1 2014. 3. 29.. hybrid media (contents) service background broadcasting guarantees quality of...
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2014. 3. 29. 2014. 3. 29.
Hybrid Media (Contents) Hybrid Media (Contents) Service Service
Background
• Broadcasting guarantees quality of service and efficient delivery of content to a large number of viewers
• Broadband network systems afford the flexibility to deliver personalized content that meets an individual viewer’s preferences
• Broadcast and broadband have complementary characteristics, therefore harmonized usage of those system will produce new media services
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Mobile Channe
l
Broadcasting
Channel
Internet
bread
Value added contents
Metadata
Synchronization
UI terminal
Hamberg
salad
Hotdog
Hybrid Media (Contents) Hybrid Media (Contents) Service Service
It provides contents through broadcasting channel, and the users select their preferable contents in the internet then combine them with broadcasting contents, and produce and enjoy it at his own
PSC (Personalized Scene Creation) Service
sandwich
Hybrid Media (Contents) Hybrid Media (Contents) Service Service
Related researches
• In Europe, YouView, formerly known as Project Canvas, is currently serviced by the British Broadcasting Corporation (BBC) and other U.K. companies
• HbbTV, a pan-European initiative, has launched its services in Germany, France, and other countries
• NHK is developing Hybridcast as a platform for advanced broadcast services in the broadband era
• ETRI, under the name of project “beyond smart TV”, is developing hybrid media service since 2011
Hybrid Media (Contents) Hybrid Media (Contents) Service Service
Mobile Channel
Broadcasting
Channel
Internet
Broadcasting Program
+Metadata
VoD contents
Value added contents
Home device control
Metadata
Synchronization
Personal device
connection
Br. ch In. ch Service type
100 20~30 120~130
100 100 200
SD/HD addition HD/Full HD
HD(Left) HD(Right)
3D
Delivering a broadcasting TV program together with metadata related to it through broadcasting channel. The contents related to the metadata is delivered through other platform such as internet or mobile network. The terminal synchronize the contents to the broadcasting program, which provides a new media service to the users
Concept
Hybrid Media (Contents) Hybrid Media (Contents) Service Service
Augmented Broadcasting Service
Mobile Channe
l
Broadcasting
Channel
Internet
Broadcasting Program +
AR metadata
AR Contents
metadata
Synchronization
AR UI Terminal
bend sensor
s
vibration
motors
kids Travel
education
kids travel
education
AR region
Happy
birthday -Jane
Combine realistic and immersive contents overlaying over broadcasting program in order to provide augmented information and allow users to select/control on the information
Multilingual audio content provider (CP)
Broadcaster
Smart TV
Broadcasting channel
smart device
Internet
metadata
Chinese
Vietnamese
Pilipino
Japanese
For example when a multi-cultural family is watching TV, the audio of other language for foreign family member who is not familiar with the broadcasting language is provided through the internet to the second device
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Hybrid Media (Contents) Hybrid Media (Contents) Service Service
Multilingual Broadcasting Service
Travel information(hotels, restaurants, transportation, etc.)
Broadcasting contents
Hybrid Media (Contents) Hybrid Media (Contents) Service Service
During watching TV, user is wondering about the place in the scene, actor, or accessories which actor is wearing. TV searches those information in the internet and show on TV screen or second device
WSG(Wondering Scene Guide) Service
Travel content provider (CP)
Broadcaster
Broadcasting channel
Internet
metadata
Hybrid Media (Contents) Hybrid Media (Contents) Service Service
Provides various angle views using the synchronization technology of hybrid networks. A user can watch multi-viewpoint contents on smart devices while watching broadcasting program on smart TV
Multi-viewpoint Broadcasting Service
Hybrid Media (Contents) Hybrid Media (Contents) Service Service
Standard items
Mobile Channel
Broadcasting
Channel
Internet
Broadcasting withMetadata
VoD contents
Value added contents
Home device control
Metadata
Synchronization
Personal device
connection
: Items to be standard
Protocol between TV & second
device
Protocol for downloading
contents
Hybrid Media (Contents) Hybrid Media (Contents) Service Service
Standard APIs
• Broadcasting server API• Delivery mechanism of broadcasting contents with
metadata• Metadata for interlocking broadcasting contents and
service contents• Service server API• Delivery mechanism of service application and
service contents to the receiver • Receiver API
• Access to the metadata from broadcasting stream, synchronization between broadcasting contents and service contents, requesting of service application and contents, play control, user authentication
• Secondary device API• Synchronized protocol between receiver and
secondary devices
Hybrid Media (Contents) Hybrid Media (Contents) Service Service
Conclusion
• Hybrid media service provides user specific, value added, and interactive broadcasting services by harmonizing and synchronizing broadcasting and broadband contents
• For the interoperability between various service servers providing hybrid media service, common APIs needs to be standardized those are;• Broadcasting server API • Service server API• Receiver API• Secondary device API