012315 satchmi vinyl day sponsorship presentation
DESCRIPTION
ÂTRANSCRIPT
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VINYL DAY SPONSORSHIP
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WHAT
IS ALL ABOUT
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Satchmi is an old world music lifestyle brand which aims to bring the old world experience to our modern lives.
We specialise in distributing vinyl records and record players, but we’re slowly expanding our catalog to in-clude other lifestyle products, as the Team is commit-ted to providing its consumers with the best shopping experience possible.
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As curators of functional luxury, we are a community of enthusiasts that share a passion for a life of style.
We feature an expanding selection of vintage and newly pressed vinyl records from legendary artists like The Beatles, U2 and John Coltrane to contem-porary artists such as Adele, John Mayer and Jack Johnson.
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Satchmi as a brand promotes a lifestyle that values quality and necessary luxuries. It caters to a clien-tele that comes from a wide range of backgrounds all unified for the love of music and excellence.
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VINYL DAY
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This April 11 at BGC, Fort Bonifacio, Satchmi will be celebrating the 3rd SATCHMI VINYL DAY.
Now on its third year, Vinyl Day appeals to vinyl re-cord connoisseurs that range from the Baby Boomers to the emerging Generation Y enthusiasts.
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As the event features a concert of Philippine indie bands, the event also caters to indie-pop fans, be it college students, artists, fashionistas or yuppies.
With the popularity of vinyl records and players growing, more and more people recognise the pre-mium it brings and would want to make an effort to experience that premium.
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VINYL DAY2013
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VINYL DAY2014
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Event: Satchmi Vinyl Day, year 3
Date/time: April 11, 2015, 4:00PM-12:00AM the next day
Target Market: Filipino music lovers, ages 18-28yo. Individuals who recognise necessary luxuries and save up for what they want.
Estimated foot traffic – 2500-3000 pax whole day
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More than 10 bands from different genresLive art
Satchmi listening boothsSatchmi photo booth
Satchmi coffee barFood kiosks, trucks and concessionaires
Satchmi pop-up store which offers special discounts and the special release of our vintage collection
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Main acts:Up Dharma Down
Taken by CarsShe’s Only Sixteen
Ang Bandang ShirleyCiudad
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To create noise and visibility for the event, Satchmi will utilise both traditional and social media.
Bands performing at the event will also be asked to promote the event via their social networking sites, estimating a total reach of more than 800,000 fol-lowers/fans (Up Dharma Down alone has more than 500,000 likes).
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We invite you to be part of this event in support of Satchmi’s objective of providing Filipino vinyl lovers and music fans an event that celebrates the Satchmi brand and lifestyle.
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SEE YOU THERE