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2. 2. Korea Health Initiative the next big wave Sean J. Na, Esq 2015.6.16
3. 3. What are Requirements for Success in Life Science Business? 4D(Drug/Device/Diagnostic/Digital Health) While the medical device industry continues to create value and commercialize major new innovations, the current regulatory, reimbursement and funding situation makes building successful device companies much more complicated. We are designated to develop the strategies for navigating these difficult waters.
4. 4. Digital Salus www.digitalsalus.com Investment Early stage investment in Digital Health & Medi cal Device Start Ups -LSA(Life Science Angel), the Top Angel Invest ment Group in the U.S. in 2014 -BPI(Bio Pacific Angel), Cross boarder Investment angel group in Palo Alto & Shanghai -BPA(Korean Group) Consulting/Accelerator -Our global strategy and mentoring combined wi th a Business Model Validation approach (Lean Launchpad) for a further Business development -An annual contest for 3 months Acceleration.
5. 5. Requirements for Global Success
6. 6. Some pretend to be rich, yet have noting; others pretend to be poor, yet have great wealth. The Advantages of Disadvantages Arts of battling Giants! -The disadvantages of Advantages He was down, too big and slow and blurry-eyed to comprehend the way the tables had been turned - Malcolm Gladwell The powerful and the strong are not always what they seem! Confidential 6
7. 7. What I dont have and What I have
8. 8. Innovative and Sustainable
9. 9. TEAM
10. 10. Sorry! Time is Over. Two is better than one if they act like one! Lets go to Super Bowl !
11. 11. Sean Joo Na, Esq My un-intended path Korean Corp Vice Chairman, M&A, etc. NSpine $150MM exit to Synthes in 4 years LSA / Fogarty Group Professional investor, review committee , leanlaunchpad 11
12. 12. My Story about Medical Venture in Spine Original Concept M&A 12
13. 13. CEO: Sean J. Na CTO & VP Bus. Dev.: Jude Paganelli COO & VP (Clinical/Marketing): Sharon Schulzki Dir. Sales: Peter Ditzhazy Director Operations: Mike Jackson Director Quality Assurance: Steve Kreinick Director of R&D: Jason Yim Engineers: Brian Bowman, Ryan Watson Desirable Difficulties- How underdog come to excel!
14. 14. Light a Charcoal Grill on Friday -Nuclear Bomb-They liked it! Memories-Communication Blackberry
15. 15. Catch 22-David and Goliath Crisis Management and CPM Morning Decision and Alternatives Enjoy the arts of battling The Advantages of Disadvantages
16. 16. Attitude Unavoidable 4 Ps 16
17. 17. Sit back & Reconsider! Team & Business Model Confidential 17
18. 18. Lesson Idea-IP filing-Seed funding-Incorporation Proto-typing-Validation testing Regulatory Approval-KFDA/CE/FDA Reimbursement Approval S/M Planning and Execution Expansion IPO or M&A Think reversely!!!
19. 19. Patient Human Treatment Prevention & Improvement Essentially a change in the distribution channels of healthcare (Blockbuster - Netflix comparison) 2 way channel : Data(Social activity) can flow both ways Decentralizing healthcare Digital health: Healthcare + IT A new type of medicine: digital programs that reliably and remotely deliver clinical outcomes 20
20. 20. Digital Health Spectrumby Rock Health Analytics / big data Provider communities Care coordination Remote patient monitoring Clinical trial management Telemedicine Consumer health information Wearables / biosensing Digital diagnostics Other: alternative health tools Digital medical devices Other: compliance Digital therapies Other: diversified company EHR / clinical workflow Other: drug discovery Enterprise wellness Other: first responder tools General care management Other: food/nutrition services Healthcare consumer engagement Other: gym equipment Hospital administration Other: IaaS/PaaS Hospital CRM and marketing Other: patient communities Life sciences CRM / marketing Other: post-acute solutions Payer administration Other: professional education Personal health tools and tracking Other: robotics Personalized medicine Other: sequencing Physician practice management Other: technology licensing Population health management
21. 21. US Funding Review in 2014 22
22. 22. Switch their Gears? 23
23. 23. Last Year IPO 24
24. 24. Fitbit IPO 25
25. 25. ? 26
26. 26. Zocdoc Comparison User experience/Easy to use/Regulation 27
27. 27. Raw Material Capital Coaching Global - Academic Talent - Research - Government Funds - Angel / Venture Capital ????? Coaching & Global
28. 28. New Teams Convergence of healthcare and tech entrepreneurs New Capital Mixed investment of healthcare and tech funds New Partners Insurance companies, Apple, Samsung, etc. New Channels Displacing old relationships Creating new ones 29 Do you have a Right people in Right place?
29. 29. Korea can compete on the GLOBAL DIGITAL HEALTH stage BUT WE NEED TO BUILD THE RIGHT ECOSYSTEM!! Digital Salus mission
30. 30. For the first time ever, Korea is on even playing ground for an emerging industrybut the window of opportunity wont be open long. The big point is this : Opportunity 31
31. 31. How to build the RIGHT ECOSYSTEM?
32. 32. 33 M&A *(150M Synthes ) *Matt lessin(110M 2 ) Exit *Allan May: 45 7 Exit Healthcare *(10), Matt lessin(medical device 20), Casey McGlynn(37), Allan May(25 )
33. 33. (Medical Expertise) ( ) ( ) ( ) ( ) (Legal & IP) ( ) ( Lee&Ko ) ( ) Merle W.Richman (Torrey IP CEO) (Investment) Allan May (LSA Founder) Casey McGlynn (WSGR Founder) (L&S ventur e capital ) Greg scott (Chinabi o llc, Founder) / (Regulatory) (Synex ) ( ) Dawn Lissy (Empirical Testing Inc) (Digital Marketing) (Play Ground ) Gust (Business Strategy) Fred Toney (Launchpad DH Founder) ( ) ( ) (Heidrick&Struggle ) Matt Lessin (Managing Partner) Stephanie Marrus(UCSF Director) 34
34. 34. 35
35. 35. 36 MOU with Medical expertise
36. 36. 37 Texas Medical Center
37. 37. Entrepreneur for Global Village & Digital Humanism Thank You! Sean J.Na, Esq (State of New York) 82-2-566-2727 010-9904-1156 sean@digitalsalus.com
38. 38. 39 15:40 ~ 16:00 16:10 ~ 16:30 16:40 ~ 17:00 SK HCI
39. 39. DigitalSalusAcceleration Program 40
40. 40. 41 DSA program Purpose Phenomenon Problem DSA
41. 41. 42 DSA program Global Partner & Execute support
42. 42. Lean launchpad program 43 DSA program (R&D) access point Medical huddle deployment(/ ) Legal solution(WSGR) PCT IP ( ) Business Model Validation Medical Expertise -R&D -KOL & SAB Execute support - -
43. 43. 44 BMC ( leanlaunchpad )
44. 44. 45 DSA program Dinner party event Lean Launchapad + Medical expertise Launchpad DH, LSA, UCSF /VC stage LSA, BPI, L&S venture UCSF, lanuchpad DH fund
45. 45. : 20-30% : : 3000, (CB) ( status ) : , BPI( VC), LSA( ) . BPI 1000 , Life Science . Gust: discussion , global partner financing/IR 46
46. 46. DigitalSalus Acceleration Company Build Up 47 Company build-up / Global SAB (Scientific Advisor Board) Aggressive Conservative Academic Commercial Stock option pool
47. 47. 48 DSA program 2015.7.31() 18:00 & LSA, BPI, L&S venture capital (Validation & Valuation) , (8 )
48. 48. 49 DSA program 1. Digitalhealth & medical device 2. I. (Business Model Canvas) II. Medical science III. , IV. () V. () VI.
49. 49. 50 DSA program Business Model Canvas Gust
50. 50. 51 DSA program 1 2
51. 51. 52 DSA program Click!
52. 52. 53 DSA program
53. 53. 54 DSA program 1 2 3 4 5
54. 54. 55 DSA program BMC
55. 55. 56 Q&A