explanatory articles carefully selected from Nikkei BP’s various PC-related publications for online access. In addition to abundant information relating to PC, peripheral, and software use, PC Online is also a site for the early provision of information on the latest trends concerning iPads and smart phones. When introducing new products and services, PC Online provides useful and valuable information to businesspeople.
IT and Mobile Device Information Site for Businesspeoplehttp://pc.nikkeibp.co.jp/
Contact information: [email protected] [AD Web] http://adweb.nikkeibp.co.jp/adweb/wad/
3* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
PC Online Advertising Menu (Part 1)
Menu Appears On Appearance Availability DurationEstimated
ImpressionsAd Rates Remarks
Home page welcome page 35,000imp
Home page 85,000imp
Top rectangle Home page Fixed 1 1 Week 85,000imp JPY500,000 Fixed period
Welcome banner Article welcome page Rotation 2 1 Week 150,000imp JPY900,000 Fixed period
First rectangleAlmost all pages except for the home
page and education & ICT pages
Theme site first rectangle(mobile devices)
Mobile device & smart phone pages
Theme site first rectangle(PCs)
PC & Mac pages, peripheral & camerapages, beginners pages
Theme site first rectangle (IT)Cloud computing pages, security
pages, software pages
Theme site first rectangle (DIY) DIY PC pages
Theme site first rectangle(education & ICT)
Education & ICT pages Rotation 2 1 Month 35,000imp JPY100,000 Fixed period
Second Rectangle Almost all pages Rotation ― Any ― JPY0.5/imp Fixed imps
Rectangle beneath article Almost all pages Rotation ― Any ― JPY0.2/imp Fixed imps
Text ad (PC Online's Weekly) Almost all pages Fixed 4 2 Weeks 1,600,000imp JPY300,000 Fixed period
Advertorial site ― ― ― 1 Month ― JPY200,0000 Fixed period
PC Online e-mail header ad ― ― 3 Once 255,000 JPY250,00038 two-byte
characters x 5lines
PC Online e-mail center ad ― ― 1 Once 255,000 JPY150,00038 two-bytecharacters x
10 lines
JPY0.8/imp Fixed imps
Fixed periodTop welcome banner +Top rectangle
Fixed 1 Week1 JPY1,000,000
Rotation ― Any ―
4* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
PC Online Advertising Menu (Part 2)
Menu Appears On Appearance Availability DurationEstimated
ImpressionsAd Rates Remarks
Web welcome panelWelcome page of sites optimized for
smartphones (iPhone & Android)Fixed 1 1 Week 50,000imp JPY150,000 Fixed period
First web panelAlmost all page of sites optimized for
smartphones (iPhone & Android)Rotation ― Any ― JPY2.0/imp Fixed imps
Second web panelAlmost all page of sites optimized for
smartphones (iPhone & Android)Rotation ― Any ― JPY1.5/imp Fixed imps
Smartphone rectanglebeneath article
Almost all page of sites optimized forsmartphones (iPhone & Android)
Rotation ― Any ― JPY0.8/imp Fixed imps
Smartphone text adAlmost all page of sites optimized for
smartphones (iPhone & Android)Fixed 1 1 Week 100,000imp JPY200,000 Fixed period
5* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
+
Top Welcome Banner & Top Rectangle
Menu Top Welcome Banner + Top Rectangle
Appears on Top Welcome Page + Top page
Appearance FixedAvailability 1
SizeTop Welcome Banner: W 640 x H 480 pixelsTop Rectangle: W 300 x H 300 (250) pixels
Ad Material Flash/GIF or JPEGStart Date TuesdaysEstimatedImpressions
Top Welcome Banner: 35,000impTop Rectangle: 85,000imp
Duration/Frequency
1 Week
Ad Rate JPY1,000,000
NotesFrequency control for the welcome banner is set every 12 hours(to control the number of displays launched by user access)
6* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Top Rectangle
Menu Top Rectangle
Appears on Top page
Appearance Fixed
Availability 1
Size W 300 x H 300 (250) pixelsAd Material Flash/GIF or JPEG
Start Date Tuesdays
EstimatedImpressions
85,000imp
Duration/Frequency
1 Week
Ad Rate JPY500,000
7* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Welcome Banner
Menu Welcome Banner
Appears onArticle Welcome Page (shown when accessing an articlepage)
Appearance RotationAvailability 2Size W 640 x H 480 pixels Ad Material Flash/GIF or JPEGStart Date TuesdaysEstimatedImpressions
150,000imp
Duration/Frequency
1 Week
Ad Rate JPY900,000
NotesFrequency control for the welcome banner is set every 12 hours(to control the number of displays launched by user access)
8* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
First Rectangle
Menu First Rectangle
Appears onAlmost all pages except for the home page and education &ICT pages
Appearance RotationAvailability ―Size W 300 ×H 300 (250) pixelsAd Material Flash/GIF or JPEGStart Date AnyEstimatedImpressions
―
Duration/Frequency
Any
Ad Rate JPY0.8/imp.
9* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Theme Site First Rectangle (Mobile Devices)
Menu Theme Site First Rectangle (Mobile Devices)Appears on Mobile device & smart phone pagesAppearance RotationAvailability ―Size W 300 × H 300 (250) pixelsAd Material Flash/GIF or JPEGStart Date AnyEstimatedImpressions
―
Duration/Frequency
Any
Ad Rate JPY0.8/imp.
10* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Theme Site First Rectangle (PC)
Menu Theme Site First Rectangle (PC)
Appears onPC & Mac pages, peripheral & camera pages, beginnerspages
Appearance RotationAvailability ―Size W 300 ×H 300 (250) pixelsAd Material Flash/GIF or JPEGStart Date AnyEstimatedImpressions
―
Duration/Frequency
Any
Ad Rate JPY0.8/imp.
11* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Theme Site First Rectangle ( IT )
Menu Theme Site First Rectangle (IT)Appears on Cloud computing pages, security pages, software pages Appearance RotationAvailability ―Size W 300 ×H 300 (250) pixelsAd Material Flash/GIF or JPEGStart Date AnyEstimatedImpressions
―
Duration/Frequency
Any
Ad Rate JPY0.8/imp.
12* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Theme Site First Rectangle ( DIY )
Menu Theme Site First Rectangle(DIY)Appears on DIY PC pagesAppearance RotationAvailability ―Size W 300 × H 300 (250) pixelsAd Material Flash/GIF or JPEGStart Date AnyEstimatedImpressions
―
Duration/Frequency
Any
Ad Rate JPY0.8/imp.
13* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Theme Site First Rectangle ( Education and ICT )
Menu Theme Site First Rectangle (Education and ICT)Appears on Education & ICT pages
Appearance Rotation
Availability 2
Size W 300 × H 300 (250) pixelsAd Material Flash/GIF or JPEG
Start Date First day of month
EstimatedImpressions
35,000imp.
Duration/Frequency
1 month
Ad Rate JPY100,000
14* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Second Rectangle
Menu Second RectangleAppears on Almost all pagesAppearance RotationAvailability ―Size W 300 × H 300 (250) pixelsAd Material Flash/GIF or JPEGStart Date AnyEstimatedImpressions
―
Duration/Frequency
Any
Ad Rate JPY0.5/imp.
15* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Rectangle beneath Article
Menu Rectangle beneath ArticleAppears on Almost all pagesAppearance RotationAvailability ―Size W 300 × H 300 (250) pixelsAd Material Flash/GIF or JPEGStart Date AnyEstimatedImpressions
―
Duration/Frequency
Any
Ad Rate JPY0.2/imp.
16* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Text Ad ( PC Online's Weekly )
Menu Text Ad (PC Online's Weekly)Appears on Almost all pagesAppearance FixedAvailability 4Size Maximum 38 two-byte charactersAd Material TextStart Date TuesdayEstimatedImpressions
1,600,000imp.
Duration/Frequency
2 week
Ad Rate J PY300,000
17* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
PC Online Special Tie-Up Site Standard Package
Rate: JPY2,000,000 (excluding tax)
* When a magazine advertorial is used, the standard package is provided for JPY1 million (excluding tax). Please inquire for further details. * Remote report require a separate fee.
A site that provides useful and valuable information when businesspeople introduce new products and services with an emphasis on operators and small and medium-size businesses and individuals in large corporations (business consumers).
Advertorial site ★PC Online Email
5
Theme Site
4
3
1
Homepage
22
1
3
Advertorial site
Appears on AppearanceDuration/
FrequencyEstimated
ImpressionsSize
★Advertorial site (incl. ad postingand production fees)
― ― ―Approx. two A4-sized pages (approx.3,000 characters)
1 PICK UP Almost all pages Rotation 3,500,000imp. Max. 20 two-byte characters
2 Visual Box Homepage Rotation 1,350,000imp.W 70 x H 70 pixels (GIF/JPEG)Max. 15 two-byte characters x 2 lines
3 Text Ad (PC Online's Weekly) Almost all pages Fixed2 week (from
Tuesday)1,600,000imp. Max. 38 two-byte characters
4 Rectangle beneath Article Almost all pages Rotation 1 month Fixed 200,000imp. W 300 x H 300 (250) pixels
5 PC Online e-mai (2 lines) ― ― 4 times 255,000Max. 37 two-byte characters, secondline is URL
Menu
1 month
18* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
PC Online e-mail Header Ad
Menu PC Online e-mail Header Ad
Availability 3
Size Max. 38 two-byte characters x 5 lines
Ad Material Text
Duration/Frequency
Monday, Wednesday & Friday of each week
Estimated Numberof Deliveries
255,000
Ad Rate JPY250,000
19* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
PC Online e-mail Center Ad
Menu PC Online e-mail Center Ad
Availability 1
Size Maximum 38 two-byte characters x 10 lines
Ad Material Text
Duration/Frequency
Monday, Wednesday & Friday of each week
Estimated Numberof Deliveries
255,000
Ad Rate JPY150,000
20* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Web Welcome Panel
Menu Web Welcome Panel
Appears onWelcome page of sites optimized for smartphones (iPhone &Android)
Appearance FixedAvailability 1Size W 300 × H 300 (250) pixelsAd Material GIF or JPEGStart Date TuesdaysEstimatedImpressions
50,000imp.
Duration/Frequency
1 week
Ad Rate JPY150,000
Notes6-second display (can be looped)Frequency control is set every 12 hours (to control the numberof display times resulting from user access)
21* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
First Web Panel
Menu First Web Panel
Appears onAlmost all page of sites optimized for smartphones (iPhone &Android)
Appearance RotationAvailability ―Size W 320 × H 50 pixelsAd Material GIF or JPEGStart Date AnyEstimatedImpressions
―
Duration/Frequency
Any
Ad Rate JPY2.0/imp.
22* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Second Web Panel
Menu Second Web Panel
Appears onAlmost all page of sites optimized for smartphones (iPhone &Android)
Appearance RotationAvailability ―Size W 320 × H 50 pixelsAd Material GIF or JPEGStart Date AnyEstimatedImpressions
―
Duration/Frequency
Any
Ad Rate JPY1.5/imp.
23* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Menu Smartphone Rectangle below Article
Appears onAlmost all page of sites optimized for smartphones (iPhone &Android)
Appearance Rotation
Availability ―
Size W 300 × H 300 (250) pixels
Ad Material GIF or JPEGStart Date Any
EstimatedImpressions
―
Duration/Frequency
Any
Ad Rate JPY0.8/imp.
Smartphone Rectangle below Article
24* Numbers of display time and distribution times are targets and are not guaranteed. * Consumption taxes will be added to ad rates. * Ad rates, availability, specifications, and so on are subject to change without prior notice. * Please review the separate document concerning ad requests and running ads.
Smartphone Text Ad
Menu SmartphoneText Ad
Appears onAlmost all page of sites optimized for smartphones(iPhone & Android)
Appearance FixedAvailability 1Size Maximum 38 two-byte charactersAd Material TextStart Date TuesdaysEstimatedImpressions
100,000 imp.
Duration/Frequency
1 Week
Ad Rate JPY200,000