СИСТЕМЫ МОБИЛЬНОЙ АНАЛИТИКИ 

ACQUISITION EVENTS

FUNNELS RETENTION REVENUE

SEGMENTATION

Free Platforms: IOS/Android + extensive and detailed; + user paths and funnels; + create up to 10 custom dashboards; + demographic and interest of users - confusing interface; - hard to identify errors -  type of your users are defined by Flurry; -  limited funnels; -  no A/B test

Free up to 10,000 MAUs Platforms: IOS/Android/WEB + Day-Part Analysis; + unique queries builder; + unlimited apps in the free version; + has a tool for premium/enterprise versions that let you send in-app messages using advanced; + Target uresr segmentation(by actions) + A/B test + acquisition management - no funnels/sessions length/filters in free version

Free up to 25,000 data points Platforms: IOS/Android/WEB + event based; + easy to create complex funnels; + complex query based on events and demographics; + allows in-depth analysis; + A/B test; + «Activity Feed» (when identified by a profile); + send in-app messages - limited data points in the free version

Trial Platforms: IOS/Android/WEB + custom events; + retargeting (Facebook); + source analysis; + easy to create complex funnels; + open-source SDK

Free, except for channel attributed installs (non-organic) Platforms: IOS/Android/WEB + event based; + allows in-depth analysis; + acquisition management and retargeting (Google/ActionX/Tapcommerce/Facebook); + easy to create complex funnels

Free Platforms: IOS/Android + custom events; + easy to create complex funnels; + custom segments; + complex query based on events; + open-source SDK -  no high-hit demographic data; -  no A/B test; -  no source without attribution (Adjust/AppsFlyer/Apsalar)

СПАСИБО!

Дмитрий Дименко

https://www.facebook.com/dima.dimenko