1 copyrighted material john tullis interwoven content management john tullis depaul instructor...
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Copyrighted materialJohn Tullis
Interwoven Background
Company Founded 1995 Sunnyvale, California 190 employees 10/99 IPO
Products TeamSite, OpenDeploy and
Templating Fourth-generation
Customers and Partners 100+ customers Partnered with leaders in e-
commerce and consulting
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Recent Analyst Quotes
"As the market for content management tools covering the whole web development lifecycle expands, Interwoven's open architecture is ideally positioned to exploit this”
Steve McClure, IDC Research, August 1999
"Interwoven addresses the often-overlooked challenges and complexities associated with managing, testing, and deploying large, complex Web sites with their TeamSite product,"
Michael Maziarka, CAP Ventures, August 1999
“ Interwoven's customer-centered design approach lends credibility to claims that sites can be up and running with their product in two weeks.”
Harley Manning, Forrester Research, “Content Management Next Steps”
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Sample Interwoven Customers
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Sample Interwoven Customers by Industry
Financial Services AG Edwards BankBoston BancTec Barclays Global E*Trade Ford Motor Credit John Hancock First American Financial Minnesota Life
Government CIA US Department of Education US Department of Justice US Postal Service
Health Blue Cross of California Kaiser PacifiCare WellPoint Health
Industrial/ Transportation Boeing Clorox FedEx General Electric United Airlines W.W. Grainger Yellow Services
Media/Entertainment CondeNet Discovery Online Los Angeles Times M-Path Quokkasports Sega Viacom/Nickelodeon
Retail/Wholesale BestBuy The Gap MicroAge Walgreens
Technology AltaVista Ascend/Lucent Cisco Systems Electronic Arts GeoCities Hitachi NCR Network Associates Nortel Novell Sun Microsystems Tivoli Xerox
Telecommunications/Utilities Alltel BellSouth Salt River Project Telia TCI
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The Web Content Challenge
Not enough resources
Updating content / keeping it timely
Getting content from within the organization
Workflow / version control / multiple authors
Moving from static to dynamic
Synchronizing multiple sites
Forrester Research - Managing Web Content - Feb 1999
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Content Management Context
KnowledgeSources
DeliverySystems
Content Management
Content Creation Tools / Repositories / Web Contributors
Web Servers / Web Application Servers / Personalization
Customer Relationship Management
Customer Relationship Management
ElectronicCommerceElectronicCommerce
KnowledgeManagementKnowledge
Management
GlobalSupplyChain
GlobalSupplyChain
DevelopDevelop
DeployDeploy Adv WorkflowAdv Workflow
VersioningVersioning
Content, Code, Data Mgmt
Content, Code, Data Mgmt
Develop / QADevelop / QA
Graphic DevelopersApp. DevelopersContent Contributors
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Interwoven Overview
Workareas
Staging Area Edition
Firewall
Development Environment Production Environment
OpenDeploy
TeamSite
International
Applications/Databases
Windows NT / UNIX
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Content Management Hybrid Architecture
DB
DB
FS FS
Application Server
Replication• DataDeploy• FileDeploy• Deploy & Run
TeamSite
Production Site
Content Management•Content•Code•Data
Development
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WebSphere & Net.Commercewith Interwoven
DevelopmentIBM DB2 DB
Import Action
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WorkareasStaging
AreaEditions
Interwoven OpenDeploy
Workflow Process
ProductionIBM DB2 DB
Mass Import File Format
IBM WebSphereServers
IBM Net.CommerceServers
GraphicArtists
TeamSite Templating
Non-TechnicalCatalog
Approvers
CatalogProduction
Team
CatalogDevelopers
Web Operations
IBM Catalog Arch
Catalog ProductMerchandisers
e-mail notifyapprovers
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eBusiness Lifecycle - without Catalog Content Management
Leverage
Build Run
Transform
Development Production
?Commerce &App. Services
Reporting
Fulfillment
Operations
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eBusiness Lifecycle - with Catalog Content Management
Leverage
Build Run
Transform
Development Production
Commerce &App. Services
Operations
Reporting
Fulfillment