孫郁婷 thinking inside the box進入cfo的思維 開啟新關係的契機
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Thinking Inside the Box
進入 CFO 的思維 開啟新關係的契機
國立政治大學 孫郁婷
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Strategic partners?
Jack Welch:HR head as crucial as CFO
Dave Ulrich (1997)《 Human Resource Champions 》
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But…
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The research shows…
2009 People & Strategy MagazineExecutive insights into HR practices and
education (2002)Skills for HR professionals and graduates of HR
programs
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Think outside the boxThink inside the box
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Who are CFOs?
According to CFO.comCFO= 政治家+ 增值高手+ 消防員
+ 圈錢高手+ 好管家+ 大玩家+ 鐵公雞+ 精算師+ 評判員+ 電腦專家+ 替罪羊
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Who are CFOs?
90% maleUnder pressure from every angle
- new regulations, slow economy, tight banking
- especially after the 2008 financial tsunamiExternal pressures forcing accountability on
the organization
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Who are CFOs?
IBM 2010 Global CFO Study
- The new role of CFO: Value IntegratorNEXT, CFOs must improve productivity by
implementing better than management, culture and job fit.
THAT’S US IN THE FUTURE!
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Multi-tasking Required
Beyond finance, CFOs also involved in
Business development 54%
Human resources 49%
Information technology 31%
Reengineering 31%
Marketing/Sales 25%
Supply-chain management 13%
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The CEO thinks…
In which skills and qualities does your CFO excel?
Financial expertise
Personal integrity
Strategic vision
Line experience
Industry experience
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The CEO thinks…
In what areas do you believe your CFO needs to make more progress?
People-development skills
Communication skills
Leadership
Interpersonal skills
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It means…
WE CAN HELP!All of the CEOs gripes about CFOs are issues
that part of Human Resources’ core competencies.
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How to sell to CFOs
1
Convince them things are worse than they think.
2
Make your pitch.
3
Offer an easy first step.
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How to sell to CFOs
Show the number and use their languagesPoint out a few potential limitations to enhance
credibility Use expert power to become credibleSpeak from a business perspective
- focus on the resultsOffer accountability
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The result
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