1 © nokia ims market making m1.ppt / june 3 2004 / hme confidential nokia offers the interactive...
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1 © NOKIA IMS Market Making M1.PPT / June 3 2004 / HMe Confidential
Nokia offers theInteractive Services Programme
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2 © NOKIA IMS Market Making M1.PPT / June 3 2004 / HMe Confidential
What is the Interactive Services Programme?• The Nokia IP Multimedia Subsystem uses SIP (Session Initiation Protocol) to establish IP
connections between terminals. The IP connection can then be used to carry any IP traffic, for example interactive game sessions or push to talk communication.
• The program is aimed at increasing developer community skill-set in the arena of SIP applications and development
• In return, Nokia believes that Developers will produce attractive suite of applications that can be bundled with sale of terminals with SIP clients.
• In Singapore, M1 has been selected as the operator partner for the IMS Project
• Nokia and M1 is providing Forum Nokia PRO developers a unique opportunity to build IMS applications by providing funding for the developer’s selected for the Programme.
• Developers can find more details about IMS technology at the following url, http://www.nokia.com/nokia/0,8764,43036,00.html
• Sample IMS application would be a multiplayer RPG game where users can use PoC to speak to each other while playing the game.
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3 © NOKIA IMS Market Making M1.PPT / June 3 2004 / HMe Confidential
Key Objectives of the IMS Programme
For Operator• Provide Operator with tools to portray supportive image to
developers & end users through joint market development activities
• Create innovative brand image & positioning• Stimulate mobile data environment and accelerate new revenue
streams from 3G/EDGE networks:• By using IP Multimedia System (IMS) Demo Unit and Nokia
6600 as the first development device with downloadable SIP client
• By creating new business models to support roll-out
For Developers• Ramp up local & international developer skill base through next
generation IP services and usage of standards compliant software tools such as the SIP Service Development Toolkit (SDK)
• Create new technical skill set and new business opportunity for 3G networks
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4 © NOKIA IMS Market Making M1.PPT / June 3 2004 / HMe Confidential
Application Categories
Games (MMOG) Community Apps Enterprise Filesharing/Collaborative Apps Music & Entertainments
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5 © NOKIA IMS Market Making M1.PPT / June 3 2004 / HMe Confidential
Proposal Criteria
• Series60 C++, version 2.6, Symbian 7.0s
• Developer can submit more than one concept and in multiple categories
• Utilize various IMS features
• Concept should be 1-2 page proposal outlining the idea of the application and include a user guide
• Final proposal for 10 finalist should include a basic emulator demo
• Application must be in English
• Apps must NOT be commercially available yet
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6 © NOKIA IMS Market Making M1.PPT / June 3 2004 / HMe Confidential
Operator Contribution
• Provide marketing activities for developer
• Live testing environment in Singapore
• Dedicated resource to help project manage the programme
• Funding for Market Making
• Provide commercial service & terms when IMS is commercially available