01 leading innovation thru creativity day 1

Robert Alan Black, Ph.D., CSPalan @ cre8ng.com

http://www.cre8ng.com

Leading InnovationThrough CreativityLeading InnovationThrough Creativity

8 & 9 November 2011




8 & 9 November 2011

CCrreeaattiivvee Thinkinging Inside, Outside, Along side, Under,Over, with a Newor No Box at All…




8 & 9 November 2011

The Whole BoxWhich Paradigm for 2016?Breaking the BoxWarming UP for CreativityAre You Creative?How are you Creative?Creative Tools & TechniquesS.P.R.E.A.D.ng Creative Thinking

Which Paradigm for 2016?Breaking the BoxWarming UP for CreativityAre You Creative?How are you Creative?Creative Tools & TechniquesS.P.R.E.A.D.ng Creative Thinking




8 & 9 November 2011




8 & 9 November 2011

Robert Alan Black, Ph.D., CSP




8 & 9 November 2011




8 & 9 November 2011

1960 - today!47 in 51

1 day to 27+ yrs




8 & 9 November 2011




8 & 9 November 2011

Since 98




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8 & 9 November 2011

Who Are You?Nickname?HometownHobby(ies)Travel DestinationUnusual Gift?How you have been Creative?




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Who am I?




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BeginningWhat has happened to

Our Creativity?Our Creativity?




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When you were 5 yrs old




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Could you DRAW?




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Could you SING?




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Could you DANCE?




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By the time you were 9

Many of You stopped!




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Before we start school




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After we start school




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By the time you were 16

Most of You stopped!




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WhoWhoWhatWhat

WhereWhereWhenWhenWhyWhyHowHow

WhoWhoWhatWhat

WhereWhereWhenWhenWhyWhyHowHow




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Chapter 1Which Paradigm for 2016?Breaking the BoxWarming UP for Creativity

Break Your Crayons and Draw Outside the Lines




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8 & 9 November 2011

What Some Corps Do…




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% Of Profit

15% Rule

Creativity or Idea Clubs

Company Books (Dupont)

Contests

Creativity/Innovation

Newsletters - Print/Electronic

Creativity/Innovation Rooms

Groups---Oz Group

Guest Speakers

Idea Meetings

Idea Systems

In-House Training

Innovation Fairs

Libraries

Management Support

Newsletters - External

Posters

Problem Solving Teams

Rebel Groups-Unofficial

Retreats

Rewards & Reward Systems

Seminars

Support Conference Attendance

Training Programs

Workshops





8 & 9 November 2011

% Of Profit

15% Rule

Creativity or Idea

Clubs

Company Books

(Dupont)





8 & 9 November 2011

Seminars

Support Conference

Attendance

Training Programs

Workshops





8 & 9 November 2011

% Of Profit

15% Rule

Creativity or Idea Clubs

Company Books (Dupont)

Contests

Creativity/Innovation

Newsletters - Print/Electronic

Creativity/Innovation Rooms

Groups---Oz Group

Guest Speakers

Idea Meetings

Idea Systems

In-House Training

Innovation Fairs

Libraries

Management Support

Newsletters - External

Posters

Problem Solving Teams

Rebel Groups-Unofficial

Retreats

Rewards & Reward Systems

Seminars

Support Conference Attendance

Training Programs

Workshops


None do it

Systematically

or Throughout

or for more than

18 months




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8 & 9 November 2011

Become CHILD-LIKE.

Perhaps even…..

CHILDISH for a short time

Lesson Quickest way To Re-Spark Creativity




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8 & 9 November 2011

OO TT TT FF FF _ _

What might the next two letters be?




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Connect these 9 dots w/ 4 or less straight lines…




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Classic Answer




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One or NO “straight lines”

A wide crayonPour paint on itSpray paint on itSquash paper up Line around worldDip in can of paintCut dots out & line upSpiral from center outWide paint roller/brushFold drawing until overlapWrite in cursive “4 straight lines”

3 lines

PossibleSolutions




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Break Paradigmsor simply Re-examineRe-stateRe-invent problems.

Lesson Quickest way To Create or Innovate?




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Cre8vW A R M - U P S




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WindowRoof top

Envelope4 triangles

Symbol for ductTop of a pyramid

“x” marks the spotUnder side of pyramidClose up view of fence

TentLogoGame boardCeiling light4 arrow headsDecorated boxDisplay shelf unit2 overlapping triangles…….?????????




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We need to accept What all of us differently seeWhen we are seekingUnderstanding of problems& Thinking Creatively

Lesson




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?

HowMany

Do You See




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?




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We need to learn to seeDifferently first.

Then find a way to see aCommon result/answer/or solution

Lesson




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Break these boxesEach into 4 pieces




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?Break the Box

Use the Box

No BoxNew BoxVirtual Box




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Break Paradigmsor simply Re-examineRe-stateRe-invent the problem.

Lesson Quickest way toCreate or Innovate?




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1122

33

44

5566 77

88




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1

23

4

5 67

8

12

34

5 6 78

Three cuts….Three cuts….




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Only one cut….Only one cut….

12

34

56

7

8

Push the edge to the bizarrePush the edge to the bizarre




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1 23

4

56

7

8

Only one cut….Only one cut….

Changing toolsChanging tools




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We need to seek to discover& learn new tools and toLook from different perspectives.

Lesson




8 & 9 November 2011

Warm-Up Exercises

Why do them?




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Warm-Up Exercises

To open up a group or team's creative thinking Warm-Up Exercises are very helpful.

The exercises help to loosen up paradigms, mindsets, and points of view brought to a creative thinking session.




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Some goals ofWarm-Up Exercises are to encourage people to:

a. look beyond the obvious or known answers (“correct” answers)

b. stretch thinking c. breakout of establish thinking d. look for multiple possibilities




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e. take on many different perspectives

f. practice producing a variety of potential solutions

g. to take a few risks and play W/ ideas & possible solutions

h. get discussion going

I. raise interest level




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Divergent thinking




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Convergent thinking




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Chapter 2Who Might Be Creative?

Are You Creative?




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What MightWhat MightIt Be?It Be?

What MightWhat MightIt Be?It Be?




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8 & 9 November 2011

Who Might BeWho Might Be

CCrreeaattiivveeCCrreeaattiivvee




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Jeff BezosAmazon

Jack WelchGE

Richard BransonVirgin, etc.

Fred SmithFedEx

Michael AndreessenNetscape

Bill GatesMicrosoft

Michael EisnerDisney

Michael DellDell




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Cathleen BlackHearst

Ursula BurnsXerox

Linda QuamOvations

Irene RosenfeldFrito-Lay 20

/100

0

Anita RoddickBody Shop

Mary Kay AshMartha StewartDebi Fields

Mrs Fields’




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Le CorbusierLucio Costa, BrazilCharles Correa, IndiaDomenico da CortonaKeith Cottier, AustraliaJustus DahindenPaeonis and DaphnisHoward Davis, United StatesTown and DavisCharles Davis/ EHDD, United StatesPaeonius and DemetriosJohn DobsonPeter Dodge/ EHDD, United StatesDomitianAdrien DortsmanBalkrishna Doshi, IndiaA. E. Doyle, United StatesDuany and Plater-Zyberk, United StatesWillem Marinus Dudok, NetherlandsBijvoet and DuikerContamin and DutertCharles and Ray Eames, United StatesKarl EhnGustave Eiffel, FranceL. A. Boileau and Gustave Eiffel, FrancePeter Eisenman, United StatesSedad Eldem, TurkeyCraig Ellwood, United StatesCarl Ludvig EngelKobori EnshuArthur C. Erickson, CanadaJohann Fisher von ErlachJoseph Esherick, Esherick Homsey Ralph Erskine, England, UK, Joseph Esherick, United StatesAldo van Eyck, Netherlands

Alvar Aalto, FinlandRobert Adam, Scotland

Steffen AhrendsGregory Ain

Leon Battista Alberti, ItalyGaleazzo Alessi, Italy

Christopher Alexander, United StatesWilliam Van Alen

Amenophis III, EgyptTadao Ando, Japan

John Andrews, AustraliaAnthemios

Apollodorus of Damascus, RomanThe Architects Collaborative (TAC)

ArtonC. R. Ashbee, England

Erik Gunnar Asplund, SwedenArup Associates United Kingdom

Gae Aulenti, FranceM. H. Baillie-Scott

Luis Barragan, MexicoSir Charles Barry, England

William Henry BarlowFalke Barmou

Edward Larabee Barnes, United StatesGeoffrey Bawa

Gunter Behnisch, GermanyPeter Behrens, Germany

Belgiojoso, Peressutti and RogersPietro Belluschi, United States

Henrik Petrus Berlage, NetherlandsGiovanni Lorenzo Bernini, ItalyDominikus Böhm, Germany

L. A. Boileau, FranceFrancesco Borromini, ItalyMario Botta, Switzerland

Etienne-Louis Boullee, FranceDonato Bramante, Italy

Zion & Breen, United StatesMarcel Breuer, United States and Germany

Michiel BrinkmanJohannes Brinkman, Netherlands

Neave BrownIsambard Kingdom Brunel, England

Filippo Brunelleschi, ItalyErik Bryggman, Finland

Charles Bulfinch, United StatesThornton-Latrobe-Bulfinch, United States

Shepley and Bulfinch, United StatesGordon Bunshaft/ SOM, United States

Lord Burlington, EnglandDaniel Burnham, United States

Decimus Burton, EnglandWilliam Butterfield, England

Santiago Calatrava, SpainCallicrates

Ictinus and Callicrates with Phidias, GreeceArnolfo di Cambio

Cambridge Seven AssociatesFelix Candela, Mexico

Cola da CaprarolaDouglas Cardinal, Canada

Giancarlo de Carlo, ItalyCarrere and Hastings

Richard CastleSeverus and CelerWilliam Chambers

G. P. Chedanne, FranceSerge ChermayeffMario J. Ciampi

Henry Ciriani, FranceHenry N. Cobb, United States

ALL peoplein ALL countriesare born withthe capacity to be





8 & 9 November 2011

Are YouAre YouCreative ?Creative ?Are YouAre YouCreative ?Creative ?




8 & 9 November 2011

FluencyFlexibilityElaborationOriginality





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32 Traits32 TraitsSee possibilities

Self- knowledgeable

Self-actualizing

Self-disciplined

Sense of destiny

Sensitive

Severely critical

Specific interests

Synthesize correctly

Tolerant of ambiguity

Adaptable

Curious

Divergent thinker

Energetic

Fantasize, able to

Flexible thinker

Fluent

Future oriented

Humor

Idealistic

Imaginative

Independent

Ingenious

Learning, always

Non-conforming

Not motivated by money

Observant, highly

Open-ended

Original - uniqueness

Passionate about their work

Perceive world differently

Question asker




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32 Traits32 TraitsSee possibilitiesSelf- knowledgeableSelf-actualizingSelf-disciplinedSense of destinySensitiveSeverely critical of… self, their work, potential of field potential of other people

Specific interestsSynthesize correctly often intuitively


Adaptable

Curious

Divergent thinker

Energetic

Fantasize, able to

Flexible thinker

Fluent

Future oriented

Humor

Idealistic

Imaginative

Independent

Ingenious

Learning, always

Non-conforming


Observant, highly

Open-ended




Question asker

All born with….All born with….




8 & 9 November 2011

32 Traits32 TraitsSee possibilitiesSelf- knowledgeableSelf-actualizingSelf-disciplinedSense of destinySensitiveSeverely critical of… self, their work, potential of field potential of other people

Specific interestsSynthesize correctly often intuitively


Adaptable

Curious

Divergent thinker

Energetic

Fantasize, able to

Flexible thinker

Fluent

Future oriented

Humor

Idealistic

Imaginative

Independent

Ingenious

Learning, always

Non-conforming


Observant, highly

Open-ended




Question asker

All are learnable…All are learnable…




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How Can You HelpOthers to beHow Can You HelpOthers to be





8 & 9 November 2011



Help people develop these




8 & 9 November 2011

32 Traits32 TraitsSee possibilities

Self- knowledgeable

Self-actualizing

Self-disciplined

Sense of destiny

Sensitive

Severely critical

Specific interests

Synthesize correctly


Adaptable

Curious

Divergent thinker

Energetic

Fantasize, able to

Flexible thinker

Fluent

Future oriented

Humor

Idealistic

Imaginative

Independent

Ingenious

Learning, always

Non-conforming


Observant, highly

Open-ended




Question askerHelp people develop these




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Chapter 3We Each Think

Differently!




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How Are YouHow Are YouCreative ?Creative ?How Are YouHow Are YouCreative ?Creative ?




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StylesCre8ng™




8 & 9 November 2011 Break Your Crayons and Draw Outside the Lines




8 & 9 November 2011

ThinkLearnCommunicateSolve Problems

CREATE!




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- process information, knowledge

- take in, use info/knowledge

- share info/knowledge

- apply info/knowledge




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SoloConvergently

Divergent

OrganizationallyConvergent

DivergentFamily

Solo/TeamDivergent




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Rational,Logical,

Analytical,Individual

Systematic,equations,

Step-by-step,Proven Answers

Intuitive,Exploratory,Unknown,Fanciful

Fun,Harmonious,Involving all, Family/Team




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8 & 9 November 2011http://w

ww.cre8ng.com/professional-m

aterials/md




8 & 9 November 2011

Innovation-Problem-FindingSelf

Recovery-ImplementingSelf

Imagination-Idea-Generating

Self

Discovery-Idea Sensing

Self

MDd n

i ii iii

your cre8ng style

nnn

nn

i




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Idea GridAttribute Listing

TRIZ

S.C.A.M.P.E.R.Checklisting

Brain Writing

Excursions Forced Relationships

Metaphors

Writing RelayGroup ExcursionsGuided Imagery




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8 & 9 November 2011

QUOTE

We all create Our own

box shapes.”

“

Barriers, Containers, Limiters, etc.




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Chapter 4Creativity! on

Demand




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Thinking ToolsDivergent & Convergent




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=

Divergent Thinking Tool

Brainstorming

Quantity breeds QualityFreewheeling of ideasHitchhike/Combine IdeasNo Judgement




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=


Brainwriting

Quantity breeds QualityFreewheeling of ideasHitchhike/Combine IdeasNo Judgement




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=


Alphabetizing

ABCDEFG

HIJKLM

NOPQRST

UVWXYZ




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=

S. = substitute

C. = combine

A. = adapt, adopt

M. = minify, magnify

P. = put to other uses

E. = eliminate

R. = reverse





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Forced Relationships

+ =





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Value Grids

Convergent Thinking Tool




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PCP-Pluses/Concerns/Potentials


Pluses Concerns Potentials________________________________________________________________________________

__________________________

____________________________

__________________________

__________________________

____________________________

__________________________




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IdeasIdeas HitsHits Unsure?Unsure? MissesMisses


Hits & MissesHits & Misses




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8 & 9 November 2011

Being creativeBeing creativeis a choice…is a choice…a daily choice!

Individuals, leaders,Individuals, leaders,entire organizationsentire organizationscan make the choice.can make the choice.




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Your SOURCESof

INSPIRATION




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beliefs,code of belief, commandments, conclusionscredodeclarationdecreesdirective, doctrine, dogmafindingguidelines,guides, ideals, imperative, judgementlaws, lead, notion,opinion,perspective,point of view,pointsposition,principles, pronouncementstandards, statement of belief, tenets, tips values,




CCrraayyoonnBBrreeaakkeerrss




8 & 9 November 2011Som

e of

my

Her

oes




8 & 9 November 2011




8 & 9 November 2011

May you all…May you all…as individuals& future leaders makethe choice to be...





8 & 9 November 2011

And may all yourAnd may all yourorganizations andorganizations andcompanies becomecompanies become

CommunitiesCommunitiesCCrree88nnggCCrree88nngg




8 & 9 November 2011

NandriTerima Kasih

Thank you lahNo worry mate

GrazieAbrigado

GraciasOrigato

GrazieAbrigado

GraciasOrigato

DankeDankeMerciMerciGratis

Xie xie ni




8 & 9 November 2011

Contact information

Robert Alan Black, Ph.D., CSPCre8ng People, Places & PossibilitiesP. O. Box 5805Athens, Georgia 30604

[email protected]://www.cre8ng.com

01 leading innovation thru creativity day 1

Education

rule creativity

yrs old

straight lines

dots w

creative tools techniques

restate re

lines possible solutions

ng creative thinking