שיווק בפייסבוק - דפים מול קבוצות (facebook groups vs. pages)

Download שיווק בפייסבוק - דפים מול קבוצות (Facebook Groups vs. Pages)

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  • 30/07/10 08:561

  • 30/07/10 08:562

  • 30/07/10 08:563

    3

    http://www.facebakers.com/countries-with-facebook/IL/

    http://www.facebakers.com/countries-with-facebook/IL/
  • 30/07/10 08:564

    http://www.facebakers.com/countries-with-facebook/IL/

    http://www.facebakers.com/countries-with-facebook/IL/
  • (Facebook Groups) ? 12, , (

    , " , ..).

    , , ,

    .

    ,Join

    :

    1. Open Group .

    2. Closed Group , .

    3. Secret Group , .

    30/07/10 08:565

  • (Facebook Groups) ? ' -Facebook Groups:

    2. .

    3. , . ,

    .

    30/07/10 08:566

  • (Facebook Pages) ? " " (Fan Pages) :

    , ..), , , ( .1 .

    . .2

    Microsoft, Coa-Cola, Architecture, Entourage, How I Met Your :

    Mother .

    30/07/10 08:567

  • (Facebook Pages) ? ' -Facebook Pages:

    2. / ( (

    3. ( Static FBML). ,

    .

    4. ( plug-ins .(

    5. ( URL .(

    6. ( .(

    7. LIKE, LIKE AND LIKE! -LIKE , .

    30/07/10 08:568

  • Social Plugins

    30/07/10 08:569

  • 30/07/10 08:5610

  • 30/07/10 08:5611

  • Groups vs. Pages

    30/07/10 08:5612

  • Groups vs. Pages

    30/07/10 08:5613

    , , .

    ."LIKE-" ,Facebook Page-

    Pages GroupsUn

  • 30/07/10 08:5614

    youtube: http://www.youtube.com/watch?v=XXd0UoxK-Ik Cannes Lions 2009WHOPPER SACRIFICE

    WHOPPER Sacrifice : . 233,906 10 .

    http://www.youtube.com/watch?v=XXd0UoxK-Ikfile:///home/pptfactory/temp/20100730085615/facebook-100730035539-phpapp01.odp/C:UsersUSERDesktopacebook_prsVideosWHOPPER-SACRIFIC.flv
  • 30/07/10 08:5615

    youtube: http://www.youtube.com/watch?v=0TYy_3786boIKEA - Facebook showroom

    IKEA Showroom: , .

    http://www.youtube.com/watch?v=0TYy_3786bofile:///home/pptfactory/temp/20100730085615/facebook-100730035539-phpapp01.odp/C:UsersUSERDesktopacebook_prsVideosIKEA - Copy.flv
  • 30/07/10 08:5616

    http://apps.facebook.com/poalimstudents/

    , : LIKE !

    http://apps.facebook.com/poalimstudents/
  • Facebook Pages-

    30/07/10 08:5617

    . "LIKE-" , , "Add To My

    Page" -LIKE.

    , , .

  • Facebook Pages-

    30/07/10 08:5618

    / Static FBML

    3. Edit Application1. Select Application

    2. Add to My Page

  • Facebook Pages-

    30/07/10 08:5619

    / Static FBML

    Static FBML: http://www.facebook.com/apps/application.php?id=4949752878Add to My Page -> Select Page -> Create New Tab

    4. Default Landing Tab

    http://www.facebook.com/apps/application.php?id=4949752878
  • Facebook Pages- 1. LIKE, LIKE AND LIKE .

    2. , , , .3. / ,LIKE- -

    News Feed.

    4. Suggest to Friends .

    30/07/10 08:5620

  • Facebook Pages 1. Static FBML

    /

    2. RSS Graffiti

    RSS

    30/07/10 08:5621

  • Username for Pages (URL Name):

    http://www.facebook.com/username

    Facebook Icons:

    http://www.facebook.com/brandpermissions/#!/brandpermissions/logos.php

    Page Badges:

    http://www.facebook.com/badges/page.php

    Social Plugins for Facebook Pages:

    http://developers.facebook.com/plugins

    Facebook Stats:

    http://www.facebakers.com

    30/07/10 08:5622

    http://www.facebook.com/usernamehttp://www.facebook.com/brandpermissions/http://www.facebook.com/badges/page.phphttp://developers.facebook.com/pluginshttp://www.facebakers.com/
  • 30/07/10 08:5623

    Slide 1 Slide 4 ? (Facebook Groups)Slide 6 ? (Facebook Pages)Slide 8Social Plugins Facebook Pages | InsightsGroups vs. PagesSlide 13 Slide 15Slide 16 -Facebook PagesSlide 18Slide 19 -Facebook Pages Facebook Pages Slide 23