01 cleary euraxess trieste presentation 270510
TRANSCRIPT
Industry Participation in EURAXESSIndustry Participation in EURAXESS
Trieste, Italy, 27° May 2010
Jennifer Cleary, EURAXESS Ireland, IUA
Series of workshops and studies
Annual Conference, Baden 2004
The Hague, 2005
Annual Conference, Bled, 2005
Dublin, May 2006
Document produced November 2006
Annual Conference, Sitges, 2007
ERAMIND Project - Document updated in July 2009
BackgroundBackground
APRE (Italy), Senternovem ( NL) and IUA (Ireland)
Produce a report to support network members in their efforts in serving Industry by showing good practice and disseminating experiences
“Industry Participation in ERAMORE- A Collection of Experiences” 2006 and updated in July 2009
ERAMIND / 4 partners – including TUBITAK ( Turkey)
Name change: Senternovem -Agentschap NL
Network CollaborationNetwork Collaboration
Collate Country Specific Approaches
Review approaches – what works/doesn’t work
Approaching Industry / How to access
show good practice and dissemination of experiences
ObjectivesObjectives
Materials include:
Presentations
Advertisements
Fact sheets tailored for Industry
Articles
MaterialMaterial
Collection of experiences with hints and tips for all network members of EURAXESS
Not a ready made solution – or ‘best way’
Rather, a collection of ‘hands on’ experiences and best practices to encourage and stimulate EURAXESS network members to approach industry
AimsAims
Early days!Early days!
ERAMIND is here..ERAMIND is here..
Introduction
Checklist
I Channels: how and where to get in contact with industry?
II Content: which message works for industry?
III Tools: which instrument works?
IV Monitoring: feedback from industry
Annex I: country examples
Annex II: examples of PR material
ContentContent
Checklist provides questions to determine best approach for a particular mobility centre to contact industry. Stimulate reflection
Situation in each country is different (research landscape, number and size of industry, legal situation, type of service centre etc)
Each service centre / country should determine country specific ‘industry approach’
ChecklistChecklist
How & where to get in touch with industryHow & where to get in touch with industry……..
A. Representation of Industry in national Steering Group –choose good match/tangible benefits/active contributors
B. Collaboration with industry representative organisations – time consuming but well worth it! Increase visibilty
C. Other channels: ‘hijacking’ of meetings, attendance at recruitment fairs, funding events, collab with gov. Agencies
• EURAXESS will not alone attract industry but it forms a natural part of the wider agenda in meetings ( R&D sessions)
Recommendation: ChannelsRecommendation: Channels
Approaches in promoting EURAXESS to industry very different to academia.
Keep it relevant & concise!!
A. Free Publication of job opportunities – need to invest time in promotion, training & follow up
B. Practical problem solving assistance for all sizes – good to back up with testimonials, keep records
C. Funding Opportunities information -hiring (foreign) researchers and securing funding for projects is often closely related. Link with FP/Marie Curie NCP’s and other funding programmes.
Recommendation: ChannelsRecommendation: Channels
Communication Tools influences outcome of activities
A. E-mailing and newsletters geared at industry - use existing databases in organisation.
*Target relevant contact to ensure dissemination
*Beware of cost efficiency vs risk of information overload
B. Specific information material for industry
*focus on language/tailor made for industry (vs academia, public orgs)
*highlight selling propositions for industry
*dedicate special section on EURAXESS portal(s) for industry?
Recommendation: ToolsRecommendation: Tools
C. Advertising/ announcements using external press
*sending EURAXESS message through ‘own’ press might be more
trustworthy than direct from EURAXESS centre
D. Conferences, training sessions and workshops
* Combine PR for EURAXESS with detailed training or information
Recommendation: Tools contd..Recommendation: Tools contd..
Poster
Brochure “ Researchers in Industry – Working hand in hand”
Series of Newsletters for Industry
Survey for Service Centres and Industry representatives
E-Forum
Tools to dateTools to date
POSTERPOSTER
NewslettersNewsletters
BrochureBrochure
Assistance with JobsAssistance with Jobs
ERAMIND Forum ERAMIND Forum –– We need your help!!!We need your help!!!
Warsaw, Poland November 2009
Thessaloniki, Greece April 2010.. Postponed!
Trieste, Italy May 2010
BHO Workshop June 2010
Madrid, Spain October 2010
Estonia & Austria? TBC
ERAMIND Events..ERAMIND Events..