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1 Motorola WLAN Solutions for Hotels Telephone wire solution June 21, 2010 Slide 2 2 FIRST in Hospitality 1996 First technology designed for MDU (Expresso) First hotel guest room HSIA at Tokyo Hyatt Over 60 awards and patents 2005 First Adaptive Line Power over telephone (T2) Last Expresso shipment (nearly 1,000,000 total lines) 2009 Milestone: 100,000 lines of T2 Adaptive Line Power patent grant: 7512220 2009 First WiFi AP approved for installation in guest rooms Product shipments double Q-over-Q, 2009 2010 First 802.11a/b/g/n WallPlate AP Slide 3 3 12-years of Hospitality Focus -First product tailored for hotels/MDU introduced in 1996 -Over 60 awards and patents; including invention of HPNA -Market proven; over 1 million lines shipped Innovative Technology Leader -Patented Line Power over telephone signal 2005 -100,000 lines of Line Powered product shipped -Line Powered, Micro-cell wireless WallPlate Access Point PBN Hospitality Customers -Marriott Hotels International -Hilton Hotels -Major hospitality brands; IHG, Starwood, Accor Hospitals -Generale de Sante (France) -Public Hospitals (France) Long standing partner in hospitality Slide 4 4 Case Study: International Hospitality & Management College Problem Limited budget to deploy Wireless networking throughout living quarters and classrooms Stone block construction precludes use of MESH; Cat-5 wiring prohibitively expensive Short installation window during student break Motorola Solution Motorola Solution Install RF Switch with AP300s in ground floor classrooms and AP5181 in outdoor area (21 APs) Install MC-802 Wireless WallPlates in student dorm rooms across two buildings (48 APs) Motorola Solution Value 48 WallPlates installed in three days 30% reduction in cost WallPlate APs are non-obtrusive in historic building Profile Historic building houses a Hospitality and Management College with attention to detail and premium guest service Slide 5 5 Marriott - Wardman Park Washington Property Details -1390 guest rooms -5-star rating, Washington DC, USA Problem: -15% rooms disconnected for HSIA -Bottom 10% in Guest Sat Score (GSS) Solution: -Installed T2 PowerBroadband in 2006 -100% HSIA availability in all rooms Other Marriott Information: -T2/T3 installed in over 100 Marriott properties -Marriott employees can verify approval status: https://extranet.marriott.com/mgs/Global+Source/NALO+Associate/Technology/About+Information+Resources/I R+Departments/IR+Shared+Services/Enterprise+Technology+Planning+and+Engineering/Enterprise+Telecomm unications/Emerging+Technology+New+Services/default.htm Slide 6 6 Hilton - Hilton San Francisco Property Details -1908 guest rooms -4-star rating, San Francisco, CA, USA Problem: -Cisco LRE failing at 40 per month -Little to No WiFi coverage in guest rooms Solution: -Installed T3 with Wireless WallPlate AP -100% WiFi and Wired in all guest rooms -One WallPlate AP covers Five rooms Other Hilton Information: -T2/T3 installed in over 50 Hilton properties including Hilton Hawaiian Village and Grand Wailea -Approved by Hilton corporate IT in 2007 Slide 7 7 IHG - Virginia Beach Holiday Inn Property Details -307 guest rooms, plus conference center -3-star rating, Virginia Beach, VA, USA Problem: -Renovated hotel, but no guest room wireless -HP MSM-317 too expensive to deploy -Hallway installed APs too expensive Solution: -Installed T3 with Wireless WallPlate AP -100% WiFi coverage in all rooms Other IHG Information: -T2/T3 installed by major service providers in US. Approved by IHG corporate IT, October 2009 Slide 8 8 Stamford Hotels and Resorts Syndey AU Property Details -130 luxury guest rooms and suites -5 prestige meeting and function rooms -5-star rating, Syndey, Australia Problem: -No wireless in guest rooms -Difficult to wire for access points without disturbing guests Solution: -Installed T3 with Wireless WallPlate AP 5 minutes/room -No guest disruption, no complaints -100% WiFi coverage in all rooms Other Australia Information: -Accor approved T3 with wireless WallPlate -Installed in over 30 Accor properties in 2009 -Other independent brands across the country Slide 9 9 Meeting and Conference High capacity, roaming, load balance, mesh Public Access, Backoffice Networks Improve guest satisfaction by enabling mobility Guest Access Network Wireless and Wired in each guest room 802.11n with new AP 6511 Motorola Enterprise Hotel 802.11n throughout Outdoor Environmental APs, 802.11n MESH, ADEPT Antenna Slide 10 Introducing AP 6511 Wallplate Access Point Slide 11 11 AP 6511 -- Designed for Hotels Hotel Situation: -Hotels follow trends to deliver the at-home experience 802.11n -Hotel owners are highly cost sensitive -When Internet is Free, must change from ROI to TCO and OPEX AP 6511 Solution: -Rapid Install:No disruption to hotel guest -Low Cost:Low cost, next generation 802.11n AP -Aesthetics:hide in sight design Traditional APs are not designed for hotel guest rooms Slide 12 12 Traditional APs are not designed for Hotels AP INSTALLED IN HALLWAY Takes a lot of time to Plan Install is disruptive to Guests Expensive to pull cables and power AP INSTALLED IN GUEST ROOM Minimal site survey time Rapid installation minutes not hours Use existing Cat5/6 wire in the walls Value Proposition: Install APs in the guest room for better WLAN, faster install, and higher guest satisfaction Slide 13 13 AP 6511 WallPlate AP Radio and Performance -802.11 a/b/g/n, 2x2 MIMO, dual 3.5dBi antennas -26dBm max EIRP with two chains Management -Controller AP -one AP will manage up to 25 -Standalone -webUI, CLI -RF Controller -Layer 2/3 adoption by RFS 4k, 6k, 7k Form Factor -Low profile, sleek design -One minute install over telecom wall plate -Mount on telco plate, wall, ceiling Interfaces -1 x snap-in port for keystone style connector -3 x 10/100Mb snap-on module -1 x 10/100Mb uplink LAN, 802.3af PD -1 x 802.11a/b/g/n radio 7.5cm x 12.5cm x 2.5cm 3 x 5 x 1 About the size of a deck of cards Slide 14 14 Snap-On Ethernet Module Module Description -Field installable, snap-on -3 x 10/100Mb switched Ethernet ports Per port 802.1Q, QoS, 802.1x Hidden connector Remove access cover Snap on Module Slide 15 15 Modular Design RJ45 (3 rd party) F-connector (3rd party) RJ11 (3rd party) Blank (included) RJ-45 Ethernet (included) AP with no external ports (use included Blank) AP with one connector (add any one of the connectors shown at left) AP with Ethernet Module (add any one of the connectors shown at left) Keystone or Leviton QuickPort style Slide 16 16 AP 6511 Installation Install Bracket Install Cables Snap-On Done Cat5 Plate Slide 17 17 Motorola scales in cost, function, performance to meet requirements of any size hotel property 802.11n Wireless from Guest Room to Conference Room Scalable Management delivers progressive services Lowest Total Cost of Ownership across the portfolio Consider Limited, Select, and Full Service Hotels Slide 18 18 Full Service Hotel Select Service Hotel Limited Service Hotel 40%